APP insider sale notice: 30,000 RSUs via Morgan Stanley on 08/22/2025

Rhea-AI Filing Summary

Applovin Corporation (APP) Form 144 states that 30,000 shares of common stock, issued as Restricted Stock Units on 05/29/2024, are proposed for sale through Morgan Stanley Smith Barney LLC with an approximate sale date of 08/22/2025. The filing reports an aggregate market value of $12,562,800 versus 307,636,373 shares outstanding. The RSUs were acquired from the issuer and payment was recorded on 05/29/2024. The notice also discloses multiple recent 10b5-1 sales on 05/23/2025 totaling 82,500 shares with stated gross proceeds for each transaction. The filer certifies no undisclosed material adverse information and provides broker and trust addresses for the transactions.

Positive

• Full disclosure of planned sale: filing specifies shares (30,000), acquisition date (05/29/2024), broker (Morgan Stanley Smith Barney LLC) and planned sale date (08/22/2025).
• Transparency on prior 10b5-1 sales: lists recent 05/23/2025 sales totaling 82,500 shares with gross proceeds disclosed for each transaction.

Negative

• None.

Insights

Securities Analyst

TL;DR: Routine insider sale notice; transparent disclosure of planned RSU sale and recent 10b5-1 activity.

The Form 144 is a standard compliance filing showing the planned sale of 30,000 RSUs granted on 05/29/2024, to be executed through Morgan Stanley on or about 08/22/2025. The filing provides positions, acquisition dates, and aggregate market value, and lists prior 10b5-1 sales on 05/23/2025 totaling 82,500 shares. From an investor-monitoring perspective, this is orderly disclosure of insider liquidity rather than an operational development; it offers clarity on share movement but no new financial performance information.

Corporate Governance Expert

TL;DR: Compliance-focused filing; affirms use of trading plans and attestation to lack of undisclosed material information.

The document confirms the filer relied on issuer-granted Restricted Stock Units and discloses reliance on 10b5-1 plans for recent sales, indicating governance processes for insider trading. The signature attestation required by the form is present. This filing addresses disclosure and procedural compliance and does not signal corporate governance changes or material events affecting the company’s operations.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	30000	12562800.00	307636373	08/22/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	05/29/2024	Restricted Stock Units	Issuer			30000	05/29/2024	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
10b5-1 Sales for ES 48 HOLDINGS TRUST U/A DTD 09/07/2023 1100 Page Mill Road Palo Alto CA 94304	Common	05/23/2025	17500	6187370.00
10b5-1 Sales for BASIL SHIKIN 1100 Page Mill Road Palo Alto CA 94304	Common	05/23/2025	30000	10606920.00
10b5-1 Sales for IS37 HOLDINGS TRUST U/A DTD09/07/2023 1100 Page Mill Road Palo Alto CA 94304	Common	05/23/2025	17500	6187370.00
10b5-1 Sales for IK50 HOLDINGS TRUST U/A DTD09/07/2023 1100 Page Mill Road Palo Alto CA 94304	Common	05/23/2025	17500	6187370.00

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does Applovin's (APP) Form 144 disclose about the planned sale?

The filing discloses a proposed sale of 30,000 common shares (RSUs) acquired 05/29/2024, with an approximate sale date of 08/22/2025 using Morgan Stanley Smith Barney LLC as broker.

What is the aggregate market value and shares outstanding reported on the Form 144?

The aggregate market value is $12,562,800 and the filing reports 307,636,373 shares outstanding.

Were there recent related sales disclosed for APP insiders?

Yes. The filing lists 10b5-1 sales on 05/23/2025 totaling 82,500 shares across multiple trusts and one individual, with gross proceeds specified for each sale.

How were the 30,000 shares acquired according to the filing?

The shares were acquired as Restricted Stock Units from the issuer on 05/29/2024; payment was recorded on that date and nature of payment is listed as N/A.

Does the filer attest to having undisclosed material information?

Yes. By signing the notice, the filer represents they do not know any material adverse information about the issuer that has not been publicly disclosed.