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Electronic Arts insider sale: 1,200 shares at $200.31 via 10b5-1

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Electronic Arts (EA) reported an insider transaction by Chief People Officer Vijayanthimala Singh. On 10/15/2025, a Form 4 shows the sale of 1,200 shares of common stock at $200.31 per share. The filing indicates this sale was effected under a Rule 10b5-1 trading plan established on May 28, 2025.

Following the transaction, 32,331 shares were beneficially owned indirectly through the Singh-Force Family Trust, over which Ms. Singh has investment control and pecuniary interest. The filing lists Ms. Singh’s role as Chief People Officer and notes the ownership as indirect via the family trust.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Singh Vijayanthimala

(Last) (First) (Middle)
209 REDWOOD SHORES PARKWAY

(Street)
REDWOOD CITY CA 94065

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ELECTRONIC ARTS INC. [ EA ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief People Officer
3. Date of Earliest Transaction (Month/Day/Year)
10/15/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 10/15/2025 S 1,200(1) D $200.31 32,331(2) I By Family Trust
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. This sale was effected pursuant to a 10b5-1 trading plan established by Ms. Singh and the Singh-Force Family Trust on May 28, 2025.
2. Shares are held by the Singh-Force Family Trust. Ms. Singh has investment control over, and pecuniary interest in, all shares held by the Singh-Force Family Trust.
/s/ Deborah Berenjfoorosh, Attorney-in-Fact For: Vijayanthimala Singh 10/16/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did EA’s Chief People Officer report on Form 4?

A sale of 1,200 EA common shares on 10/15/2025 at $200.31 per share.

Was the EA insider sale under a 10b5-1 plan?

Yes. The filing states the sale was effected pursuant to a Rule 10b5-1 trading plan established on May 28, 2025.

How many EA shares did the reporting person own after the sale?

The filing shows 32,331 shares beneficially owned indirectly through the Singh-Force Family Trust.

What is the reporting person’s role at Electronic Arts (EA)?

Listed as an Officer, specifically Chief People Officer.

How were the shares held according to the Form 4?

Shares are held by the Singh-Force Family Trust, with Ms. Singh having investment control and pecuniary interest.

What was the transaction code on the Form 4?

The table shows code S, indicating a sale of securities.
Electronic Arts Inc

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49.86B
249.80M
Electronic Gaming & Multimedia
Services-prepackaged Software
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United States
REDWOOD CITY