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  4. [Form 4] CREXENDO INC Insider Trading Activity

Crexendo, Inc. (CXDO) CFO trades options and stock, holding 183,345 shares

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Crexendo, Inc. Chief Financial Officer Vincent Ron reported option-related trades in Common Stock on August 7, 2025. He exercised options on 18,050 and 4,860 shares at $2.72 per share, with the company withholding shares to cover the exercise price and payroll taxes, and sold 8,200 shares at $6.518 per share under a Rule 10b5-1(c) plan adopted on December 9, 2024. After these transactions he directly held 183,345 shares of common stock.

Positive

  • None.

Negative

  • None.

Insights

TL;DR: Routine pre‑planned sale plus in‑the‑money option exercises; results are largely mechanical, not a firm valuation signal.

The Form 4 documents a 10b5-1 sale of 8,200 shares and contemporaneous net exercises of options that generated 7,732 and 2,866 shares to the reporting person, with 10,318 and 1,994 shares withheld for exercise costs and taxes using a closing price of $6.63. The option exercise price is $2.72, so the exercises were materially in the money on the settlement date, creating realized economic value for the executive. Overall, these are common executive liquidity and compensation events documented as required; they do not by themselves change the company’s operating fundamentals.

TL;DR: Use of a documented 10b5-1 plan and disclosure of net exercises reflects compliance with insider trading rules.

The report explicitly states the sale was executed under a Rule 10b5-1(c) plan adopted on 12/09/2024 and confirms the filer attested to lack of material nonpublic information at plan adoption. Net exercises are disclosed with the number of shares withheld to satisfy exercise/payment obligations, and vesting schedules are specified (36 monthly installments beginning 11/24/2022). From a governance perspective, the filing shows adherence to standard disclosure and compensation mechanics; it documents liquidity and option exercise activity without indicating deviations from policy.

Insider Vincent Ron
Role Chief Financial Officer
Sold 8,200 shs ($53K)
Approx. gross sale proceeds $53K
Approx. exercise cost $62K
Type Security Shares Price Value
Exercise Non-Qualified Stock Options 18,050 $2.72 $49K
Exercise ISO Stock Options 4,860 $2.72 $13K
Sale Common Stock 8,200 $6.518 $53K
Exercise Common Stock 18,050 $2.72 $49K
Exercise Price or Tax Liability Common Stock 10,318 $6.63 $68K
Exercise Common Stock 4,860 $2.72 $13K
Exercise Price or Tax Liability Common Stock 1,994 $6.63 $13K
Holdings After Transaction: Non-Qualified Stock Options — 0 shares (Direct); ISO Stock Options — 2,090 shares (Direct); Common Stock — 183,345 shares (Direct)
Footnotes (4)
  1. F1. This sale was made pursuant to a plan intended to comply with Rule 10b5-1(c), previously entered into on December 9, 2024, at which time Mr. Vincent was not aware of material nonpublic information.
  2. F2. Represents a "net exercise" of outstanding stock options. The reporting person received 7,732 shares of common stock on net exercise of option to purchase 18,050 shares of common stock. The Company withheld 10,318 shares of common stock underlying the option for payment of the exercise price and associated payroll taxes, using the closing stock price on August 7, 2025 of $6.63, This transaction does not represent a sale by the reporting person.
  3. F3. The stock options are vesting over 36 equal monthly installments beginning on 11/24/2022.
  4. F4. Represents a "net exercise" of outstanding stock options. The reporting person received 2,866 shares of common stock on net exercise of option to purchase 4,860 shares of common stock. The Company withheld 1,994 shares of common stock underlying the option for payment of the exercise price, using the closing stock price on August 7, 2025 of $6.63, This transaction does not represent a sale by the reporting person.
Shares sold 8,200 Common Stock sale on August 7, 2025 at $6.5180 per share
Sale price $6.5180 per share Price for 8,200-share Common Stock sale by CFO Vincent Ron
Non-qualified options exercised 18,050 Non-Qualified Stock Options exercised at $2.7200 per share into common stock
ISO options exercised 4,860 ISO Stock Options exercised at $2.7200 per share into common stock
Shares withheld on 18,050-option exercise 10,318 Common shares withheld to pay exercise price and payroll taxes using $6.63 closing price
Shares withheld on 4,860-option exercise 1,994 Common shares withheld to pay exercise price using $6.63 closing price
Post-transaction common shares held 183,345 Direct common stock holdings after all reported transactions
Rule 10b5-1(c) regulatory
"This sale was made pursuant to a plan intended to comply with Rule 10b5-1(c), previously entered into on December 9, 2024"
Rule 10b5-1(c) is an SEC guideline that lets company insiders set up a written, pre-planned schedule to buy or sell their company stock when they are not in possession of material, nonpublic information. For investors, it matters because such plans can reduce the appearance of insider trading by separating decisions from inside knowledge—like putting your trades on autopilot—while also requiring scrutiny since pre-planned trades can still affect market confidence and share value.
net exercise financial
"Represents a "net exercise" of outstanding stock options. The reporting person received 7,732 shares of common stock on net exercise"
A net exercise is a way to convert stock options into shares without paying cash up front: instead of handing over money to buy the optioned shares, the holder receives only the number of shares equal to the option’s value after the company withholds a portion of shares to cover the exercise price and taxes. It matters to investors because it changes how many new shares are issued, affects dilution of existing shareholders, and alters company cash flow compared with a cash exercise.
ISO Stock Options financial
"security_title "ISO Stock Options" with 4,860.0000 derivative shares at $2.7200 per share"
Non-Qualified Stock Options financial
"security_title "Non-Qualified Stock Options" covering 18,050.0000 derivative shares at $2.7200 per share"
Non-qualified stock options are a type of employee benefit that gives individuals the right to buy company shares at a set price, usually lower than the market value, within a certain period. Unlike other options that may have special tax advantages, these options are taxed as income when exercised, which can affect how much money the employee or investor ultimately gains. They are important because they can influence company compensation strategies and impact the financial outcomes for employees and investors.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

FAQ

What insider transactions did Crexendo (CXDO) report for CFO Vincent Ron?
Crexendo reported that CFO Vincent Ron exercised 18,050 non-qualified and 4,860 ISO stock options at $2.72 per share, sold 8,200 common shares at $6.518 per share, and had shares withheld to cover exercise price and taxes, leaving him with 183,345 shares.

How many Crexendo (CXDO) shares did the CFO sell and at what price?
Vincent Ron sold 8,200 shares of Crexendo common stock at $6.518 per share. This sale was made pursuant to a Rule 10b5-1(c) trading plan entered on December 9, 2024, when he was not aware of material nonpublic information.

What options did Crexendo (CXDO) CFO Vincent Ron exercise on August 7, 2025?
He exercised 18,050 Non-Qualified Stock Options and 4,860 ISO Stock Options, both at an exercise price of $2.7200 per share. Footnotes describe these as net exercises with shares delivered and others withheld for exercise price and taxes.

How many Crexendo (CXDO) shares were withheld for taxes and exercise costs?
Footnotes state that Crexendo withheld 10,318 shares on the 18,050-option net exercise and 1,994 shares on the 4,860-option net exercise. The company used the $6.63 closing price on August 7, 2025 to value these withholdings.

What is CFO Vincent Ron’s post-transaction shareholding in Crexendo (CXDO)?
After the reported option exercises, tax withholdings, and the 8,200-share sale, Vincent Ron directly holds 183,345 shares of Crexendo common stock. This figure reflects his post-transaction position as reported in the holdings summary.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
 Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Vincent Ron
(Last) (First) (Middle)
1225 W WASHINGTON ST
SUITE 213
(Street)
TEMPE AZ 85288
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Crexendo, Inc. [ CXDO ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Financial Officer
3. Date of Earliest Transaction (Month/Day/Year)
08/07/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/07/2025 S(1) 8,200 D $6.518 172,747 D
Common Stock 08/07/2025 M 18,050 A $2.72 190,797 D
Common Stock 08/07/2025 F(2) 10,318 D $6.63 180,479 D
Common Stock 08/07/2025 M 4,860 A $2.72 185,339 D
Common Stock 08/07/2025 F(4) 1,994 D $6.63 183,345 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Options $2.72 08/07/2025 M 18,050 (3) 10/24/2032 Common Stock 18,050 $2.72 0 D
ISO Stock Options $2.72 08/07/2025 M 4,860 (3) 10/24/2032 Common Stock 4,860 $2.72 2,090 D
Explanation of Responses:
1. This sale was made pursuant to a plan intended to comply with Rule 10b5-1(c), previously entered into on December 9, 2024, at which time Mr. Vincent was not aware of material nonpublic information.
2. Represents a "net exercise" of outstanding stock options. The reporting person received 7,732 shares of common stock on net exercise of option to purchase 18,050 shares of common stock. The Company withheld 10,318 shares of common stock underlying the option for payment of the exercise price and associated payroll taxes, using the closing stock price on August 7, 2025 of $6.63, This transaction does not represent a sale by the reporting person.
3. The stock options are vesting over 36 equal monthly installments beginning on 11/24/2022.
4. Represents a "net exercise" of outstanding stock options. The reporting person received 2,866 shares of common stock on net exercise of option to purchase 4,860 shares of common stock. The Company withheld 1,994 shares of common stock underlying the option for payment of the exercise price, using the closing stock price on August 7, 2025 of $6.63, This transaction does not represent a sale by the reporting person.
/s/Ron Vincent 08/11/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR