ChoiceOne Financial (COFS) Director Adds to Stake in Modest Insider Purchase

Rhea-AI Filing Summary

ChoiceOne Financial Services (COFS) – Form 4 filing: Director Bradley F. McGinnis acquired 579 common shares on 07/01/2025 at $28.70 per share. After the transaction he owns 12,001 shares directly and 14,301 shares indirectly through Megawall Corporation. No derivative securities were involved.

The purchase modestly increases insider ownership and can signal board-level confidence, but the size of the trade is small relative to COFS’s public float and is unlikely to materially shift the company’s ownership structure or market perception on its own.

Positive

• Director insider purchase: Bradley F. McGinnis bought 579 COFS shares at $28.70, lifting his direct stake to 12,001 shares, signaling incremental insider confidence.

Negative

• None.

Insights

Securities Analyst

TL;DR: Small insider buy (579 shares) indicates confidence but is immaterial to valuation; neutral short-term impact.

Materiality: The $16.6 k transaction value (579 × $28.70) represents a negligible fraction of COFS’s market cap, limiting market impact. However, insider purchases—especially by directors—tend to be interpreted positively because they align management and shareholder interests.

Ownership context: McGinnis now holds 12,001 direct shares plus 14,301 indirect shares, keeping him well below the 10 % owner threshold. No sales or derivative activity were reported, so there is no mixed signaling.

Investor takeaway: While the filing demonstrates incremental insider confidence, the scale does not materially change COFS’s risk-reward profile. The event is informational rather than catalytic; portfolio managers may note it but are unlikely to rebalance positions solely on this disclosure.

Insider Trade Summary

2 transactions reported

Mixed 2 txns

Insider McGinnis Bradley F.

Role Director

Type	Security	Shares	Price	Value
Grant/Award	Common Stock	579	$28.70	$17K
holding	Common Stock	--	--	--

Holdings After Transaction: Common Stock — 12,001 shares (Direct); Common Stock — 14,301 shares (Indirect, By Megawall Corporation)

Footnotes (1)

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

McGinnis Bradley F.

(Last) (First) (Middle)

109 EAST DIVISION STREET

(Street)

SPARTA MI 49345

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
CHOICEONE FINANCIAL SERVICES INC [ COFS ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
07/01/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	07/01/2025		A		579	A	$28.7	12,001	D
Common Stock								14,301	I	By Megawall Corporation

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

	/s/ Christian D. Rhoades, by Power of Attorney	07/03/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many COFS shares did Director Bradley F. McGinnis purchase on July 1 2025?

He acquired 579 common shares at a price of $28.70 each.

What is Bradley F. McGinnis’s total direct ownership in ChoiceOne Financial after the transaction?

Following the purchase, he directly owns 12,001 COFS shares.

Does the Form 4 report any derivative security transactions for COFS?

No, the filing shows no derivative securities acquired or disposed of.

How many COFS shares does McGinnis hold indirectly?

He holds 14,301 shares indirectly through Megawall Corporation.

Is this Form 4 filing considered a group filing?

No, the box indicates it is filed by one reporting person.