[Form 4] BOX, INC. Insider Trading Activity
Olivia Nottebohm, Chief Operating Officer of BOX Inc., reported a sale of Class A common stock executed under a Rule 10b5-1 trading plan.
The Form 4 shows a transaction on 08/08/2025 in which 2,013 shares were sold at $32 per share. Following the reported transaction, the reporting person beneficially owned 530,060 shares. The filing notes that some of the shares are represented by restricted stock units (RSUs), each converting to one share of common stock subject to vesting and continued service, and that the trading plan was adopted on September 24, 2024.
- Sale executed under a Rule 10b5-1 trading plan, indicating the trade was pre-authorized
- Reporting person retains 530,060 shares, including RSUs that maintain continued economic alignment with BOX
- None.
Insights
TL;DR: Small preplanned sale by BOX COO; retains substantial holding including RSUs.
The reported trade is a 2,013-share sale at $32 per share executed under a Rule 10b5-1 plan, which indicates the transaction was pre-authorized and reduces concerns about opportunistic timing. Post-transaction beneficial ownership is 530,060 shares, which includes restricted stock units that convert to shares as they vest. From a market-impact perspective, the size of the sale is modest relative to the retained stake and is unlikely to be material to BOX's capitalization.
TL;DR: Pre-established plan governs the sale; continued ownership via RSUs shows alignment with company.
The filing explicitly states the sale was effected pursuant to a Rule 10b5-1 trading plan adopted on September 24, 2024, which provides an affirmative defense under insider trading rules. The disclosure that some holdings are RSUs clarifies that a portion of the reporting person's economic interest remains subject to vesting and service conditions, demonstrating ongoing alignment with company performance. The transaction documentation appears consistent with standard governance practices.