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Coinbase (NASDAQ: COIN) CEO Armstrong sells 40,000 shares in 10b5-1 plan

Filing Impact
(Very High)
Filing Sentiment
(Very Negative)
Form Type
4

Rhea-AI Filing Summary

Coinbase Global, Inc. Chairman and CEO Brian Armstrong, who is also a 10% owner, reported option exercises and share sales on January 5, 2026 under a pre-arranged Rule 10b5-1 trading plan adopted on August 15, 2025.

Armstrong exercised 40,000 employee stock options at an exercise price of $18.71 per share, receiving 40,000 shares of Class A common stock. He then sold an aggregate of 40,000 Class A shares in multiple transactions at weighted average prices of $248.527, $249.4128 and $250.0099, with sale price ranges disclosed between $248.00 and $250.07 per share.

Following these transactions, Armstrong directly beneficially owned 2,553,924 employee stock options and no directly held Class A shares from this option lot, and an additional 526 Class A shares were held indirectly by The Brian Armstrong Living Trust.

Positive

  • None.

Negative

  • None.
Insider Armstrong Brian
Role Chairman and CEO
Sold 40,000 shs ($9.96M)
Type Security Shares Price Value
Exercise Employee Stock Option (right to buy) 40,000 $0.00 --
Exercise Class A Common Stock 40,000 $18.71 $748K
Sale Class A Common Stock 20,790 $248.527 $5.17M
Sale Class A Common Stock 18,923 $249.4128 $4.72M
Sale Class A Common Stock 287 $250.0099 $72K
holding Class A Common Stock -- -- --
Holdings After Transaction: Employee Stock Option (right to buy) — 2,553,924 shares (Direct); Class A Common Stock — 40,000 shares (Direct); Class A Common Stock — 526 shares (Indirect, By The Brian Armstrong Living Trust)
Footnotes (1)
  1. The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on August 15, 2025, during an open trading window. Represents the weighted average sale price. The lowest price at which shares were sold was $248.00 and the highest price at which shares were sold was $248.99. The Reporting Person undertakes to provide upon request to the staff of the Securities and Exchange Commission, the Issuer or its stockholders, full information regarding the total number of shares sold at each separate price within the range set forth in footnotes (2) through (4) to this Form 4. Represents the weighted average sale price. The lowest price at which shares were sold was $249.00 and the highest price at which shares were sold was $249.98. Represents the weighted average sale price. The lowest price at which shares were sold was $250.00 and the highest price at which shares were sold was $250.07. The option vests as to 1/48 of the total shares monthly over four years, with the first 1/48 vesting on July 3, 2019 and 100% of the total shares vested and exercisable on June 3, 2023, subject to the Reporting Person's continued service to the Issuer on each vesting date. The option contains an early-exercise provision and is exercisable as to unvested shares, subject to the Issuer's right of repurchase.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Armstrong Brian

(Last) (First) (Middle)
C/O COINBASE GLOBAL, INC.
ONE MADISON AVENUE, SUITE 2400

(Street)
NEW YORK NY 10010

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Coinbase Global, Inc. [ COIN ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
X Officer (give title below) Other (specify below)
Chairman and CEO
3. Date of Earliest Transaction (Month/Day/Year)
01/05/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 01/05/2026 M(1) 40,000 A $18.71 40,000 D
Class A Common Stock 01/05/2026 S(1) 20,790 D $248.527(2) 19,210 D
Class A Common Stock 01/05/2026 S(1) 18,923 D $249.4128(3) 287 D
Class A Common Stock 01/05/2026 S(1) 287 D $250.0099(4) 0 D
Class A Common Stock 526 I By The Brian Armstrong Living Trust
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (right to buy) $18.71 01/05/2026 M(1) 40,000 (5) 10/30/2029 Class A Common Stock 40,000 $0 2,553,924 D
Explanation of Responses:
1. The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on August 15, 2025, during an open trading window.
2. Represents the weighted average sale price. The lowest price at which shares were sold was $248.00 and the highest price at which shares were sold was $248.99. The Reporting Person undertakes to provide upon request to the staff of the Securities and Exchange Commission, the Issuer or its stockholders, full information regarding the total number of shares sold at each separate price within the range set forth in footnotes (2) through (4) to this Form 4.
3. Represents the weighted average sale price. The lowest price at which shares were sold was $249.00 and the highest price at which shares were sold was $249.98.
4. Represents the weighted average sale price. The lowest price at which shares were sold was $250.00 and the highest price at which shares were sold was $250.07.
5. The option vests as to 1/48 of the total shares monthly over four years, with the first 1/48 vesting on July 3, 2019 and 100% of the total shares vested and exercisable on June 3, 2023, subject to the Reporting Person's continued service to the Issuer on each vesting date. The option contains an early-exercise provision and is exercisable as to unvested shares, subject to the Issuer's right of repurchase.
Remarks:
/s/ Brian Armstrong, by Lailey Rezai, Attorney-in-Fact 01/07/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transactions did COIN CEO Brian Armstrong report on January 5, 2026?

Brian Armstrong reported exercising 40,000 employee stock options at $18.71 per share and selling a total of 40,000 Class A common shares in multiple market transactions on January 5, 2026.

At what prices did Brian Armstrong sell Coinbase (COIN) shares in this Form 4?

The reported sales were executed at weighted average prices of $248.527, $249.4128 and $250.0099 per share, with individual sale prices ranging from $248.00 to $250.07.

Was Brian Armstrong’s COIN share sale made under a Rule 10b5-1 trading plan?

Yes. The footnotes state the transactions were effected under a Rule 10b5-1 trading plan adopted by Brian Armstrong on August 15, 2025, during an open trading window.

How many Coinbase options does Brian Armstrong hold after these transactions?

After the reported option exercise, Brian Armstrong beneficially owned 2,553,924 employee stock options relating to Coinbase Class A common stock.

Does Brian Armstrong still hold Coinbase Class A shares after this Form 4?

From the exercised option lot, Armstrong reported no directly held Class A shares remaining, while 526 Class A shares were held indirectly by The Brian Armstrong Living Trust.

What is Brian Armstrong’s role and relationship to Coinbase (COIN)?

Brian Armstrong is reported as a Director, Chairman and CEO, and a 10% owner of Coinbase Global, Inc.