STOCK TITAN

Alliance Laundry COO sells 75,000 shares at $24.75

(Very High)
(Negative)
Form Type
4

Rhea-AI Filing Summary

Alliance Laundry Holdings Inc. (ALH) reported that officer Vleugels Jan Gommaar M., COO – International, sold 75,000 shares of Common Stock on August 17, 2026 in an open-market or private transaction at a weighted average price of $24.75 per share. According to the disclosure, the sale was made pursuant to a Rule 10b5-1 trading plan entered into on March 16, 2026. After this transaction, the reporting person directly holds 449,563 shares of Alliance Laundry Holdings Inc. Common Stock. The price reflects multiple trades executed between $24.10 and $25.05 per share.

Positive

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Negative

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Insights

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Insider Vleugels Jan Gommaar M.
Role COO - INTERNATIONAL
Sold 75,000 shs ($1.86M)
Type Security Shares Price Value
Sale Common Stock, par value $0.01 per share ("Common Stock") F1, F2 75,000 $24.75 $1.86M
Holdings After Transaction: Common Stock, par value $0.01 per share ("Common Stock") — 449,563 shares (Direct)
Footnotes (2)
  1. F1. Sale of shares pursuant to Rule 10b5-1 plan entered into on 3/16/2026.
  2. F2. The price reported above is the weighted average price. The shares were sold in multiple transactions at prices ranging from $24.10 to $25.05. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Shares sold 75,000 shares Common Stock sold by COO – International on August 17, 2026
Weighted average sale price $24.75 per share Average price for the 75,000 shares sold on August 17, 2026
Sale price range $24.10 to $25.05 per share Price range of multiple sale transactions included in the Form 4
Shares owned after transaction 449,563 shares Direct Common Stock holdings following the reported sale
Transaction date August 17, 2026 Date of the reported sale of Common Stock
10b5-1 plan adoption date March 16, 2026 Date the Rule 10b5-1 trading plan governing the sale was entered into
Rule 10b5-1 plan regulatory
"Sale of shares pursuant to Rule 10b5-1 plan entered into on 3/16/2026."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
weighted average price financial
"The price reported above is the weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
Common Stock, par value $0.01 per share financial
"Common Stock, par value $0.01 per share ("Common Stock")"

FAQ

What insider transaction did ALH report for COO International Vleugels Jan Gommaar M.?

Alliance Laundry Holdings Inc. reported that COO – International Vleugels Jan Gommaar M. sold 75,000 shares of Common Stock on August 17, 2026. The sale was executed as a Rule 10b5-1 plan transaction at a weighted average price of $24.75 per share.

At what prices were the ALH shares sold in the reported insider transaction?

The reported ALH insider sale used a weighted average price of $24.75 per share. The 75,000 shares were sold in multiple trades at prices ranging from $24.10 to $25.05 per share, as disclosed in the transaction footnote.

How many ALH shares does the reporting officer hold after the August 17, 2026 sale?

After the August 17, 2026 sale, the reporting officer directly holds 449,563 shares of Alliance Laundry Holdings Inc. Common Stock. This post-transaction balance reflects the remaining direct ownership following the disposition of 75,000 shares.

Was the ALH insider sale made under a Rule 10b5-1 trading plan?

Yes, the ALH insider sale was conducted under a Rule 10b5-1 trading plan. The filing states the 75,000-share sale occurred pursuant to a plan that was entered into on March 16, 2026, indicating a pre-arranged trading framework.

What type of security was involved in the ALH Form 4 insider transaction?

The ALH Form 4 transaction involved Common Stock, par value $0.01 per share. The officer sold 75,000 shares of this Common Stock at a weighted average price of $24.75 per share, with prices ranging from $24.10 to $25.05.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Vleugels Jan Gommaar M.

(Last)(First)(Middle)
C/O 221 SHEPARD STREET

(Street)
RIPON WISCONSIN 54971

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Alliance Laundry Holdings Inc. [ ALH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
COO - INTERNATIONAL
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
08/17/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock, par value $0.01 per share ("Common Stock")08/17/2026S(1)75,000D$24.75(2)449,563D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Sale of shares pursuant to Rule 10b5-1 plan entered into on 3/16/2026.
2. The price reported above is the weighted average price. The shares were sold in multiple transactions at prices ranging from $24.10 to $25.05. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Remarks:
/s/ Samantha Hannan, Attorney-in-Fact08/19/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)