STOCK TITAN

DocuSign (DOCU) CFO Grayson sells 15,000 shares in Rule 10b5-1 trades

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

DocuSign, Inc. Chief Financial Officer Blake Jeffrey Grayson reported open-market sales of a total of 15,000 shares of Common Stock on July 1, 2026. The sales were executed at prices ranging from about $44.95 to $46.04, under a pre-arranged Rule 10b5-1 trading plan.

After these transactions, Grayson continues to hold 141,429 shares of DocuSign Common Stock directly. Because the trades were made pursuant to a Rule 10b5-1 plan, they appear to be part of a scheduled diversification or liquidity program rather than a discretionary timing decision.

Positive

  • None.

Negative

  • None.

Insights

Pre-planned CFO stock sale of 15,000 shares looks routine and programmatic.

The Chief Financial Officer of DocuSign, Inc., Blake Jeffrey Grayson, reported selling 15,000 shares of Common Stock in two open-market transactions on July 1, 2026. Sale prices ranged from roughly $44.95 to $46.04, indicating normal market executions rather than a block trade.

The filing specifies that the transactions were made pursuant to a Rule 10b5-1 plan, which is a pre-arranged trading program designed to reduce the role of inside information in trade timing. After these sales, Grayson still holds 141,429 shares directly, suggesting he maintains a substantial equity stake.

Because the trades are both pre-planned and leave a significant remaining position, they typically signal routine portfolio management rather than a major shift in insider sentiment. Subsequent company filings may provide further context if his trading pattern or share ownership changes meaningfully over future reporting periods.

Insider GRAYSON BLAKE JEFFREY
Role Chief Financial Officer
Sold 15,000 shs ($683K)
Type Security Shares Price Value
Sale Common Stock 14,400 $45.53 $656K
Sale Common Stock 600 $45.99 $28K
Holdings After Transaction: Common Stock — 142,029 shares (Direct, null)
Footnotes (1)
  1. The transaction was effected pursuant to a Rule 10b5-1 plan adopted by the Reporting Person. The shares were sold at prices ranging from $44.95 to $45.90. The Reporting Person will provide upon request to the SEC, the Issuer or security holder of the Issuer, full information regarding the number of shares sold at each separate price. The shares were sold at prices ranging from $45.95 to $46.04. The Reporting Person will provide upon request to the SEC, the Issuer or security holder of the Issuer, full information regarding the number of shares sold at each separate price.
Total shares sold 15,000 shares Open-market Common Stock sales on July 1, 2026
First sale size 600 shares at $45.99 Open-market Common Stock sale coded “S”
Second sale size 14,400 shares at $45.53 Open-market Common Stock sale coded “S”
Post-sale holdings 141,429 shares Directly held Common Stock after reported transactions
Sale price ranges $44.95–$46.04 Price ranges disclosed in Form 4 footnotes
Rule 10b5-1 plan regulatory
"The transaction was effected pursuant to a Rule 10b5-1 plan adopted by the Reporting Person."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
open-market sale financial
"transaction_action: "open-market sale" for both Common Stock transactions."
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Common Stock financial
"security_title: "Common Stock" for each non-derivative transaction."
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
Form 4 regulatory
"INSIDER FILING DATA (Form 4): JSON summary of the reported transactions."
Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.
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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
GRAYSON BLAKE JEFFREY

(Last)(First)(Middle)
C/O DOCUSIGN, INC.
221 MAIN STREET, SUITE 800

(Street)
SAN FRANCISCO CALIFORNIA 94105

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
DOCUSIGN, INC. [ DOCU ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
Chief Financial Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
07/01/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock07/01/2026S14,400(1)D$45.53(2)142,029D
Common Stock07/01/2026S600(1)D$45.99(3)141,429D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The transaction was effected pursuant to a Rule 10b5-1 plan adopted by the Reporting Person.
2. The shares were sold at prices ranging from $44.95 to $45.90. The Reporting Person will provide upon request to the SEC, the Issuer or security holder of the Issuer, full information regarding the number of shares sold at each separate price.
3. The shares were sold at prices ranging from $45.95 to $46.04. The Reporting Person will provide upon request to the SEC, the Issuer or security holder of the Issuer, full information regarding the number of shares sold at each separate price.
Remarks:
/s/ Derrick Chapman, Attorney-in-fact07/01/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

How many DocuSign (DOCU) shares did the CFO sell in this Form 4?

The Chief Financial Officer sold a total of 15,000 DocuSign Common Stock shares. The Form 4 shows two open-market sales on July 1, 2026, of 600 shares and 14,400 shares, executed at prices around the mid-$40 range.

At what prices did DocuSign (DOCU) CFO Blake Jeffrey Grayson sell his shares?

The reported sales occurred at prices ranging from about $44.95 to $46.04 per share. One transaction is reported at $45.53 per share and another at $45.99 per share, with footnotes clarifying the full price ranges for each sale.

Does the DocuSign (DOCU) Form 4 show the CFO using a Rule 10b5-1 plan?

Yes. A footnote states the transactions were effected under a Rule 10b5-1 trading plan adopted by the reporting person. Such pre-arranged plans are commonly used to systematize insider sales and reduce concerns about trade timing based on nonpublic information.

How many DocuSign (DOCU) shares does the CFO hold after these reported sales?

Following the reported transactions, the CFO directly holds 141,429 DocuSign Common Stock shares. This post-transaction ownership level suggests he still maintains a significant equity position in the company despite the recent open-market sales disclosed.

What type of transactions are disclosed in this DocuSign (DOCU) Form 4 filing?

The Form 4 reports open-market sales of non-derivative Common Stock by the CFO. Both transactions are coded “S” for sale, involve regular Common Stock, and were executed directly rather than through derivative exercises or tax-withholding events.

Is the CFO’s DocuSign (DOCU) stock sale in this Form 4 considered large?

The CFO sold 15,000 shares while retaining 141,429 shares afterward, indicating only part of his holdings were sold. Combined with the use of a Rule 10b5-1 plan, this points to a routine diversification step rather than a wholesale exit.