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Associated Banc-Corp CIO buys 75.997 shares at $30.167

ASSOCIATED BANC-CORP (ASB) reports that Chief Information Officer Terry Lynn Williams acquired common shares through the company’s Employee Stock Purchase Plan on September 15, 2026.

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Form Type
4

Rhea-AI Filing Summary

ASSOCIATED BANC-CORP (ASB) reports that Chief Information Officer Terry Lynn Williams acquired common shares through the company’s Employee Stock Purchase Plan on September 15, 2026. The acquisition covered 75.997 shares at $30.167 per share, bringing the executive’s directly held position to 24,411.7803 shares of common stock. No Rule 10b5-1 trading plan is reported for this transaction.

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Insider Williams Terry Lynn
Role Chief Information Officer
Type Security Shares Price Value
Other Common Stock $0.01 Par Value F1 75.997 $30.167 $2K
Holdings After Transaction: Common Stock $0.01 Par Value — 24,411.7803 shares (Direct)
Footnotes (1)
  1. F1. Shares were purchased within the Issuer's Employee Stock Purchase Plan.
Shares acquired 75.997 shares Common stock acquired by the Chief Information Officer on September 15, 2026
Purchase price per share $30.167 per share Price paid for Associated Banc-Corp common stock on September 15, 2026
Shares held after transaction 24,411.7803 shares Directly held Associated Banc-Corp common stock after the reported acquisition
Employee Stock Purchase Plan financial
"Shares were purchased within the Issuer's Employee Stock Purchase Plan."
An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.
common stock financial
"Shares were purchased within the Issuer's Employee Stock Purchase Plan."
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did ASB’s Chief Information Officer report?

The Chief Information Officer, Terry Lynn Williams, reported acquiring 75.997 shares of Associated Banc-Corp common stock on September 15, 2026, through the company’s Employee Stock Purchase Plan at a price of $30.167 per share.

How many ASB shares does the insider hold after this Form 4 transaction?

After the reported transaction, Terry Lynn Williams directly holds 24,411.7803 shares of Associated Banc-Corp common stock, according to the Form 4 filing.

Was the ASB insider’s September 15, 2026 trade under a Rule 10b5-1 plan?

No. The filing indicates that the September 15, 2026 acquisition of Associated Banc-Corp shares was not made under a Rule 10b5-1 trading plan.

What price did the ASB insider pay per share in the reported transaction?

Terry Lynn Williams acquired the Associated Banc-Corp common shares at a price of $30.167 per share in the transaction dated September 15, 2026.

How were the ASB shares in this Form 4 transaction acquired?

The 75.997 shares of Associated Banc-Corp common stock were acquired through the issuer’s Employee Stock Purchase Plan, as stated in the Form 4 footnote.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Williams Terry Lynn

(Last)(First)(Middle)
C/O ASSOCIATED BANC-CORP
433 MAIN STREET

(Street)
GREEN BAY WISCONSIN 54301

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
ASSOCIATED BANC-CORP [ ASB ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
Chief Information Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/15/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock $0.01 Par Value09/15/2026J(1)V75.997A$30.16724,411.7803D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Shares were purchased within the Issuer's Employee Stock Purchase Plan.
/s/ Lynn M. Floeter, attorney-in-fact for Terry Lynn Williams09/17/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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