CVNA Insider: 921,926 Class A Shares Sold Under 10b5-1 Plan
Rhea-AI Filing Summary
Ernest C. Garcia III, who serves as Chief Executive Officer, Director and a reported 10% owner of Carvana Co. (CVNA), sold a total of 921,926 shares of Class A common stock on 09/30/2025. The sales were effected under a Rule 10b5-1 trading plan adopted on December 13, 2024. Reported transactions show multiple disposals executed at volume-weighted average prices in the range of approximately $386.66 to $392.43, with specific reported VWAPs around $387.06, $387.98, $388.98, $389.28, $390.43, $390.44, $390.54, $392.18 and $392.43. Many shares were held indirectly through two trusts: the Ernest Irrevocable 2004 Trust III and the Ernest C. Garcia III Multi-Generational Trust III, for which the reporting person is Investment Trustee and Co-Administrative Trustee. The Form 4 was signed by a power of attorney on behalf of the reporting person on 10/01/2025.
Positive
- Sales executed under a Rule 10b5-1 trading plan, adopted December 13, 2024, which provides a pre-established framework for insider trades
- Filing discloses trustee roles and trusts (Ernest Irrevocable 2004 Trust III and Ernest C. Garcia III Multi-Generational Trust III), improving transparency
Negative
- Large insider disposals totaling 921,926 shares of Class A common stock on 09/30/2025, which increases share supply from a significant holder
- Sales executed at prices ranging roughly $386.66 to $392.43, indicating material volume sold over multiple trades
Insights
TL;DR: Large insider disposals of 921,926 Class A shares under a pre-established 10b5-1 plan; sales appear algorithmic/routine rather than opportunistic.
The filing discloses substantial sales by the CEO and significant shareholder executed on 09/30/2025 under a Rule 10b5-1 plan adopted on December 13, 2024. The transactions were executed in multiple tranches with VWAPs spanning roughly $386.66 to $392.43, indicating execution across many trades rather than a single block. Because the sales are reported as pursuant to a 10b5-1 plan, they meet the regulatory form for pre-planned trading, which typically reduces information asymmetry concerns. Materiality: the absolute share count is large and may be meaningful to equity supply dynamics, but the filing contains no additional company developments or disclosures to suggest a change in fundamental outlook.
TL;DR: Disclosure is procedurally complete: trustee roles and trust holdings are specified and the 10b5-1 adoption date is provided.
The Form 4 clearly identifies the reporting persons roles, the indirect ownership via two trusts, and the Rule 10b5-1 plan adoption date, which supports transparency. The report is signed by a power of attorney, consistent with common practice for timely filings. No departures from standard disclosure practices are evident in the form. Absent additional context such as changes to executive roles or related-party transactions, this appears to be a routine insider sale disclosure.