STOCK TITAN

[Form 4] Bread Financial Holdings, Inc. Insider Trading Activity

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4
Rhea-AI Filing Summary

Bread Financial Holdings, Inc. (BFH) filed a Form 4 disclosing that director Timothy J. Theriault acquired 2,802 shares of common stock in the form of restricted stock units (RSUs) on 06/16/2025. The transaction code “A” confirms the award was a grant, not an open-market purchase or sale. The RSUs will vest on 06/16/2026, indicating a one-year service requirement.

Following this grant, Theriault’s total beneficial ownership increased to 25,746 shares/units, consisting of 4,000 unrestricted shares and 21,746 unvested RSUs from awards granted between 2016 and 2025. Ownership is reported as direct.

The size of the award is modest relative to BFH’s outstanding share count and therefore immaterial to share dilution. However, continued equity awards to a non-executive director reinforce governance practices that align board incentives with shareholder interests. No derivatives, sales, or other disposition transactions were reported.

Bread Financial Holdings, Inc. (BFH) ha presentato un modulo Form 4 che comunica l'acquisto da parte del direttore Timothy J. Theriault di 2.802 azioni ordinarie sotto forma di unità azionarie vincolate (RSU) il 16/06/2025. Il codice di transazione “A” conferma che si tratta di una concessione e non di un acquisto o vendita sul mercato aperto. Le RSU matureranno il 16/06/2026, indicando un requisito di servizio di un anno.

Dopo questa concessione, la proprietà beneficiaria totale di Theriault è aumentata a 25.746 azioni/unità, comprendenti 4.000 azioni non vincolate e 21.746 RSU non maturate derivanti da premi assegnati tra il 2016 e il 2025. La proprietà è riportata come diretta.

La dimensione del premio è modesta rispetto al numero totale di azioni BFH in circolazione e quindi irrilevante in termini di diluizione delle azioni. Tuttavia, le continue assegnazioni di azioni a un direttore non esecutivo rafforzano le pratiche di governance che allineano gli incentivi del consiglio con gli interessi degli azionisti. Non sono state segnalate operazioni su derivati, vendite o altre disposizioni.

Bread Financial Holdings, Inc. (BFH) presentó un Formulario 4 revelando que el director Timothy J. Theriault adquirió 2,802 acciones ordinarias en forma de unidades de acciones restringidas (RSU) el 16/06/2025. El código de transacción “A” confirma que la concesión fue una asignación, no una compra o venta en el mercado abierto. Las RSU se consolidarán el 16/06/2026, indicando un requisito de servicio de un año.

Tras esta concesión, la propiedad beneficiaria total de Theriault aumentó a 25,746 acciones/unidades, consistiendo en 4,000 acciones sin restricciones y 21,746 RSU no consolidadas de premios otorgados entre 2016 y 2025. La propiedad se reporta como directa.

El tamaño del premio es modesto en relación con el número total de acciones en circulación de BFH y por lo tanto irrelevante para la dilución de acciones. Sin embargo, las continuas asignaciones de acciones a un director no ejecutivo refuerzan las prácticas de gobernanza que alinean los incentivos del consejo con los intereses de los accionistas. No se reportaron derivados, ventas u otras transacciones de disposición.

Bread Financial Holdings, Inc.(BFH)는 이사 Timothy J. Theriault가 2025년 6월 16일에 제한 주식 단위(RSU) 형태로 보통주 2,802주를 취득했다고 Form 4를 제출했습니다. 거래 코드 “A”는 이 수여가 공개 시장에서의 매매가 아닌 부여임을 확인합니다. RSU는 2026년 6월 16일에 성취될 예정으로, 1년의 근무 요건을 나타냅니다.

이번 부여 이후 Theriault의 총 실질 소유권은 25,746주/단위로 증가했으며, 이는 4,000주의 제한 없는 주식과 2016년부터 2025년 사이에 부여된 21,746주의 미성취 RSU로 구성되어 있습니다. 소유권은 직접 소유로 보고됩니다.

수여 규모는 BFH의 발행 주식 수에 비해 적당하여 주식 희석에 미미한 영향을 미칩니다. 그러나 비임원 이사에게 지속적인 주식 부여는 이사회 인센티브를 주주 이익과 일치시키는 거버넌스 관행을 강화합니다. 파생상품, 매도 또는 기타 처분 거래는 보고되지 않았습니다.

Bread Financial Holdings, Inc. (BFH) a déposé un formulaire 4 révélant que le directeur Timothy J. Theriault a acquis 2 802 actions ordinaires sous forme d'unités d'actions restreintes (RSU) le 16/06/2025. Le code de transaction « A » confirme que la remise était une attribution, et non un achat ou une vente sur le marché ouvert. Les RSU seront acquises le 16/06/2026, indiquant une exigence de service d'un an.

Suite à cette attribution, la propriété bénéficiaire totale de Theriault a augmenté à 25 746 actions/unités, comprenant 4 000 actions non restreintes et 21 746 RSU non acquises provenant d'attributions accordées entre 2016 et 2025. La propriété est déclarée comme directe.

La taille de l'attribution est modeste par rapport au nombre total d'actions en circulation de BFH et donc sans incidence significative sur la dilution des actions. Cependant, les attributions continues d'actions à un administrateur non exécutif renforcent les pratiques de gouvernance qui alignent les incitations du conseil d'administration sur les intérêts des actionnaires. Aucune transaction sur dérivés, vente ou autre disposition n'a été signalée.

Bread Financial Holdings, Inc. (BFH) hat ein Formular 4 eingereicht, in dem offengelegt wird, dass Direktor Timothy J. Theriault am 16.06.2025 2.802 Stammaktien in Form von Restricted Stock Units (RSUs) erworben hat. Der Transaktionscode „A“ bestätigt, dass die Zuteilung eine Gewährung war und kein Kauf oder Verkauf am offenen Markt. Die RSUs werden am 16.06.2026 vesten, was eine einjährige Dienstzeit voraussetzt.

Nach dieser Gewährung erhöhte sich Theriaults gesamtes wirtschaftliches Eigentum auf 25.746 Aktien/Einheiten, bestehend aus 4.000 nicht eingeschränkten Aktien und 21.746 noch nicht vesteten RSUs aus Zuteilungen zwischen 2016 und 2025. Das Eigentum wird als direkt gemeldet.

Die Größe der Zuteilung ist im Verhältnis zur ausstehenden Aktienanzahl von BFH bescheiden und daher unwesentlich für die Aktienverwässerung. Dennoch stärken fortlaufende Aktienzuteilungen an einen nicht geschäftsführenden Direktor die Governance-Praktiken, die die Anreize des Vorstands mit den Interessen der Aktionäre in Einklang bringen. Es wurden keine Derivate, Verkäufe oder sonstige Veräußerungstransaktionen gemeldet.

Positive
  • None.
Negative
  • None.

Insights

TL;DR: Routine RSU grant to a director; minimal dilution and neutral share-price impact.

The Form 4 shows a standard annual equity award. At 2,802 shares, the grant is negligible versus BFH’s share count, so dilution is immaterial. Because the transaction is an automatic grant rather than an open-market purchase, it offers limited signalling value. Still, the overall increase in insider ownership marginally enhances alignment with investors. I view the filing as neutral for valuation and liquidity.

TL;DR: Grant supports pay-for-performance alignment; no red flags detected.

BFH continues to compensate directors with equity that vests over time, encouraging long-term oversight. One-year cliff vesting is consistent with peer practice. No accelerated vesting or special terms appear. The director now holds ~25.7k shares/RSUs, signalling meaningful skin in the game. Overall governance impact is positive but not material enough to influence investment decisions.

Bread Financial Holdings, Inc. (BFH) ha presentato un modulo Form 4 che comunica l'acquisto da parte del direttore Timothy J. Theriault di 2.802 azioni ordinarie sotto forma di unità azionarie vincolate (RSU) il 16/06/2025. Il codice di transazione “A” conferma che si tratta di una concessione e non di un acquisto o vendita sul mercato aperto. Le RSU matureranno il 16/06/2026, indicando un requisito di servizio di un anno.

Dopo questa concessione, la proprietà beneficiaria totale di Theriault è aumentata a 25.746 azioni/unità, comprendenti 4.000 azioni non vincolate e 21.746 RSU non maturate derivanti da premi assegnati tra il 2016 e il 2025. La proprietà è riportata come diretta.

La dimensione del premio è modesta rispetto al numero totale di azioni BFH in circolazione e quindi irrilevante in termini di diluizione delle azioni. Tuttavia, le continue assegnazioni di azioni a un direttore non esecutivo rafforzano le pratiche di governance che allineano gli incentivi del consiglio con gli interessi degli azionisti. Non sono state segnalate operazioni su derivati, vendite o altre disposizioni.

Bread Financial Holdings, Inc. (BFH) presentó un Formulario 4 revelando que el director Timothy J. Theriault adquirió 2,802 acciones ordinarias en forma de unidades de acciones restringidas (RSU) el 16/06/2025. El código de transacción “A” confirma que la concesión fue una asignación, no una compra o venta en el mercado abierto. Las RSU se consolidarán el 16/06/2026, indicando un requisito de servicio de un año.

Tras esta concesión, la propiedad beneficiaria total de Theriault aumentó a 25,746 acciones/unidades, consistiendo en 4,000 acciones sin restricciones y 21,746 RSU no consolidadas de premios otorgados entre 2016 y 2025. La propiedad se reporta como directa.

El tamaño del premio es modesto en relación con el número total de acciones en circulación de BFH y por lo tanto irrelevante para la dilución de acciones. Sin embargo, las continuas asignaciones de acciones a un director no ejecutivo refuerzan las prácticas de gobernanza que alinean los incentivos del consejo con los intereses de los accionistas. No se reportaron derivados, ventas u otras transacciones de disposición.

Bread Financial Holdings, Inc.(BFH)는 이사 Timothy J. Theriault가 2025년 6월 16일에 제한 주식 단위(RSU) 형태로 보통주 2,802주를 취득했다고 Form 4를 제출했습니다. 거래 코드 “A”는 이 수여가 공개 시장에서의 매매가 아닌 부여임을 확인합니다. RSU는 2026년 6월 16일에 성취될 예정으로, 1년의 근무 요건을 나타냅니다.

이번 부여 이후 Theriault의 총 실질 소유권은 25,746주/단위로 증가했으며, 이는 4,000주의 제한 없는 주식과 2016년부터 2025년 사이에 부여된 21,746주의 미성취 RSU로 구성되어 있습니다. 소유권은 직접 소유로 보고됩니다.

수여 규모는 BFH의 발행 주식 수에 비해 적당하여 주식 희석에 미미한 영향을 미칩니다. 그러나 비임원 이사에게 지속적인 주식 부여는 이사회 인센티브를 주주 이익과 일치시키는 거버넌스 관행을 강화합니다. 파생상품, 매도 또는 기타 처분 거래는 보고되지 않았습니다.

Bread Financial Holdings, Inc. (BFH) a déposé un formulaire 4 révélant que le directeur Timothy J. Theriault a acquis 2 802 actions ordinaires sous forme d'unités d'actions restreintes (RSU) le 16/06/2025. Le code de transaction « A » confirme que la remise était une attribution, et non un achat ou une vente sur le marché ouvert. Les RSU seront acquises le 16/06/2026, indiquant une exigence de service d'un an.

Suite à cette attribution, la propriété bénéficiaire totale de Theriault a augmenté à 25 746 actions/unités, comprenant 4 000 actions non restreintes et 21 746 RSU non acquises provenant d'attributions accordées entre 2016 et 2025. La propriété est déclarée comme directe.

La taille de l'attribution est modeste par rapport au nombre total d'actions en circulation de BFH et donc sans incidence significative sur la dilution des actions. Cependant, les attributions continues d'actions à un administrateur non exécutif renforcent les pratiques de gouvernance qui alignent les incitations du conseil d'administration sur les intérêts des actionnaires. Aucune transaction sur dérivés, vente ou autre disposition n'a été signalée.

Bread Financial Holdings, Inc. (BFH) hat ein Formular 4 eingereicht, in dem offengelegt wird, dass Direktor Timothy J. Theriault am 16.06.2025 2.802 Stammaktien in Form von Restricted Stock Units (RSUs) erworben hat. Der Transaktionscode „A“ bestätigt, dass die Zuteilung eine Gewährung war und kein Kauf oder Verkauf am offenen Markt. Die RSUs werden am 16.06.2026 vesten, was eine einjährige Dienstzeit voraussetzt.

Nach dieser Gewährung erhöhte sich Theriaults gesamtes wirtschaftliches Eigentum auf 25.746 Aktien/Einheiten, bestehend aus 4.000 nicht eingeschränkten Aktien und 21.746 noch nicht vesteten RSUs aus Zuteilungen zwischen 2016 und 2025. Das Eigentum wird als direkt gemeldet.

Die Größe der Zuteilung ist im Verhältnis zur ausstehenden Aktienanzahl von BFH bescheiden und daher unwesentlich für die Aktienverwässerung. Dennoch stärken fortlaufende Aktienzuteilungen an einen nicht geschäftsführenden Direktor die Governance-Praktiken, die die Anreize des Vorstands mit den Interessen der Aktionäre in Einklang bringen. Es wurden keine Derivate, Verkäufe oder sonstige Veräußerungstransaktionen gemeldet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
THERIAULT TIMOTHY J

(Last) (First) (Middle)
3095 LOYALTY CIRCLE

(Street)
COLUMBUS OH 43219

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
BREAD FINANCIAL HOLDINGS, INC. [ BFH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
06/16/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 06/16/2025 A(1) 2,802 A (1) 25,746(2) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The new grant is for 2,802 shares of common stock represented by restricted stock units, which will vest on June 16, 2026.
2. The total amount of securities beneficially owned includes: (a) 4,000 unrestricted shares; (b) 519 unvested restricted stock units granted 10/17/16; (c) 655 unvested restricted stock units granted 6/26/17; (d) 761 unvested restricted stock units granted 6/25/18; (e) 1,114 unvested restricted stock units granted 6/24/19; (f) 3,432 unvested restricted stock units granted 6/22/20; (g) 1,408 unvested restricted stock units granted 6/15/21; (h) 2,650 unvested restricted stock units granted 6/15/22; (i) 4,932 unvested restricted stock units granted 6/15/23; (j) 3,473 unvested restricted stock units granted 6/17/24; and (k) the new grant for 2,802 restricted stock units.
Remarks:
Benjamin L. Morgan, Attorney in Fact 06/18/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many Bread Financial (BFH) shares did Timothy Theriault acquire?

The Form 4 shows an award of 2,802 restricted stock units on 06/16/2025.

When will the newly granted BFH RSUs vest?

The RSUs will vest on 06/16/2026.

What is Timothy Theriault’s total BFH share ownership after the transaction?

He now beneficially owns 25,746 shares/units.

Was the transaction a purchase or a grant?

It was an automatic grant (transaction code "A"), not an open-market purchase.

Does the filing report any derivative transactions?

No derivative securities were acquired or disposed of in this Form 4.
Bread Financial Holdings, Inc.

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