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Assurant (AIZ) CEO Keith Demmings granted PSUs and RSUs, with shares withheld for taxes

Filing Impact
(Very High)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

ASSURANT, INC. President and CEO Keith Demmings reported equity compensation and related tax withholding in company stock. On March 16, 2026, he received 83,030 shares of common stock upon vesting of performance share units tied to the 2023–2025 performance cycle. He also acquired 11,254 shares as a separate stock award. To cover withholding obligations on the vesting of performance share units and restricted stock units, 42,338 shares were withheld at a reference price of $222.15 per share, which is characterized as a tax-withholding disposition rather than an open-market sale. Following these transactions, Demmings directly holds 136,635.383 shares of common stock, a figure that includes restricted stock units and shares previously acquired under the employee stock purchase plan.

Positive

  • None.

Negative

  • None.

Insights

CEO award and tax withholding in AIZ stock appear routine and compensation-driven.

The filing shows Keith Demmings receiving performance-based and other stock awards, with $222.15-per-share valuation used for tax withholding. The largest component is from performance share units earned over the 2023–2025 cycle, signaling long-term, metric-based compensation rather than short-term trading.

A block of 42,338 shares was withheld to satisfy tax obligations, which is not an open-market sale and carries limited informational value about his view of the stock. After these entries, Demmings directly holds 136,635.383 shares, including restricted stock units, indicating he maintains a substantial ongoing equity stake.

SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Demmings Keith

(Last)(First)(Middle)
C/O ASSURANT, INC.
260 INTERSTATE NORTH CIRCLE SE

(Street)
ATLANTA GEORGIA 30339

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
ASSURANT, INC. [ AIZ ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
XOfficer (give title below)Other (specify below)
President and CEO
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
03/16/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock03/16/2026A83,030(1)A$0167,719.383D
Common Stock03/16/2026F42,338(2)D$222.15125,381.383D
Common Stock03/16/2026A11,254(3)A$222.15136,635.383(4)(5)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Represents the number of shares issued upon vesting of performance share units ("PSUs") based on the relative performance achieved during the 2023-2025 performance cycle.
2. Represents shares withheld to satisfy withholding obligations upon the March 16, 2026 vesting of PSUs and restricted stock units.
3. These shares are represented by restricted stock units.
4. Includes restricted stock units.
5. Includes 42.159 shares acquired under the Assurant, Inc. Amended and Restated 2004 Employee Stock Purchase Plan ("ESPP") on December 31, 2025.
/s/ Anne Holman, Attorney-in-Fact03/18/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did Assurant (AIZ) CEO Keith Demmings report in this Form 4?

Keith Demmings reported equity compensation transactions in Assurant stock. He received 83,030 shares from performance share units and 11,254 additional awarded shares, with 42,338 shares withheld to cover taxes on vesting, leaving him with 136,635.383 directly held shares.

Were any of Keith Demmings’ Assurant (AIZ) stock transactions open-market sales?

The Form 4 does not show open-market sales. It reports shares acquired through performance and other equity awards, and 42,338 shares disposed of solely as tax withholding upon vesting of performance share units and restricted stock units, not discretionary selling into the market.

How many Assurant (AIZ) shares did the CEO receive from performance share units?

Demmings received 83,030 Assurant common shares upon vesting of performance share units. These units vested based on relative performance achieved during the 2023–2025 performance cycle, converting earned units into actual common stock registered in his direct ownership.

What price was used for Assurant (AIZ) CEO tax-withholding shares on this Form 4?

The tax-withholding disposition used a reference price of $222.15 per share. At that price, 42,338 shares of Assurant common stock were withheld to satisfy withholding obligations triggered by the vesting of performance share units and restricted stock units.

What is Keith Demmings’ Assurant (AIZ) share ownership after these transactions?

After the reported transactions, Demmings directly holds 136,635.383 Assurant common shares. This total includes restricted stock units and 42.159 shares previously acquired under the Assurant Amended and Restated 2004 Employee Stock Purchase Plan as disclosed in the footnotes.

How many Assurant (AIZ) shares were withheld for Keith Demmings’ tax obligations?

A total of 42,338 Assurant common shares were withheld to cover Demmings’ tax obligations. These shares relate to the March 16, 2026 vesting of performance share units and restricted stock units and are characterized as a tax-withholding disposition rather than a voluntary sale.
Assurant

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