Crexendo (NASDAQ: CXDO) CRO sells 114,795 shares under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Crexendo, Inc.’s Chief Revenue Officer Jon Brinton reported an open-market sale of 114,795 shares of Common Stock at $9.14 per share. The transaction was executed as a planned trade under a Rule 10b5-1(c) plan entered on March 8, 2024. Following this sale, Brinton is shown as directly holding 114,795 shares of Crexendo common stock.
Positive
- None.
Negative
- None.
Insider Trade Summary
Net Seller: 114,795 shares ($1,049,226)
Net Sell
1 txn
Insider
Brinton Jon
Role
Chief Revenue Officer
Sold
114,795 shs ($1.05M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 114,795 | $9.14 | $1.05M |
Holdings After Transaction:
Common Stock — 114,795 shares (Direct, null)
Footnotes (1)
- [object Object]
Key Figures
Shares sold: 114,795 shares
Sale price per share: $9.14 per share
Shares held after transaction: 114,795 shares
3 metrics
Shares sold
114,795 shares
Open-market sale of Crexendo Common Stock
Sale price per share
$9.14 per share
Price for the 114,795 shares sold
Shares held after transaction
114,795 shares
Direct ownership following reported sale
Key Terms
Rule 10b5-1(c), open-market sale, Common Stock
3 terms
Rule 10b5-1(c) regulatory
"This sale was made pursuant to a plan intended to comply with Rule 10b5-1(c)"
Rule 10b5-1(c) is an SEC guideline that lets company insiders set up a written, pre-planned schedule to buy or sell their company stock when they are not in possession of material, nonpublic information. For investors, it matters because such plans can reduce the appearance of insider trading by separating decisions from inside knowledge—like putting your trades on autopilot—while also requiring scrutiny since pre-planned trades can still affect market confidence and share value.
open-market sale financial
"transaction_action: open-market sale"
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Common Stock financial
"security_title: Common Stock"
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
FAQ
What insider transaction did Crexendo (CXDO) report for Jon Brinton?
Crexendo reported that Chief Revenue Officer Jon Brinton sold 114,795 shares of Common Stock in an open-market transaction. The filing shows this as a planned Rule 10b5-1(c) trade, indicating the sale was scheduled in advance rather than initiated spontaneously.
Did Jon Brinton use a Rule 10b5-1 plan for this Crexendo (CXDO) sale?
Yes. The sale was made under a Rule 10b5-1(c) trading plan entered on March 8, 2024. The footnote explains the plan was adopted when Brinton was not aware of material nonpublic information, indicating a pre-scheduled disposition.
Was the Crexendo (CXDO) insider sale a market trade or a private transfer?
The sale is identified as an open-market sale of Common Stock. The Form 4 describes the transaction as a sale in the open market or private transaction, and classifies it as an open-market sale of non-derivative common shares.