STOCK TITAN

[8-K] Direct Digital Holdings, Inc. Reports Material Event

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
8-K
Rhea-AI Filing Summary

Direct Digital Holdings disclosed that it sold 1,000,000 shares of its Class A common stock for an aggregate of $439,531 in cash after a total discount of $18,359. The report states the sales were to New Circle Principal Investments LLC under an Equity Reserve Facility established by a previously disclosed Share Purchase Agreement.

The company reports the aggregate unregistered sales exceeded 5% of the Class A shares issued and outstanding as of the period reference, which triggered the current report. The securities were issued relying on the exemption in Section 4(a)(2) of the Securities Act, and New Circle represented it is an "accredited investor" under Rule 501(a) of Regulation D.

Direct Digital Holdings ha comunicato di aver venduto 1,000,000 azioni della sua Classe A per un totale di $439,531 in contanti, dopo un sconto complessivo di $18,359. Il rapporto indica che le vendite sono state effettuate a New Circle Principal Investments LLC nell'ambito di un Equity Reserve Facility istituito da un Share Purchase Agreement precedentemente divulgato.

L'azienda riferisce che le vendite aggregate non registrate hanno superato il 5% delle azioni di Classe A emesse e in circolazione al periodo di riferimento, circostanza che ha reso necessaria la presente comunicazione. I titoli sono stati emessi avvalendosi dell'esenzione prevista dalla Section 4(a)(2) of the Securities Act, e New Circle ha dichiarato di essere un "accredited investor" ai sensi della Rule 501(a) of Regulation D.

Direct Digital Holdings informó que vendió 1,000,000 acciones de su Clase A por un total de $439,531 en efectivo, tras un descuento total de $18,359. El informe señala que las ventas se realizaron a New Circle Principal Investments LLC bajo una Equity Reserve Facility constituida por un Share Purchase Agreement divulgado anteriormente.

La compañía indica que las ventas agregadas no registradas superaron el 5% de las acciones de Clase A emitidas y en circulación en el periodo de referencia, lo que motivó la presentación del informe actual. Los valores se emitieron acogiendo la exención de la Section 4(a)(2) of the Securities Act, y New Circle manifestó ser un "accredited investor" conforme a la Rule 501(a) of Regulation D.

Direct Digital Holdings는 1,000,000주의 클래스 A 보통주를 총 $439,531의 현금에 매각했다고 공시했으며, 총 할인액은 $18,359입니다. 보고서에 따르면 해당 매각은 이전에 공시된 Share Purchase Agreement에 따라 설립된 Equity Reserve Facility를 통해 New Circle Principal Investments LLC에 이루어졌습니다.

회사는 해당 미등록 합산 매각액이 기준 기간의 발행·유통 중인 클래스 A 주식의 5%를 초과하여 이번 보고의 제출 의무를 촉발했다고 보고했습니다. 증권은 Section 4(a)(2) of the Securities Act의 면제를 근거로 발행되었으며, New Circle는 "accredited investor"라고 Rule 501(a) of Regulation D에 따라 진술했습니다.

Direct Digital Holdings a déclaré avoir vendu 1,000,000 actions de sa classe A pour un montant total de $439,531 en espèces, après une décote globale de $18,359. Le rapport précise que ces ventes ont été réalisées à New Circle Principal Investments LLC dans le cadre d'une Equity Reserve Facility établie par un Share Purchase Agreement précédemment divulgué.

La société indique que le total des ventes non enregistrées a dépassé 5% des actions de classe A émises et en circulation à la période de référence, ce qui a entraîné la publication du présent rapport. Les titres ont été émis en s'appuyant sur l'exemption prévue par la Section 4(a)(2) of the Securities Act, et New Circle a déclaré être un "accredited investor" au sens de la Rule 501(a) of Regulation D.

Direct Digital Holdings gab bekannt, dass es 1,000,000 Aktien seiner Klasse A für insgesamt $439,531 in bar verkauft hat, nach einem Gesamtabschlag von $18,359. Dem Bericht zufolge erfolgten die Verkäufe an New Circle Principal Investments LLC im Rahmen einer Equity Reserve Facility, die durch ein zuvor offengelegtes Share Purchase Agreement eingerichtet wurde.

Das Unternehmen berichtet, dass die nicht registrierten Gesamtverkäufe mehr als 5% der zum Referenzzeitpunkt ausgegebenen und ausstehenden Klasse-A-Aktien überstiegen haben, was die Abgabe dieses Berichts erforderlich machte. Die Wertpapiere wurden unter Berufung auf die Befreiung der Section 4(a)(2) of the Securities Act ausgegeben, und New Circle erklärte, ein "accredited investor" gemäß Rule 501(a) of Regulation D zu sein.

Positive
  • $439,531 in cash consideration was raised from the sale of Class A shares
  • Transaction executed under a previously disclosed Share Purchase Agreement and Equity Reserve Facility
  • Purchaser represented as an accredited investor, supporting reliance on private placement exemption
Negative
  • Aggregate issuance exceeded 5% of outstanding Class A shares, causing dilution that required disclosure
  • Sales were conducted at a disclosed aggregate discount of $18,359, indicating issuance below gross consideration

Insights

TL;DR: Company completed a private placement of 1,000,000 Class A shares, raising $439,531; transaction exceeded 5% and was disclosed.

The transaction is a straightforward execution of an Equity Reserve Facility with New Circle Principal Investments LLC. The sale generated $439,531 net cash consideration after a disclosed discount of $18,359. Because the aggregate issuance exceeded the 5% threshold of outstanding Class A shares as of the referenced period, the company filed to disclose the unregistered sale. The securities were sold under the private placement exemption Section 4(a)(2), with the purchaser representing accredited status under Rule 501(a). For investors, this is a financing event that increases share count and provides modest cash inflow, without additional disclosed terms such as conversion features or warrants.

TL;DR: Disclosure complies with Section 13/15(d) reporting requirements after private sales exceeded the 5% threshold; governance controls appear followed.

The company identified the purchaser, the contractual framework (Share Purchase Agreement and Equity Reserve Facility), and the exemption relied upon for issuance, which aligns with disclosure expectations for unregistered transactions. The filing notes the purchasers accredited investor representation, which is relevant to offering compliance. The report does not disclose any related-party status, additional economics, or shareholder approvals, leaving those governance details unchanged in the disclosed text.

Direct Digital Holdings ha comunicato di aver venduto 1,000,000 azioni della sua Classe A per un totale di $439,531 in contanti, dopo un sconto complessivo di $18,359. Il rapporto indica che le vendite sono state effettuate a New Circle Principal Investments LLC nell'ambito di un Equity Reserve Facility istituito da un Share Purchase Agreement precedentemente divulgato.

L'azienda riferisce che le vendite aggregate non registrate hanno superato il 5% delle azioni di Classe A emesse e in circolazione al periodo di riferimento, circostanza che ha reso necessaria la presente comunicazione. I titoli sono stati emessi avvalendosi dell'esenzione prevista dalla Section 4(a)(2) of the Securities Act, e New Circle ha dichiarato di essere un "accredited investor" ai sensi della Rule 501(a) of Regulation D.

Direct Digital Holdings informó que vendió 1,000,000 acciones de su Clase A por un total de $439,531 en efectivo, tras un descuento total de $18,359. El informe señala que las ventas se realizaron a New Circle Principal Investments LLC bajo una Equity Reserve Facility constituida por un Share Purchase Agreement divulgado anteriormente.

La compañía indica que las ventas agregadas no registradas superaron el 5% de las acciones de Clase A emitidas y en circulación en el periodo de referencia, lo que motivó la presentación del informe actual. Los valores se emitieron acogiendo la exención de la Section 4(a)(2) of the Securities Act, y New Circle manifestó ser un "accredited investor" conforme a la Rule 501(a) of Regulation D.

Direct Digital Holdings는 1,000,000주의 클래스 A 보통주를 총 $439,531의 현금에 매각했다고 공시했으며, 총 할인액은 $18,359입니다. 보고서에 따르면 해당 매각은 이전에 공시된 Share Purchase Agreement에 따라 설립된 Equity Reserve Facility를 통해 New Circle Principal Investments LLC에 이루어졌습니다.

회사는 해당 미등록 합산 매각액이 기준 기간의 발행·유통 중인 클래스 A 주식의 5%를 초과하여 이번 보고의 제출 의무를 촉발했다고 보고했습니다. 증권은 Section 4(a)(2) of the Securities Act의 면제를 근거로 발행되었으며, New Circle는 "accredited investor"라고 Rule 501(a) of Regulation D에 따라 진술했습니다.

Direct Digital Holdings a déclaré avoir vendu 1,000,000 actions de sa classe A pour un montant total de $439,531 en espèces, après une décote globale de $18,359. Le rapport précise que ces ventes ont été réalisées à New Circle Principal Investments LLC dans le cadre d'une Equity Reserve Facility établie par un Share Purchase Agreement précédemment divulgué.

La société indique que le total des ventes non enregistrées a dépassé 5% des actions de classe A émises et en circulation à la période de référence, ce qui a entraîné la publication du présent rapport. Les titres ont été émis en s'appuyant sur l'exemption prévue par la Section 4(a)(2) of the Securities Act, et New Circle a déclaré être un "accredited investor" au sens de la Rule 501(a) of Regulation D.

Direct Digital Holdings gab bekannt, dass es 1,000,000 Aktien seiner Klasse A für insgesamt $439,531 in bar verkauft hat, nach einem Gesamtabschlag von $18,359. Dem Bericht zufolge erfolgten die Verkäufe an New Circle Principal Investments LLC im Rahmen einer Equity Reserve Facility, die durch ein zuvor offengelegtes Share Purchase Agreement eingerichtet wurde.

Das Unternehmen berichtet, dass die nicht registrierten Gesamtverkäufe mehr als 5% der zum Referenzzeitpunkt ausgegebenen und ausstehenden Klasse-A-Aktien überstiegen haben, was die Abgabe dieses Berichts erforderlich machte. Die Wertpapiere wurden unter Berufung auf die Befreiung der Section 4(a)(2) of the Securities Act ausgegeben, und New Circle erklärte, ein "accredited investor" gemäß Rule 501(a) of Regulation D zu sein.

FALSE000188061300018806132025-01-062025-01-06

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(D)
OF THE SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported): August 6, 2025
Direct Digital Holdings, Inc.
(Exact name of registrant as specified in its charter)
Delaware001-4126187-2306185
(State or other jurisdiction
of incorporation)
(Commission
File Number)
(IRS Employer
Identification No.)
1177 West Loop South, Suite 1310
Houston, Texas
77027
(Address of principal executive offices)(Zip Code)
Registrant’s telephone number, including area code: (832) 402-1051
Not Applicable
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities registered pursuant to Section 12(b) of the Exchange Act:
Title of each classTrading
Symbol(s)
Name of each exchange
on which registered
Class A common stock, par value $0.001 per shareDRCTThe Nasdaq Stock Market LLC
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (the “Exchange Act”) (§240.12b-2 of this chapter).
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.




Item 3.02 Unregistered Sales of Equity Securities.

Since May 16, 2025, the end of the period covered by the most recent Report filed on any of Forms 8-K, 10-K or 10-Q under this Item 3.02 by Direct Digital Holdings, Inc. (“Company”), through August 6, 2025, the Company sold 1,000,000 shares of its Class A Common Stock, par value $0.001 per share (the “Class A Common Stock”) for an aggregate of $439,531 in cash consideration after a total discount of $18,359. This Current Report on Form 8-K is being filed because the aggregate number of shares of Class A Common Stock sold in unregistered transactions during the foregoing period exceeded five percent (5%) of the total number of such shares issued and outstanding as of May 16, 2025.

The sales of Class A Common Stock referred to herein were made to New Circle Principal Investments LLC (“New Circle”) pursuant to the previously disclosed Equity Reserve Facility under the Share Purchase Agreement (the “Purchase Agreement”) with New Circle. In the Purchase Agreement, New Circle represented to the Company, among other things, that it is an “accredited investor” (as such term is defined in Rule 501(a) of Regulation D under the Securities Act of 1933, as amended (the “Securities Act”)). The securities referred to in this Current Report on Form 8-K were issued and sold in reliance upon the exemptions from the registration requirements of the Securities Act afforded by Section 4(a)(2) of the Securities Act.




SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
August 12, 2025
(Date)
Direct Digital Holdings, Inc.
(Registrant)
/s/ DIANA P. DIAZ
Diana P. Diaz
Chief Financial Officer







FAQ

How many Class A shares did Direct Digital (DRCT) sell in this report?

The company sold 1,000,000 shares of Class A common stock.

What was the aggregate cash consideration received by DRCT?

DRCT received $439,531 in cash consideration after a total discount of $18,359.

Who purchased the shares from DRCT?

The shares were sold to New Circle Principal Investments LLC pursuant to the Equity Reserve Facility under the Share Purchase Agreement.

Under what legal authority were the shares issued?

The securities were issued relying on the exemption from registration under Section 4(a)(2) of the Securities Act.

Did the purchaser represent any accreditation status for the sale?

Yes, New Circle represented that it is an "accredited investor" as defined in Rule 501(a) of Regulation D.
Direct Digital Holdings, Inc.

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