Cheesecake Factory (CAKE) director-linked entity reports 64-share stock sale

Rhea-AI Filing Summary

Cheesecake Factory Inc. director Alexander L. Cappello reported that entity Maricopa Capital LLC, of which he is the sole shareholder, sold 64 shares of Common Stock on 2026-08-04 at $106.08 per share. Following this sale, Maricopa Capital LLC holds 3,853 shares indirectly, and separate custodial accounts for his children hold 178 indirect shares. The transaction was not reported as made under a Rule 10b5-1 trading plan.

Insider Trade Summary

Net Seller: 64 shares

Net Sell 2 txns

Insider CAPPELLO ALEXANDER L

Role Director

Sold 64 shs ($7K)

Type	Security	Shares	Price	Value
Sale	Common Stock F1	64	$106.08	$7K
holding	Common Stock F2	--	--	--

Holdings After Transaction: Common Stock — 3,853 shares (Indirect, By Maricopa Capital LLC); Common Stock — 178 shares (Indirect, Custodial Account)

Footnotes (2)

1. F1. The reported securities are held by Maricopa Capital LLC of which the reporting person is the sole shareholder.
2. F2. Held in custodial accounts for Mr. Cappello's children with his spouse acting as custodian.

Key Figures

Shares sold: 64 shares Sale price: $106.08 per share Indirect holdings via Maricopa Capital LLC: 3,853 shares +1 more

4 metrics

Shares sold 64 shares Common Stock sale on 2026-08-04 by Maricopa Capital LLC

Sale price $106.08 per share Price for the 64-share Common Stock sale on 2026-08-04

Indirect holdings via Maricopa Capital LLC 3,853 shares Common Stock held indirectly after the reported sale

Custodial account holdings 178 shares Common Stock held in custodial accounts for Mr. Cappello’s children

Key Terms

Rule 10b5-1, open market or private transaction, Custodial Account, indirect

4 terms

Rule 10b5-1 regulatory

"aff_10b5_one indicates the Rule 10b5-1 trading plan checkbox"

Rule 10b5-1 is a regulation that allows company insiders to buy or sell their shares at predetermined times, even if they have access to non-public information. It acts like setting a schedule in advance for transactions, helping prevent accusations of unfair trading. This rule provides a way for insiders to plan trades transparently, giving investors confidence that these transactions are not based on hidden information.

open market or private transaction market

"transaction_code_description: Sale in open market or private transaction"

Custodial Account financial

"nature_of_ownership is reported as Custodial Account"

A custodial account is an investment or bank account opened and managed by an adult (the custodian) for the benefit of someone who cannot legally control assets, typically a minor. Think of it as a wallet held by a trusted guardian until the beneficiary reaches a legal age: it lets you save and invest on someone’s behalf, affects who makes decisions and who pays taxes, and determines when control of the assets transfers to the beneficiary—details investors watch for tax consequences, ownership rules, and timing of control.

indirect financial

"ownership_type is classified as indirect for these holdings"

AI-generated analysis. How Rhea-AI works. Not financial advice.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 08/06/2026 - 06:59 PM Accepted by SEC EDGAR 08/06/2026 - 06:58 PM Learn about SEC filing dates

FAQ

What insider share sale did CAKE director Alexander L. Cappello report?

Director Alexander L. Cappello reported that Maricopa Capital LLC sold 64 shares of Cheesecake Factory Common Stock at $106.08 per share on 2026-08-04. The sale was described as a "Sale in open market or private transaction" and is reported as indirect ownership.

How many CAKE shares does Maricopa Capital LLC hold after this Form 4?

After the reported sale, Maricopa Capital LLC holds 3,853 shares of Cheesecake Factory Common Stock indirectly for Alexander L. Cappello. These holdings are reported as indirect ownership, with the footnote stating Cappello is the sole shareholder of Maricopa Capital LLC that holds the securities.

What indirect custodial holdings related to CAKE were disclosed in this Form 4?

The Form 4 shows an additional 178 shares of Cheesecake Factory Common Stock held in custodial accounts for Mr. Cappello’s children. A footnote explains these accounts are for his children, with his spouse acting as custodian, and are reported as indirect holdings.

Was Cappello’s CAKE share sale under a Rule 10b5-1 trading plan?

The reported sale was not indicated as being under a Rule 10b5-1 trading plan. The document-level trading-plan checkbox is set to false, meaning the transaction was not affirmed as made pursuant to a pre-arranged Rule 10b5-1 plan.

What is the nature of Alexander L. Cappello’s ownership of the sold CAKE shares?

The sold shares are held by Maricopa Capital LLC, with ownership reported as indirect for Alexander L. Cappello. A footnote states the securities are held by Maricopa Capital LLC, of which Cappello is the sole shareholder, clarifying the entity-level ownership structure.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

CAPPELLO ALEXANDER L

(Last) (First) (Middle)

26901 MALIBU HILLS ROAD

(Street)

CALABASAS HILLS CALIFORNIA 91301

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
CHEESECAKE FACTORY INC [ CAKE ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/04/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/04/2026		S		64	D	$106.08	3,853(1)	I	By Maricopa Capital LLC
Common Stock								178(2)	I	Custodial Account

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The reported securities are held by Maricopa Capital LLC of which the reporting person is the sole shareholder.

2. Held in custodial accounts for Mr. Cappello's children with his spouse acting as custodian.

	/s/ Alexander L. Cappello by Scarlett May, Attorney-in-Fact	08/06/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)