STOCK TITAN

[Form 4] CarGurus, Inc. Insider Trading Activity

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Dafna Sarnoff, Chief Marketing Officer of CarGurus, Inc. (CARG), reported two transactions in early October 2025. On 10/01/2025 5,784 shares were withheld to cover taxes on vested restricted stock units at a price of $37.55, leaving 106,647 shares beneficially owned. On 10/02/2025 she sold 4,167 shares at $37.70 under a Rule 10b5-1 trading plan, reducing her holdings to 102,480 shares. The Form 4 was signed on 10/03/2025 by an attorney-in-fact.

Dafna Sarnoff, Chief Marketing Officer di CarGurus, Inc. (CARG), ha riportato due operazioni all'inizio di ottobre 2025. Il 01/10/2025 5.784 azioni sono state trattenute per coprire le tasse sui vesting di unità azionarie ristrette al prezzo di 37,55 USD, lasciando 106.647 azioni detenute beneficiariamente. Il 02/10/2025 ha venduto 4.167 azioni a 37,70 USD nell'ambito di un piano di trading 10b5-1, riducendo le sue partecipazioni a 102.480 azioni. Il Form 4 è stato firmato il 03/10/2025 da un procuratore-in-fatto.

Dafna Sarnoff, Directora de Marketing de CarGurus, Inc. (CARG), reportó dos transacciones a principios de octubre de 2025. El 01/10/2025 se retuvieron 5.784 acciones para cubrir impuestos sobre unidades de acciones restringidas vestidas a un precio de $37,55, quedando 106.647 acciones beneficiarias. El 02/10/2025 vendió 4.167 acciones a $37,70 bajo un plan de trading 10b5-1, reduciendo sus participaciones a 102.480 acciones. El Formulario 4 fue firmado el 03/10/2025 por un agente autorizado.

다프나 사르노프, CarGurus, Inc. (CARG)의 최고 마케팅 책임자로서 2025년 10월 초 두 건의 거래를 보고했습니다. 2025/10/015,784주가 세금을 충당하기 위해 동결되었고, 취득가격은 $37.55106,647주를 실질 소유로 남겼습니다. 2025/10/024,167주를 $37.70에 매도했고, 이는 10b5-1 거래 계획에 따른 것이며 보유 주식은 102,480주로 감소했습니다. 이 Form 4는 2025/10/03에 대리인에 의해 서명되었습니다.

Dafna Sarnoff, Directrice Marketing de CarGurus, Inc. (CARG), a déclaré deux transactions début octobre 2025. Le 01/10/2025, 5 784 actions ont été retenues pour couvrir les impôts sur des unités d’actions restreintes vestées au prix de 37,55 USD, laissant 106 647 actions détenues bénéficiairement. Le 02/10/2025, elle a vendu 4 167 actions à 37,70 USD dans le cadre d’un plan de trading 10b5-1, réduisant sa détention à 102 480 actions. Le Formulaire 4 a été signé le 03/10/2025 par un mandataire.

Dafna Sarnoff, Chief Marketing Officer von CarGurus, Inc. (CARG), hat Anfang Oktober 2025 zwei Transaktionen gemeldet. Am 01.10.2025 wurden 5.784 Aktien einbehalten, um Steuern auf vesting restricted stock units zum Preis von 37,55 USD zu decken, wodurch 106.647 Aktien vorteilhaft besessen bleiben. Am 02.10.2025 verkaufte sie 4.167 Aktien zu 37,70 USD im Rahmen eines 10b5-1-Trading-Plans, wodurch ihre Bestände auf 102.480 Aktien sinken. Das Formular 4 wurde am 03.10.2025 von einem Bevollmächtigten unterzeichnet.

دافنا سارنوفي، مدير التسويق التنفيذي لشركة CarGurus, Inc. (CARG)، أبلغت عن صفقتين في أوائل أكتوبر 2025. في 01/10/2025 تم حجز 5,784 سهمًا لتغطية الضرائب على وحدات الأسهم المقيدة المكتسبة عند سعر $37.55، مما ترك 106,647 سهمًا مملوكًا لفائدة. في 02/10/2025 باعت 4,167 أسهم بسعر $37.70 بموجب خطة تداول 10b5-1، مما خفّض حصّتها إلى 102,480 أسهم. تم توقيع النموذج 4 في 03/10/2025 بواسطة محامٍ بالوكالة.

达夫娜·萨诺夫,CarGurus, Inc. (CARG) 的首席市场官,2025年10月初披露了两笔交易。于2025/10/01,有5,784股被扣留以覆盖归属的受限股票单位的税款,成交价格为$37.55,使106,647股为受益所有。于2025/10/02,她在10b5-1交易计划下以$37.70出售了4,167股,持股降至102,480股。该Form 4由代理人于2025/10/03签署。

Positive
  • 102,480 shares remain beneficially owned after the transactions, indicating continued executive ownership
  • Sale executed under a Rule 10b5-1 plan, showing pre-arranged compliance
Negative
  • None.

Insights

Insider sold routine vested shares; holdings remain substantial.

The report shows a tax-withholding of 5,784 shares for RSU vesting and a subsequent sale of 4,167 shares, leaving 102,480 shares held directly. These are routine post-vesting and plan-driven transactions rather than opportunistic trades.

This matters because continued meaningful ownership can align executive incentives with shareholders while the use of a Rule 10b5-1 plan indicates pre-arranged compliance steps for trading.

Transactions were executed under standard compliance mechanisms.

The sale on 10/02/2025 is explicitly disclosed as executed pursuant to a Rule 10b5-1 trading plan and the tax withholding on 10/01/2025 is tied to RSU vesting. The Form 4 identifies the correct transaction codes and prices ($37.55 and $37.70).

From a regulatory perspective, the filing documents the required details and includes an attorney-in-fact signature dated 10/03/2025, satisfying Section 16 reporting mechanics.

Dafna Sarnoff, Chief Marketing Officer di CarGurus, Inc. (CARG), ha riportato due operazioni all'inizio di ottobre 2025. Il 01/10/2025 5.784 azioni sono state trattenute per coprire le tasse sui vesting di unità azionarie ristrette al prezzo di 37,55 USD, lasciando 106.647 azioni detenute beneficiariamente. Il 02/10/2025 ha venduto 4.167 azioni a 37,70 USD nell'ambito di un piano di trading 10b5-1, riducendo le sue partecipazioni a 102.480 azioni. Il Form 4 è stato firmato il 03/10/2025 da un procuratore-in-fatto.

Dafna Sarnoff, Directora de Marketing de CarGurus, Inc. (CARG), reportó dos transacciones a principios de octubre de 2025. El 01/10/2025 se retuvieron 5.784 acciones para cubrir impuestos sobre unidades de acciones restringidas vestidas a un precio de $37,55, quedando 106.647 acciones beneficiarias. El 02/10/2025 vendió 4.167 acciones a $37,70 bajo un plan de trading 10b5-1, reduciendo sus participaciones a 102.480 acciones. El Formulario 4 fue firmado el 03/10/2025 por un agente autorizado.

다프나 사르노프, CarGurus, Inc. (CARG)의 최고 마케팅 책임자로서 2025년 10월 초 두 건의 거래를 보고했습니다. 2025/10/015,784주가 세금을 충당하기 위해 동결되었고, 취득가격은 $37.55106,647주를 실질 소유로 남겼습니다. 2025/10/024,167주를 $37.70에 매도했고, 이는 10b5-1 거래 계획에 따른 것이며 보유 주식은 102,480주로 감소했습니다. 이 Form 4는 2025/10/03에 대리인에 의해 서명되었습니다.

Dafna Sarnoff, Directrice Marketing de CarGurus, Inc. (CARG), a déclaré deux transactions début octobre 2025. Le 01/10/2025, 5 784 actions ont été retenues pour couvrir les impôts sur des unités d’actions restreintes vestées au prix de 37,55 USD, laissant 106 647 actions détenues bénéficiairement. Le 02/10/2025, elle a vendu 4 167 actions à 37,70 USD dans le cadre d’un plan de trading 10b5-1, réduisant sa détention à 102 480 actions. Le Formulaire 4 a été signé le 03/10/2025 par un mandataire.

Dafna Sarnoff, Chief Marketing Officer von CarGurus, Inc. (CARG), hat Anfang Oktober 2025 zwei Transaktionen gemeldet. Am 01.10.2025 wurden 5.784 Aktien einbehalten, um Steuern auf vesting restricted stock units zum Preis von 37,55 USD zu decken, wodurch 106.647 Aktien vorteilhaft besessen bleiben. Am 02.10.2025 verkaufte sie 4.167 Aktien zu 37,70 USD im Rahmen eines 10b5-1-Trading-Plans, wodurch ihre Bestände auf 102.480 Aktien sinken. Das Formular 4 wurde am 03.10.2025 von einem Bevollmächtigten unterzeichnet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Sarnoff Dafna

(Last) (First) (Middle)
1001 BOYLSTON STREET
16TH FLOOR

(Street)
BOSTON MA 02115

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
CarGurus, Inc. [ CARG ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Marketing Officer
3. Date of Earliest Transaction (Month/Day/Year)
10/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 10/01/2025 F(1) 5,784 D $37.55 106,647 D
Class A Common Stock 10/02/2025 S(2) 4,167 D $37.7 102,480 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Shares withheld for payment of tax liability upon vesting of restricted stock units.
2. This sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
/s/ Suzanne Murray, as attorney-in-fact 10/03/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did CarGurus CMO Dafna Sarnoff report on Form 4?

She reported a tax-withholding of 5,784 shares for vested RSUs on 10/01/2025 and a sale of 4,167 shares at $37.70 on 10/02/2025.

How many CarGurus (CARG) shares does the reporting person own after these transactions?

The Form 4 shows 102,480 shares beneficially owned following the sale on 10/02/2025.

Why were 5,784 shares disposed of on 10/01/2025?

The filing states those shares were withheld to satisfy tax withholding upon vesting of restricted stock units.

Was the sale on 10/02/2025 part of a planned trading arrangement?

Yes, the sale was effected pursuant to a Rule 10b5-1 trading plan, as disclosed in the Form 4.

Who signed the Form 4 and when?

The document was signed by Suzanne Murray, as attorney-in-fact, on 10/03/2025.
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