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Cheesecake Factory director Cappello sells 425 shares

After the transaction, Maricopa Capital LLC held 3,428 shares, while 178 shares were held in custodial accounts for Cappello’s children.

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Form Type
4

Rhea-AI Filing Summary

Cheesecake Factory Inc. director Alexander L. Cappello reported a sale of 425 shares of common stock on October 29, 2026, by Maricopa Capital LLC, of which he is the sole shareholder. The LLC held 3,428 shares after the sale. A separate indirect holding lists 178 shares in custodial accounts for Cappello’s children, with his spouse acting as custodian. No Rule 10b5-1 plan is reported.

Insider CAPPELLO ALEXANDER L
Role Director
Sold 425 shs ($48K)
Share of Position Sold 11.0%
Type Security Shares Price Value
Sale Common Stock F1 425 $113.71 $48K
Holding Common Stock F2 -- -- --
Holdings After Transaction: Common Stock — 3,428 shares (Indirect, By Maricopa Capital LLC); Common Stock — 178 shares (Indirect, Custodial Account)
Holdings Before and After: Common Stock, 3,853 to 3,428 shares (Indirect, By Maricopa Capital LLC)
Other Insiders: 2 other insiders reported open-market sales of this stock in the 30 days up to this filing.
Footnotes (2)
  1. F1. The reported securities are held by Maricopa Capital LLC of which the reporting person is the sole shareholder.
  2. F2. Held in custodial accounts for Mr. Cappello's children with his spouse acting as custodian.
Common Stock sold by Maricopa Capital LLC 425 shares October 29, 2026
Sale price per share $113.71 per share October 29, 2026
Common Stock held by Maricopa Capital LLC after sale 3,428 shares October 29, 2026
Common Stock in custodial accounts 178 shares Held for Cappello’s children, with his spouse acting as custodian; October 29, 2026
indirect ownership financial
"held by Maricopa Capital LLC"
custodial accounts financial
"Held in custodial accounts for Mr. Cappello's children"
Custodial accounts are savings or investment accounts managed by an adult for a minor until they reach a certain age. Think of it as a digital piggy bank controlled by a guardian, where money or assets are held in trust for someone too young to manage them on their own. These accounts matter to investors because they provide a way to save or invest on behalf of a child, often for future education or other needs.
Rule 10b5-1 plan regulatory
"No Rule 10b5-1 plan is reported"
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.

FAQ

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How many CAKE shares did Maricopa Capital LLC sell, and at what price?

Maricopa Capital LLC sold 425 shares of Cheesecake Factory Inc. common stock on October 29, 2026, at $113.71 per share. Alexander L. Cappello, a director, is the LLC’s sole shareholder; no Rule 10b5-1 plan is reported.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
CAPPELLO ALEXANDER L

(Last)(First)(Middle)
26901 MALIBU HILLS ROAD

(Street)
CALABASAS HILLS CALIFORNIA 91301

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
CHEESECAKE FACTORY INC [ CAKE ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
10/29/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock10/29/2026S425D$113.713,428(1)IBy Maricopa Capital LLC
Common Stock178(2)ICustodial Account
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The reported securities are held by Maricopa Capital LLC of which the reporting person is the sole shareholder.
2. Held in custodial accounts for Mr. Cappello's children with his spouse acting as custodian.
/s/ Alexander L. Cappello by Scarlett May, Attorney-in-Fact10/30/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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