Direct Digital director exercises 320 RSUs, sells 132
Direct Digital Holdings director Mistelle Locke reported multiple transactions in Class A Common Stock tied to restricted stock unit (RSU) vesting.
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Form Type
4
Rhea-AI Filing Summary
Direct Digital Holdings director Mistelle Locke reported multiple transactions in Class A Common Stock tied to restricted stock unit (RSU) vesting. She exercised or converted 320 RSUs into shares and 132 shares were sold in transactions coded as sales to cover tax liabilities, leaving her with 369 directly held shares after the most recent transaction. All amounts reflect the company’s January and April reverse stock splits.
Insider Trade Summary
Exercise and sale activity reported; no spread calculated
Exercise and Sale
11 txns
Insider
Locke Mistelle
Role
Director
Sold
132 shs ($499.52)
Approx. gross sale proceeds
$499.52
Approx. exercise cost
$0.00
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Restricted Stock Units | 37 | $0.00 | $0.00 |
| Exercise | Class A Common Stock, par value $0.001 per share | 37 | $0.00 | $0.00 |
| Sale | Class A Common Stock, par value $0.001 per share | 25 | $2.91 | $72.75 |
| Exercise | Restricted Stock Units | 159 | $0.00 | $0.00 |
| Exercise | Class A Common Stock, par value $0.001 per share | 159 | $0.00 | $0.00 |
| Sale | Class A Common Stock, par value $0.001 per share | 76 | $2.96 | $224.96 |
| Exercise | Restricted Stock Units | 90 | $0.00 | $0.00 |
| Exercise | Class A Common Stock, par value $0.001 per share | 90 | $0.00 | $0.00 |
| Exercise | Restricted Stock Units | 34 | $0.00 | $0.00 |
| Exercise | Class A Common Stock, par value $0.001 per share | 34 | $0.00 | $0.00 |
| Sale | Class A Common Stock, par value $0.001 per share | 31 | $6.51 | $201.81 |
Holdings After Transaction:
Restricted Stock Units — 0 contracts (Direct);
Class A Common Stock, par value $0.001 per share — 369 shares (Direct)
Footnotes (10)
- F1. On January 12, 2026, Direct Digital Holdings, Inc. (the "Company") effected a 55-to-1 reverse stock split (the "January Reverse Stock Split") and subsequently on April 27, 2026, the Company effected a 4-to-1 reverse stock split (the "April Reverse Stock Split," and together with the January Reverse Stock Split, the "Reverse Stock Splits"). The shares acquired reported in connection with this transaction have been adjusted to reflect the April Reverse Stock Split.
- F2. Restricted stock units convert into shares of the Company's Class A Common Stock, par value $0.001 per share, on a one-for-one basis.
- F3. The Amount of Securities Beneficially Owned Following Reported Transactions has been adjusted to reflect the Reverse Stock Splits.
- F4. Represents shares sold solely to satisfy tax liabilities associated with the reported vesting of restricted stock units for 34 shares.
- F5. Represents shares sold solely to satisfy tax liabilities associated with the reported vesting of restricted stock units for 159 shares.
- F6. Represents shares sold solely to satisfy tax liabilities associated with the reported vesting of restricted stock units for 37 shares.
- F7. On January 16, 2023, the reporting person was granted 98 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33 percent of the restricted stock units vested on January 16, 2024, an additional 33 percent vested on January 16, 2025, and the remaining balance of 34 percent of the restricted stock units vested on January 16, 2026. This grant was previously reported as covering 21,739 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
- F8. On January 24, 2025, the reporting person was granted 90 restricted stock units, vesting on the first anniversary of the grant date conditioned on continued employment as of the vesting date. All of the restricted stock units vested on January 24, 2026. This grant was previously reported as covering 20,000 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
- F9. On June 9, 2025, the reporting person was granted 159 restricted stock units, vesting on the first anniversary of the grant date conditioned on continued employment as of the vesting date. All of the restricted stock units vested on June 9, 2026. This grant was previously reported as covering 35,000 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
- F10. On June 12, 2023, the reporting person was granted 111 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33 percent of the restricted stock units vested on June 12, 2024, an additional 33 percent vested on June 12, 2025, and the remaining balance of 34 percent of the restricted stock units vested on June 12, 2026. This grant was previously reported as covering 24,615 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
Key Figures
Shares sold: 132 shares
RSUs exercised/converted: 320 shares
Post-transaction holdings: 369 shares
+4 more
7 metrics
Shares sold
132 shares
Total sellShares across reported transactions
RSUs exercised/converted
320 shares
exerciseShares from derivative exercises
Post-transaction holdings
369 shares
Class A Common Stock directly held after 2026-06-12
Sale price January 16, 2026
$6.51 per share
31-share sale coded S
Sale price June 9, 2026
$2.96 per share
76-share sale coded S
Sale price June 12, 2026
$2.91 per share
25-share sale coded S
Reverse stock split ratio
55-to-1 and 4-to-1
January and April reverse stock splits
Key Terms
reverse stock split, Restricted Stock Units, Amount of Securities Beneficially Owned, open-market sale, +1 more
5 terms
reverse stock split financial
"On January 12, 2026, Direct Digital Holdings, Inc. effected a 55-to-1 reverse stock split..."
A reverse stock split reduces a company's number of outstanding shares while raising the price per share proportionally, so the total value of each investor's holding is unchanged; a 1-for-10 split turns 100 shares worth $1 each into 10 shares worth $10 each. Companies often do this to regain compliance with an exchange's minimum price rule or to attract investors who avoid very low-priced stocks.
Restricted Stock Units financial
"Restricted stock units convert into shares of the Company's Class A Common Stock..."
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
Amount of Securities Beneficially Owned financial
"The Amount of Securities Beneficially Owned Following Reported Transactions has been adjusted..."
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
derivative exercise/conversion financial
"transaction_action": "derivative exercise/conversion""
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What insider transactions did DRCT director Mistelle Locke report?
Mistelle Locke reported RSU-related exercises and tax-driven sales. She converted 320 restricted stock units into Class A shares and 132 shares were sold in transactions reported as sales, all tied to vesting and tax obligations after reverse stock splits.
How many restricted stock units did Mistelle Locke’s DRCT transactions involve?
The transactions involved 320 restricted stock units converting into shares. These include 34, 90, 159 and 37 RSUs from grants made between 2023 and 2025, all adjusted to reflect the company’s January and April reverse stock splits.
How did Direct Digital’s reverse stock splits affect these DRCT insider figures?
The company completed 55-to-1 and 4-to-1 reverse stock splits. Footnotes state all reported share and RSU amounts, including acquired and beneficially owned balances, were adjusted to reflect the January and April reverse stock splits before being disclosed.
What were the reported sale prices in Mistelle Locke’s DRCT transactions?
The filing lists sales at $6.51, $2.96 and $2.91 per share. These prices correspond to small share sales on January 16, 2026, June 9, 2026, and June 12, 2026, which footnotes describe as solely to satisfy related tax liabilities.
AI-generated analysis. How Rhea-AI works. Not financial advice.
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