STOCK TITAN

[Form 4] Electronic Arts Inc Insider Trading Activity

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Stuart Canfield, EVP & Chief Financial Officer of Electronic Arts Inc. (EA), reported two open-market sales of EA common stock on 08/20/2025 under a pre-established 10b5-1 trading plan. He sold 800 shares at a weighted-average price of $170.9096 and 200 shares at a weighted-average price of $171.655. The reported remaining beneficial ownership after the first sale was 15,340 shares and after the second sale was 15,140 shares.

The filing discloses that the 10b5-1 plan was established on August 26, 2024, and that individual sale prices ranged from $170.40 to $172.20. The report was signed by an attorney-in-fact on behalf of Mr. Canfield.

Stuart Canfield, EVP e Chief Financial Officer di Electronic Arts Inc. (EA), ha comunicato due vendite sul mercato aperto di azioni ordinarie EA avvenute il 20/08/2025 nell'ambito di un piano di negoziazione 10b5-1 predefinito. Ha venduto 800 azioni a un prezzo medio ponderato di $170,9096 e 200 azioni a un prezzo medio ponderato di $171,655. La partecipazione residua dichiarata dopo la prima vendita era di 15.340 azioni e dopo la seconda di 15.140 azioni.

La dichiarazione riporta che il piano 10b5-1 è stato istituito il 26 agosto 2024 e che i prezzi delle singole vendite variavano da $170,40 a $172,20. Il rapporto è stato firmato da un procuratore in nome del sig. Canfield.

Stuart Canfield, EVP y Director Financiero (CFO) de Electronic Arts Inc. (EA), informó dos ventas en mercado abierto de acciones ordinarias de EA el 20/08/2025 bajo un plan de negociación 10b5-1 preestablecido. Vendió 800 acciones a un precio medio ponderado de $170,9096 y 200 acciones a $171,655 de media ponderada. La participación beneficiaria restante reportada fue de 15.340 acciones tras la primera venta y de 15.140 acciones tras la segunda.

El documento indica que el plan 10b5-1 se estableció el 26 de agosto de 2024 y que los precios individuales de las ventas oscilaron entre $170,40 y $172,20. El informe fue firmado por un apoderado en nombre del Sr. Canfield.

Electronic Arts Inc.(EA)의 EVP 겸 최고재무책임자(CFO)인 Stuart Canfield는 사전 설정된 10b5-1 거래 계획에 따라 2025년 8월 20일 EA 보통주에 대한 장내 매도 두 건을 보고했습니다. 그는 평균 가중가격 $170.9096에 800주, 평균 가중가격 $171.655에 200주를 매도했습니다. 첫 번째 매도 후 신고된 잔여 보유 주식은 15,340주였고 두 번째 매도 후에는 15,140주였습니다.

신고서에는 10b5-1 계획이 2024년 8월 26일에 수립되었고 개별 매도 가격은 $170.40에서 $172.20 사이였다고 기재되어 있습니다. 해당 보고서는 Canfield 씨를 대신한 대리인이 서명했습니다.

Stuart Canfield, EVP et Directeur Financier (CFO) d'Electronic Arts Inc. (EA), a déclaré deux ventes en marché ouvert d'actions ordinaires EA le 20/08/2025 dans le cadre d'un plan de négociation 10b5-1 préétabli. Il a vendu 800 actions à un prix moyen pondéré de 170,9096 $ et 200 actions à un prix moyen pondéré de 171,655 $. La participation bénéficiaire restante déclarée était de 15 340 actions après la première vente et de 15 140 actions après la seconde.

Le dépôt indique que le plan 10b5-1 a été établi le 26 août 2024 et que les prix des ventes individuelles variaient de 170,40 $ à 172,20 $. Le rapport a été signé par un mandataire au nom de M. Canfield.

Stuart Canfield, EVP und Chief Financial Officer von Electronic Arts Inc. (EA), meldete zwei Verkäufe von EA-Stammaktien am 20.08.2025 im offenen Markt im Rahmen eines vorab festgelegten 10b5-1-Handelsplans. Er verkaufte 800 Aktien zu einem gewichteten Durchschnittspreis von $170,9096 und 200 Aktien zu $171,655 (gewichteter Durchschnitt). Der gemeldete verbleibende wirtschaftliche Eigentum betrug nach dem ersten Verkauf 15.340 Aktien und nach dem zweiten Verkauf 15.140 Aktien.

Die Einreichung gibt an, dass der 10b5-1-Plan am 26. August 2024 eingerichtet wurde und die Einzelverkaufspreise zwischen $170,40 und $172,20 lagen. Der Bericht wurde von einem Bevollmächtigten im Namen von Herrn Canfield unterzeichnet.

Positive
  • Sale executed under a 10b5-1 trading plan, signaling pre-planned, compliance-oriented disposition
  • Timely disclosure with weighted-average prices and price ranges provided for transparency
  • Reporting includes remaining beneficial ownership after each transaction, aiding investor clarity
Negative
  • Insider reduced holdings by 1,000 shares, from 16,140 (implied) to 15,140 shares beneficially owned after transactions
  • Sales represent insider liquidity, which some investors may view negatively despite being pre-planned

Insights

TL;DR: Routine insider sales under a pre-approved 10b5-1 plan; limited immediate market impact given the small share amounts.

The transactions consist of 1,000 total shares sold in two tranches on 08/20/2025 at weighted-average prices of $170.9096 and $171.655. Such sales under a 10b5-1 plan indicate pre-planned disposition rather than opportunistic trading. The remaining direct beneficial ownership is reported as 15,140 shares following the second sale. For investors, these actions primarily reflect personal liquidity rather than new information about company fundamentals.

TL;DR: Disclosure follows Section 16 requirements and cites a valid 10b5-1 plan, supporting compliance and transparency.

The Form 4 clearly reports the relationship (EVP & Chief Financial Officer), the trading plan establishment date (August 26, 2024), transaction codes, and weighted-average prices with ranges. Proper attorney-in-fact signature is included. From a governance perspective, use of a 10b5-1 plan and timely reporting align with best practices for avoiding insider trading concerns.

Stuart Canfield, EVP e Chief Financial Officer di Electronic Arts Inc. (EA), ha comunicato due vendite sul mercato aperto di azioni ordinarie EA avvenute il 20/08/2025 nell'ambito di un piano di negoziazione 10b5-1 predefinito. Ha venduto 800 azioni a un prezzo medio ponderato di $170,9096 e 200 azioni a un prezzo medio ponderato di $171,655. La partecipazione residua dichiarata dopo la prima vendita era di 15.340 azioni e dopo la seconda di 15.140 azioni.

La dichiarazione riporta che il piano 10b5-1 è stato istituito il 26 agosto 2024 e che i prezzi delle singole vendite variavano da $170,40 a $172,20. Il rapporto è stato firmato da un procuratore in nome del sig. Canfield.

Stuart Canfield, EVP y Director Financiero (CFO) de Electronic Arts Inc. (EA), informó dos ventas en mercado abierto de acciones ordinarias de EA el 20/08/2025 bajo un plan de negociación 10b5-1 preestablecido. Vendió 800 acciones a un precio medio ponderado de $170,9096 y 200 acciones a $171,655 de media ponderada. La participación beneficiaria restante reportada fue de 15.340 acciones tras la primera venta y de 15.140 acciones tras la segunda.

El documento indica que el plan 10b5-1 se estableció el 26 de agosto de 2024 y que los precios individuales de las ventas oscilaron entre $170,40 y $172,20. El informe fue firmado por un apoderado en nombre del Sr. Canfield.

Electronic Arts Inc.(EA)의 EVP 겸 최고재무책임자(CFO)인 Stuart Canfield는 사전 설정된 10b5-1 거래 계획에 따라 2025년 8월 20일 EA 보통주에 대한 장내 매도 두 건을 보고했습니다. 그는 평균 가중가격 $170.9096에 800주, 평균 가중가격 $171.655에 200주를 매도했습니다. 첫 번째 매도 후 신고된 잔여 보유 주식은 15,340주였고 두 번째 매도 후에는 15,140주였습니다.

신고서에는 10b5-1 계획이 2024년 8월 26일에 수립되었고 개별 매도 가격은 $170.40에서 $172.20 사이였다고 기재되어 있습니다. 해당 보고서는 Canfield 씨를 대신한 대리인이 서명했습니다.

Stuart Canfield, EVP et Directeur Financier (CFO) d'Electronic Arts Inc. (EA), a déclaré deux ventes en marché ouvert d'actions ordinaires EA le 20/08/2025 dans le cadre d'un plan de négociation 10b5-1 préétabli. Il a vendu 800 actions à un prix moyen pondéré de 170,9096 $ et 200 actions à un prix moyen pondéré de 171,655 $. La participation bénéficiaire restante déclarée était de 15 340 actions après la première vente et de 15 140 actions après la seconde.

Le dépôt indique que le plan 10b5-1 a été établi le 26 août 2024 et que les prix des ventes individuelles variaient de 170,40 $ à 172,20 $. Le rapport a été signé par un mandataire au nom de M. Canfield.

Stuart Canfield, EVP und Chief Financial Officer von Electronic Arts Inc. (EA), meldete zwei Verkäufe von EA-Stammaktien am 20.08.2025 im offenen Markt im Rahmen eines vorab festgelegten 10b5-1-Handelsplans. Er verkaufte 800 Aktien zu einem gewichteten Durchschnittspreis von $170,9096 und 200 Aktien zu $171,655 (gewichteter Durchschnitt). Der gemeldete verbleibende wirtschaftliche Eigentum betrug nach dem ersten Verkauf 15.340 Aktien und nach dem zweiten Verkauf 15.140 Aktien.

Die Einreichung gibt an, dass der 10b5-1-Plan am 26. August 2024 eingerichtet wurde und die Einzelverkaufspreise zwischen $170,40 und $172,20 lagen. Der Bericht wurde von einem Bevollmächtigten im Namen von Herrn Canfield unterzeichnet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Canfield Stuart

(Last) (First) (Middle)
209 REDWOOD SHORES PARKWAY

(Street)
REDWOOD CITY CA 94065

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ELECTRONIC ARTS INC. [ EA ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
EVP & Chief Financial Officer
3. Date of Earliest Transaction (Month/Day/Year)
08/20/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/20/2025 S 800(1) D $170.9096(2) 15,340 D
Common Stock 08/20/2025 S 200(1) D $171.655(3) 15,140 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. This sale was effected pursuant to a 10b5-1 trading plan established by Mr. Canfield on August 26, 2024.
2. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $170.40 to $171.38. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price.
3. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $171.40 to $172.20. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price.
/s/ Deborah Berenjfoorosh, Attorney-in-Fact For: Stuart Canfield 08/21/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did EA insider Stuart Canfield sell?

He sold a total of 1,000 shares of Electronic Arts common stock in two transactions (800 and 200 shares) on 08/20/2025.

At what prices were the EA shares sold by Stuart Canfield?

The weighted-average prices reported were $170.9096 for the 800-share sale and $171.655 for the 200-share sale; actual prices ranged from $170.40 to $172.20.

Were the sales part of a trading plan?

Yes. The sales were effected pursuant to a 10b5-1 trading plan established by Mr. Canfield on August 26, 2024.

How many EA shares does Stuart Canfield beneficially own after these transactions?

The filing reports 15,140 shares beneficially owned after the second reported sale.

Does this Form 4 indicate any derivative transactions?

No. The Form 4 shows only non-derivative common stock sales; Table II for derivatives contains no entries.
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Electronic Gaming & Multimedia
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United States
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