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Alliance Laundry COO sells 75K shares at $21

COO – INTERNATIONAL Jan Vleugels sold 75,000 ALH shares under a pre-set Rule 10b5-1 plan and now directly holds 374,563 shares.

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Form Type
4

Rhea-AI Filing Summary

Alliance Laundry Holdings Inc. (ALH) insider Vleugels Jan Gommaar M., COO – INTERNATIONAL, reported selling 75,000 shares of Common Stock on September 15, 2026, at a weighted average price of $21.05 per share in open-market transactions under a Rule 10b5-1 trading plan entered into on March 16, 2026. After these sales, he directly holds 374,563 shares of Common Stock.

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Insider Vleugels Jan Gommaar M.
Role COO - INTERNATIONAL
Sold 75,000 shs ($1.58M)
Type Security Shares Price Value
Sale Common Stock, par value $0.01 per share ("Common Stock") F1, F2 75,000 $21.05 $1.58M
Holdings After Transaction: Common Stock, par value $0.01 per share ("Common Stock") — 374,563 shares (Direct)
Footnotes (2)
  1. F1. Sale of shares pursuant to Rule 10b5-1 plan entered into on 3/16/2026.
  2. F2. The price reported above is the weighted average price. The shares were sold in multiple transactions at prices ranging from $20.84 to $21.36. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Shares sold 75,000 shares Common Stock sold on September 15, 2026 by COO – INTERNATIONAL
Weighted average sale price $21.05 per share Common Stock sale on September 15, 2026
Sale price range $20.84–$21.36 per share Multiple transactions comprising the 75,000-share sale
Shares held after transaction 374,563 shares Direct ownership by the reporting person after the sale
Rule 10b5-1 plan adoption date March 16, 2026 Plan under which the September 15, 2026 sale was executed
Rule 10b5-1 plan regulatory
"Sale of shares pursuant to Rule 10b5-1 plan entered into on 3/16/2026."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
weighted average price financial
"The price reported above is the weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
Common Stock financial
"Common Stock, par value $0.01 per share ("Common Stock")"
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did ALH report for COO – INTERNATIONAL Jan Vleugels?

ALH reported that COO – INTERNATIONAL Vleugels Jan Gommaar M. sold 75,000 shares of Common Stock on September 15, 2026 in open-market transactions at a weighted average price of $21.05 per share, and now directly holds 374,563 shares.

At what price were the 75,000 ALH shares sold by the COO – INTERNATIONAL?

The 75,000 ALH shares were sold at a weighted average price of $21.05 per share. The filing states that individual trades occurred at prices ranging from $20.84 to $21.36 per share.

How many ALH shares does the COO – INTERNATIONAL own after the September 15, 2026 sale?

After the September 15, 2026 sale, COO – INTERNATIONAL Vleugels Jan Gommaar M. directly owns 374,563 shares of Alliance Laundry Holdings Inc. Common Stock, according to the filing.

Was the ALH insider sale made under a Rule 10b5-1 trading plan?

Yes. The sale of 75,000 ALH shares was made pursuant to a Rule 10b5-1 plan that the reporting person entered into on March 16, 2026, as disclosed in the footnotes.

What does the price range mean for the ALH insider sale on September 15, 2026?

The filing explains that the reported price is a weighted average. The 75,000 ALH shares were sold in multiple transactions at prices ranging from $20.84 to $21.36 per share, and detailed trade data is available upon request to the issuer or the SEC staff.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Vleugels Jan Gommaar M.

(Last)(First)(Middle)
C/O 221 SHEPARD STREET

(Street)
RIPON WISCONSIN 54971

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Alliance Laundry Holdings Inc. [ ALH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
COO - INTERNATIONAL
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/15/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock, par value $0.01 per share ("Common Stock")09/15/2026S(1)75,000D$21.05(2)374,563D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Sale of shares pursuant to Rule 10b5-1 plan entered into on 3/16/2026.
2. The price reported above is the weighted average price. The shares were sold in multiple transactions at prices ranging from $20.84 to $21.36. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Remarks:
/s/ Samantha Hannan, Attorney-in-Fact09/16/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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