[SCHEDULE 13G/A] Viant Technology Inc. SEC Filing

Rhea-AI Filing Summary

Punch & Associates Investment Management, Inc. reports beneficial ownership of 1,155,133 shares of Viant Technology Inc. Class A common stock, equal to 7.3% of the class, in a Schedule 13G amendment. The filing states the firm has sole voting and sole dispositive power over all reported shares and reports no shared voting or dispositive power.

The statement certifies these securities were acquired and are held in the ordinary course of business and were not acquired to change or influence control of the issuer.

Positive

• Punch & Associates reports beneficial ownership of 1,155,133 shares (7.3%)
• Sole voting and sole dispositive power reported for all shares, indicating clear control over voting on that stake
• Position certified as held in the ordinary course of business and not acquired to change or influence control

Negative

• None.

Insights

Financial Analyst

TL;DR: Punch & Associates discloses a material passive stake of 7.3% with sole voting and dispositive power over 1,155,133 Viant shares.

The filing is a Schedule 13G amendment showing an investment adviser holds a meaningful minority position above the 5% disclosure threshold. The adviser reports sole voting and dispositive authority for all 1,155,133 shares and explicitly states the position is held in the ordinary course of business, not to influence control. For investors, this is a material ownership disclosure but, per the filer’s certification, does not indicate activist intent.

Corporate Governance Expert

TL;DR: A single adviser reports sole voting control of 7.3% of Viant shares, a notable concentration that remains labeled passive.

From a governance perspective, sole voting and dispositive power concentrated in one registered investment adviser is significant for disclosure and proxy considerations. The filer reports no shared power and certifies the position was not acquired to change control, which classifies this as a passive, reportable stake under the rules. This disclosure enhances transparency about shareholder composition but does not, on its face, signal changes to board influence or corporate strategy.

SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

SCHEDULE 13G

UNDER THE SECURITIES EXCHANGE ACT OF 1934

(Amendment No. 1)

Viant Technology Inc Cl A

(Name of Issuer)

Common Stock

(Title of Class of Securities)

92557A101

(CUSIP Number)

06/30/2025

(Date of Event Which Requires Filing of this Statement)

Check the appropriate box to designate the rule pursuant to which this Schedule is filed:

Rule 13d-1(b)

Rule 13d-1(c)

Rule 13d-1(d)

SCHEDULE 13G

CUSIP No. 92557A101

1

Names of Reporting Persons

Punch & Associates Investment Management, Inc.

2

Check the appropriate box if a member of a Group (see instructions)

(a)
(b)

3

Sec Use Only

4

Citizenship or Place of Organization

MINNESOTA

Number of Shares Beneficially Owned by Each Reporting Person With:

5	Sole Voting Power 1,155,133.00
6	Shared Voting Power 0.00
7	Sole Dispositive Power 1,155,133.00
8	Shared Dispositive Power 0.00

9

Aggregate Amount Beneficially Owned by Each Reporting Person

1,155,133.00

10

Check box if the aggregate amount in row (9) excludes certain shares (See Instructions)

11

Percent of class represented by amount in row (9)

7.3 %

12

Type of Reporting Person (See Instructions)

IA

SCHEDULE 13G

Item 1.
(a)	Name of issuer: Viant Technology Inc Cl A
(b)	Address of issuer's principal executive offices: 2722 MICHELSON DRIVE, SUITE 100, IRVINE, CA, 92612
Item 2.
(a)	Name of person filing: Punch & Associates Investment Management, Inc.
(b)	Address or principal business office or, if none, residence: 7701 France Ave. So., Suite 300 Edina, MN 55435
(c)	Citizenship: Minnesota
(d)	Title of class of securities: Common Stock
(e)	CUSIP No.: 92557A101
Item 3.	If this statement is filed pursuant to §§ 240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a:
(a)	Broker or dealer registered under section 15 of the Act (15 U.S.C. 78o);
(b)	Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c);
(c)	Insurance company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c);
(d)	Investment company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8);
(e)	An investment adviser in accordance with § 240.13d-1(b)(1)(ii)(E);
(f)	An employee benefit plan or endowment fund in accordance with § 240.13d-1(b)(1)(ii)(F);
(g)	A parent holding company or control person in accordance with § 240.13d-1(b)(1)(ii)(G);
(h)	A savings associations as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C. 1813);
(i)	A church plan that is excluded from the definition of an investment company under section 3(c)(14) of the Investment Company Act of 1940 (15 U.S.C. 80a-3);
(j)	A non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J). If filing as a non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J), please specify the type of institution:
(k)	Group, in accordance with Rule 240.13d-1(b)(1)(ii)(K).
Item 4.	Ownership
(a)	Amount beneficially owned: 1155133
(b)	Percent of class: 7.30%
(c)	Number of shares as to which the person has:
	(i) Sole power to vote or to direct the vote: 1155133
	(ii) Shared power to vote or to direct the vote: 0
	(iii) Sole power to dispose or to direct the disposition of: 1155133
	(iv) Shared power to dispose or to direct the disposition of: 0
Item 5.	Ownership of 5 Percent or Less of a Class.
Item 6.	Ownership of more than 5 Percent on Behalf of Another Person.
	Not Applicable
Item 7.	Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on by the Parent Holding Company or Control Person.
	Not Applicable
Item 8.	Identification and Classification of Members of the Group.
	Not Applicable
Item 9.	Notice of Dissolution of Group.
	Not Applicable

Item 10.

Certifications:

By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under ?? 240.14a-11.

SIGNATURE

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

Punch & Associates Investment Management, Inc.

Signature:	/s/ Howard D. Punch, Jr.
Name/Title:	Howard D. Punch, Jr./Chief Investment Officer
Date:	07/07/2025

FAQ

How many Viant (DSP) shares does Punch & Associates own?

Punch & Associates reports beneficial ownership of 1,155,133 shares of Viant Class A common stock.

What percentage of Viant (DSP) does that represent?

The reported position represents 7.3% of the Class A common stock.

Does Punch & Associates have voting control over these shares?

Yes. The filer reports sole voting power and sole dispositive power over all 1,155,133 shares and 0 shared voting/dispositive power.

Is this filing a Schedule 13G or 13D?

This is a Schedule 13G amendment, indicating a passive investor disclosure rather than an active 13D control filing.

Is Punch & Associates seeking to influence control of Viant?

The filing includes a certification that the securities were acquired and are held in the ordinary course of business and were not acquired to change or influence control.

Where is Punch & Associates organized?

The filer is organized in Minnesota and lists its principal business address in Edina, MN.