Betterware de Mexico (BWMX) chair buys 46,830 shares at $16.41

Rhea-AI Filing Summary

Luis Campos, chairman and more than 10% owner of Betterware de Mexico, purchased 46,830 ordinary shares on July 27, 2026 at a $16.41 weighted-average price (range $16.15–$16.47) through Campalier S.A. de C.V., increasing indirect holdings to 20,249,565 shares. A prior trust holding 19,597,829 shares was dissolved on July 6, 2026, reverting those shares to Campalier, over which Campos has voting and investment power while disclaiming beneficial ownership beyond his pecuniary interest.

Insider Trade Summary

Net Buyer: 46,830 shares

Net Buy 1 txn

Insider Campos Luis

Role Director, 10% Owner

Bought 46,830 shs ($768K)

Type	Security	Shares	Price	Value
Purchase	Ordinary Shares F1, F2, F3	46,830	$16.41	$768K

Holdings After Transaction: Ordinary Shares — 20,249,565 shares (Indirect, By Campalier S.A. de C.V.)

Footnotes (3)

1. F1. Represents the weighted average of the shares purchased. The prices of the shares purchased pursuant to the transaction range from $16.15 to $16.47 per share. The reporting person, upon request, will provide the Securities and Exchange Commission staff, the issuer or a security holder of the issuer full information regarding the number of shares purchased at each separate price.
2. F2. On July 6, 2026, the trust that held 19,597,829 ordinary shares beneficially owned by the reporting person was dissolved and all such shares previously held by the trust were reverted to Campalier S.A. de C.V. ("Campalier").
3. F3. The reporting person possesses the voting and investment power over the ordinary shares held directly by Campalier. The reporting person disclaims beneficial ownership of such ordinary shares except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of such disclaimed ordinary shares for purposes of Section 16 or for any other purpose.

Key Figures

Shares purchased: 46,830 ordinary shares Weighted-average purchase price: $16.41 per share Purchase price range: $16.15–$16.47 per share +2 more

5 metrics

Shares purchased 46,830 ordinary shares Non-derivative purchase on July 27, 2026

Weighted-average purchase price $16.41 per share Open-market or private transactions for 46,830 shares

Purchase price range $16.15–$16.47 per share Range of individual trade prices within the reported transaction

Indirect holdings after transaction 20,249,565 ordinary shares Shares held indirectly via Campalier S.A. de C.V. after July 27, 2026 purchase

Shares reverted from dissolved trust 19,597,829 ordinary shares Trust dissolved on July 6, 2026; shares reverted to Campalier S.A. de C.V.

Key Terms

weighted average, beneficial ownership, pecuniary interest, voting and investment power, +1 more

5 terms

weighted average financial

"Represents the weighted average of the shares purchased."

A weighted average is a way of calculating an overall number when some items matter more than others by giving each item a different level of importance, or weight. Investors use weighted averages to combine figures like prices, returns or earnings so the result reflects the size or significance of each part — like grading a class where a final exam counts more than a quiz, producing a score that better represents true performance.

beneficial ownership financial

"ordinary shares beneficially owned by the reporting person was dissolved"

Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.

pecuniary interest financial

"disclaims beneficial ownership ... except to the extent of his pecuniary interest"

voting and investment power financial

"The reporting person possesses the voting and investment power over the ordinary shares"

indirect ownership financial

"ordinary shares held directly by Campalier ... reported as indirect ownership"

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 07/29/2026 - 04:39 PM Accepted by SEC EDGAR 07/29/2026 - 04:39 PM Learn about SEC filing dates

FAQ

What insider transaction in BWMX did Luis Campos report on this Form 4?

Luis Campos reported buying 46,830 ordinary shares of Betterware de Mexico on July 27, 2026 through Campalier S.A. de C.V. The purchase was in open-market or private transactions at a $16.41 weighted-average price, raising his indirect stake to 20,249,565 shares.

How many BWMX shares did Luis Campos buy and at what price range?

Campos, via Campalier, bought 46,830 ordinary shares of BWMX at a $16.41 weighted-average price. The footnotes state individual trades were executed in a price range from $16.15 to $16.47 per share, in open-market or private transactions.

What are Luis Campos’s total indirect BWMX holdings after this transaction?

After the reported purchase, Luis Campos indirectly holds 20,249,565 Betterware ordinary shares through Campalier S.A. de C.V. This total includes 19,597,829 shares that reverted to Campalier when a prior trust was dissolved on July 6, 2026, as described in the footnotes.

What role does Campalier S.A. de C.V. play in the BWMX Form 4 filing?

Campalier S.A. de C.V. directly holds the Betterware ordinary shares, while Luis Campos has voting and investment power over them. The filing notes a trust holding 19,597,829 shares was dissolved, and those shares reverted to Campalier, which is reported as Campos’s indirect ownership vehicle.

Was the BWMX insider purchase by Luis Campos under a Rule 10b5-1 plan?

The filing’s Rule 10b5-1 checkbox is not marked as affirming a trading plan, and no footnote describes the trades as pursuant to a Rule 10b5-1 plan. The reported 46,830-share purchase therefore is not characterized in the filing as plan-based.

What happened to the 19,597,829 BWMX shares previously held in a trust?

On July 6, 2026, a trust that held 19,597,829 ordinary shares beneficially owned by Luis Campos was dissolved. According to the footnote, all those shares reverted to Campalier S.A. de C.V., contributing to Campos’s reported indirect holdings of 20,249,565 shares.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Campos Luis

(Last) (First) (Middle)

C/O BETTERWARE DE MEXICO

CARR. GDL-AMECA KM5 HUAXTLA

(Street)

EL ARENAL JALISCO 45350

(City) (State) (Zip)

MEXICO

(Country)

2. Issuer Name and Ticker or Trading Symbol
BETTERWARE DE MEXICO, S.A.P.I. DE C.V [ BWMX ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
	Officer (give title below)	X	Other (specify below)
			Chairman

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/27/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Ordinary Shares	07/27/2026		P		46,830	A	$16.41(1)	20,249,565(2)	I	By Campalier S.A. de C.V.(3)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents the weighted average of the shares purchased. The prices of the shares purchased pursuant to the transaction range from $16.15 to $16.47 per share. The reporting person, upon request, will provide the Securities and Exchange Commission staff, the issuer or a security holder of the issuer full information regarding the number of shares purchased at each separate price.

2. On July 6, 2026, the trust that held 19,597,829 ordinary shares beneficially owned by the reporting person was dissolved and all such shares previously held by the trust were reverted to Campalier S.A. de C.V. ("Campalier").

3. The reporting person possesses the voting and investment power over the ordinary shares held directly by Campalier. The reporting person disclaims beneficial ownership of such ordinary shares except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of such disclaimed ordinary shares for purposes of Section 16 or for any other purpose.

	/s/ Jose Raz Guzman, Attorney-in-Fact	07/29/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)