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Coty (COTY) CFO Laurent Mercier purchases 5,000 shares in open market

Filing Impact
(Neutral)
Filing Sentiment
(Positive)
Form Type
4

Rhea-AI Filing Summary

Coty Inc.'s Chief Financial Officer Laurent Mercier bought 5,000 shares of Coty Class A common stock in an open-market purchase at an average price of $2.6499 per share on February 10, 2026. After this transaction, he directly owns 500,031 Coty shares.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Mercier Laurent

(Last) (First) (Middle)
350 FIFTH AVENUE

(Street)
NEW YORK NY 10118

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
COTY INC. [ COTY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Financial Officer
3. Date of Earliest Transaction (Month/Day/Year)
02/10/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A common stock 02/10/2026 P 5,000 A $2.6499 500,031 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
Remarks:
/s/ Christina Kiely, Attorney-in-Fact 02/18/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Coty (COTY) report for Laurent Mercier?

Coty reported that Chief Financial Officer Laurent Mercier bought 5,000 shares of Class A common stock in an open-market purchase. The transaction was executed at an average price of $2.6499 per share on February 10, 2026.

How many Coty (COTY) shares does CFO Laurent Mercier own after this trade?

After the reported transaction, Coty’s CFO Laurent Mercier directly owns 500,031 shares of Class A common stock. This total includes his new 5,000-share open-market purchase completed on February 10, 2026 at $2.6499 per share.

Was the recent Coty (COTY) insider transaction a buy or a sell?

The recent Coty insider transaction was a buy. Chief Financial Officer Laurent Mercier purchased 5,000 shares of Class A common stock in an open-market transaction coded “P,” indicating a purchase rather than a sale or other type of disposition.

At what price did Coty (COTY) CFO Laurent Mercier buy shares?

Laurent Mercier bought Coty Class A common stock at an average price of $2.6499 per share. The Form 4 identifies this as an open-market purchase of 5,000 shares completed on February 10, 2026, increasing his direct ownership stake.

Is Laurent Mercier’s Coty (COTY) share ownership direct or indirect?

Laurent Mercier’s reported Coty share ownership is direct. The Form 4 lists his ownership type and code as direct, with no footnotes indicating that the shares are held through a trust, partnership, or other related entity.

How many Coty (COTY) insider purchases are disclosed in this Form 4?

This Form 4 discloses one insider purchase by Coty’s CFO Laurent Mercier. He acquired 5,000 shares of Class A common stock, and there are no reported sales or other types of transactions in this particular filing.
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352.49M
Household & Personal Products
Perfumes, Cosmetics & Other Toilet Preparations
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United States
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