STOCK TITAN

Brown-Forman (BF) CEO Lawson Whiting sells 25,915 Class A shares

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Brown-Forman Corporation’s President and CEO Lawson E. Whiting sold Class A shares in a planned transaction. On February 12, 2026, he executed an open-market sale of 25,915 shares of Class A common stock at a weighted average price of $31.01 per share, under a Rule 10b5-1 trading plan dated March 31, 2025.

After this sale, Whiting directly held 7,018 Class A shares and also had 3.11 Class A shares held indirectly through the company’s dividend reinvestment plan as of February 12, 2026.

Positive

  • None.

Negative

  • None.
Insider Whiting Lawson E
Role President & CEO
Sold 25,915 shs ($804K)
Type Security Shares Price Value
Sale Class A Common 25,915 $31.01 $804K
holding Class A Common -- -- --
Holdings After Transaction: Class A Common — 7,018 shares (Direct); Class A Common — 3.11 shares (Indirect, DRIP)
Footnotes (1)
  1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $31.00 to $31.04 inclusive. The reporting person undertakes to provide to Brown-Forman Corporation, any security holder of Brown-Forman Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (1). The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person, dated March 31, 2025. Number of shares acquired through the issuer's dividend reinvestment plan as of February 12, 2026.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Whiting Lawson E

(Last) (First) (Middle)
850 DIXIE HIGHWAY

(Street)
LOUISVILLE KY 40210

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
BROWN FORMAN CORP [ BFA, BFB ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
President & CEO
3. Date of Earliest Transaction (Month/Day/Year)
02/12/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common 02/12/2026 S 25,915 D $31.01(1) 7,018 D(2)
Class A Common 3.11(3) I DRIP
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $31.00 to $31.04 inclusive. The reporting person undertakes to provide to Brown-Forman Corporation, any security holder of Brown-Forman Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (1).
2. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person, dated March 31, 2025.
3. Number of shares acquired through the issuer's dividend reinvestment plan as of February 12, 2026.
Remarks:
Nancie Oliver Mauffray, Attorney in Fact for Lawson E. Whiting 02/13/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did BF’s CEO Lawson Whiting report on this Form 4?

Lawson E. Whiting reported an open-market sale of 25,915 Brown-Forman Class A shares. The transaction occurred on February 12, 2026 at a weighted average price of $31.01 per share, as disclosed in the Form 4 filing’s non-derivative securities table and related footnote.

At what price did BF’s CEO sell his Brown-Forman Class A shares?

The reported weighted average sale price was $31.01 per Class A share. Footnotes explain the shares were sold in multiple trades between $31.00 and $31.04 inclusive, with full trade-by-trade details available upon request from Brown-Forman or the reporting person.

How many Brown-Forman shares does Lawson Whiting hold after this transaction?

Following the sale, Lawson Whiting directly owned 7,018 Class A shares. He also had 3.11 Class A shares held indirectly through Brown-Forman’s dividend reinvestment plan as of February 12, 2026, as indicated in the Form 4’s ownership and footnote disclosures.

Was the Brown-Forman CEO’s share sale under a Rule 10b5-1 trading plan?

Yes. The filing states the sales were effected under a Rule 10b5-1 trading plan. That plan was previously adopted by Lawson Whiting and is dated March 31, 2025, indicating the sales followed a pre-arranged schedule rather than a discretionary same-day decision.

What role does Lawson Whiting hold at Brown-Forman (BF)?

Lawson E. Whiting is identified as both a director and as President & CEO of Brown-Forman Corporation. These roles are disclosed in the Form 4 header section, which lists his relationship to the issuer as a director and officer with the specified title.

What does the indirect BF share holding labeled ‘DRIP’ represent in this Form 4?

The 3.11 Class A shares marked as indirect and labeled “DRIP” were acquired through Brown-Forman’s dividend reinvestment plan. A footnote clarifies this figure represents shares accumulated under that plan as of February 12, 2026, separate from Whiting’s directly held shares.