Viant Technology Inc. filings document a Nasdaq-listed advertising technology company that operates an AI-powered, buy-side demand-side platform for programmatic advertising. Form 8-K reports furnish quarterly and annual operating results, including revenue-related disclosures, advertiser activity, CTV performance commentary and other financial measures tied to the platform.
Proxy materials describe annual meeting matters, director elections, auditor ratification, governance practices and shareholder voting procedures. The filing record also covers material-event disclosures, material agreements, capital-structure matters, governance topics, and formal exhibits that frame Viant’s public-company reporting obligations.
Royce & Associates reported beneficial ownership of 1,392,004 shares of Viant Technology Inc. Class A common stock, representing 6.59% of the class. The ownership table lists sole voting and sole dispositive power over all 1,392,004 shares, with no shared voting or dispositive power. The accompanying disclosure says the securities are beneficially owned by one or more registered investment companies or other managed accounts that are clients of Royce & Associates, LP, and describes the adviser’s authority as arising when client agreements delegate investment discretion or voting power.
Viant Technology Inc. Chief Financial Officer Larry Madden sold 20,711 shares of Class A Common Stock on October 13, 2026, at a weighted average price of $13.1360 per share. The shares were sold in multiple transactions at prices ranging from $12.93 to $13.31 under a Rule 10b5-1 plan adopted on June 17, 2026. Madden directly held 322,000 shares after the sale.
Viant Technology Inc. (DSP) reported that its Chief Financial Officer, Larry Madden, sold a total of 31,644 shares of Class A Common Stock in open-market transactions on September 16 and September 18, 2026, under a Rule 10b5-1 trading plan adopted on June 16, 2026.
The sales included 17,042 shares at a weighted average price of $12.5152 per share, with individual prices from $12.25 to $12.71, and 14,602 shares at a weighted average price of $12.1035 per share, with individual prices from $12.00 to $12.235.
Viant Technology Inc. (DSP) reported that it and a stockholder have decided not to proceed with a previously announced underwritten public offering of 8,500,000 shares of the company’s Class A common stock that were to be sold by the stockholder.
The related 30-day underwriters’ option to purchase up to 1,275,000 additional shares of Class A common stock from Viant has also been withdrawn. The decision was made in light of current market conditions, no final prospectus supplement will be filed, and no shares were sold or will be sold under this offering.
Viant Technology Inc. (DSP) discloses that officer Lawrence Madden has filed a notice under Rule 144 to sell common stock through Goldman Sachs & Co. LLC under a selling plan dated June 17, 2026 intended to comply with Rule 10b5-1(c). The shares to be sold include multiple blocks acquired as compensation via Restricted Stock Units, such as 4,662 shares acquired March 15, 2024, 19,135 shares acquired June 10, 2026, and 9,967 shares acquired March 10, 2023, as well as 17,940 Class B shares acquired February 10, 2021 that are to be converted to Class A common in connection with any sales. The filing also lists prior sales during the past three months by Madden, including 27,451 shares of common stock sold on August 11, 2026 for $358,515.55 and several smaller transactions in July 2026.
Viant Technology Inc. (DSP) has filed a preliminary prospectus supplement for a mixed secondary and primary offering of its Class A common stock under an effective shelf registration. Capital V LLC, the selling stockholder, plans to sell 8,500,000 shares of Class A common stock; Viant will not receive any proceeds from this sale.
Viant will grant underwriters a 30‑day option to purchase up to 1,275,000 additional shares from the company at the public offering price, less underwriting discounts, and would receive net proceeds only if this option is exercised. After the offering, Viant expects to own about 44.5% of the economic interest in Viant Technology LLC (before any option exercise), while Continuing LLC Owners will hold the remainder but the company will continue to be a Nasdaq “controlled company.”
The filing highlights Viant’s cloud-based demand side platform for programmatic advertising and its AI suite, ViantAI, as well as the completed May 1, 2026 acquisition of TVision Insights, Inc. The company’s focus markets include U.S. CTV, desktop and mobile, streaming audio and digital billboards, with eMarketer forecasts showing mid- to high-single to low-double-digit CAGRs through 2028.
Viant Technology Inc. (symbol: DSP) is the issuer of record for a Form 4 filing submitted to the SEC. Vanderhook Christopher reported disposition transactions in this Form 4 filing.
Viant Technology Inc. (DSP) disclosed that Christopher Vanderhook, a director, chief operating officer and more than 10% owner, transferred 8,636 shares of Class A Common Stock back to the company on September 10, 2026. The shares were repurchased by Viant to cover Vanderhook’s estimated taxes arising from the vesting of 16,198 restricted stock units on that date. After this tax-related repurchase, Vanderhook directly held 285,244 Class A shares. The transaction was not reported as made under a Rule 10b5-1 trading plan.
Viant Technology Inc. (DSP) reported that CEO and Chairman Timothy Vanderhook disposed of 8,636 shares of Class A common stock on September 10, 2026 in a disposition to the issuer at $12.74 per share. According to the disclosure, these shares were repurchased by Viant to cover estimated taxes due on the vesting of 16,198 restricted stock units on the same date. Following this tax-related transaction, Vanderhook directly holds 200,244 shares of Class A common stock.
Viant Technology Inc. (DSP) reported that Chief Financial Officer Larry Madden had 24,016 shares of Class A common stock withheld on September 10, 2026 to satisfy tax withholding obligations arising from the vesting of 44,513 restricted stock units. The shares were withheld by the company and were neither issued to nor sold by Madden. Following this administrative tax-withholding event, he holds 374,355 shares of Class A common stock directly.
Viant Technology Inc. Chief Financial Officer Larry Madden reported open-market sales of a total of 27,451 shares of Class A common stock on August 11, 2026. The trades, executed at weighted average prices around $13 per share, were made pursuant to a Rule 10b5-1 trading plan adopted on December 15, 2025.