eBay SVP Boone sells 4,439 shares in plan trade

Rhea-AI Filing Summary

Boone Cornelius, SVP and Chief People Officer of eBay, reported selling 4,439 shares of common stock on September 18, 2025 at a weighted-average price of $89.53 per share under a Rule 10b-5 trading plan adopted on May 22, 2025, and made a bona fide gift of 1,471 shares. After these transactions, he directly holds 91,921 shares of eBay common stock.

Insights

Financial Analyst

TL;DR: Insider sold a modest number of shares under a pre-established 10b5-1 plan; ownership remains substantial.

The reported sale of 4,439 shares at a weighted average price of $89.53 and an additional 1,471-share disposition were executed under a Rule 10b5-1 trading plan adopted May 22, 2025. Such plans are commonly used to pre-schedule transactions and reduce signaling risk. The reporting person still holds a large position (over 91,000 shares), so the transactions appear routine and structured rather than opportunistic. For investors, this is a transparent disclosure of insider liquidity but does not by itself indicate a change in company fundamentals.

Corporate Governance Expert

TL;DR: Use of a documented 10b5-1 plan and timely Form 4 filing signal procedural compliance and transparency.

The Form 4 discloses that the disposals were made pursuant to a Rule 10b5-1 trading plan adopted on May 22, 2025, which aligns with good governance practices for scheduled insider transactions. The filing was executed and signed promptly, and the reporting person continues to hold a material equity stake 91,000 shares). There is no indication of policy noncompliance or unusual timing in the filing itself.

Insider Trade Summary

Net Seller: 4,439 shares

Net Sell 2 txns

Insider Boone Cornelius

Role SVP, Chief People Officer

Sold 4,439 shs ($397K)

Type	Security	Shares	Price	Value
Sale	Common Stock	4,439	$89.53	$397K
Gift	Common Stock	1,471	$0.00	$0.00

Holdings After Transaction: Common Stock — 91,921 shares (Direct)

Footnotes (2)

1. F1. The shares were disposed pursuant to a Rule 10b-5 trading plan adopted by the Reporting Person on May 22, 2025.
2. F2. Represents the weighted average price of shares sold at prices that ranged from $89.19 to $89.96. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares sold at each separate price.

Key Figures

Shares sold: 4,439 shares Sale price (weighted average): $89.53 per share Sale price range: $89.19 to $89.96 +3 more

6 metrics

Shares sold 4,439 shares Common stock sale on September 18, 2025

Sale price (weighted average) $89.53 per share Weighted-average price for shares sold on September 18, 2025

Sale price range $89.19 to $89.96 Range of prices for the reported share sales

Shares gifted 1,471 shares Bona fide gift transaction on September 18, 2025

Post-transaction holdings 91,921 shares Direct common stock ownership after reported transactions

Trading plan adoption date May 22, 2025 Date the Rule 10b-5 trading plan was adopted

Key Terms

Rule 10b-5 trading plan, bona fide gift, weighted average price

3 terms

Rule 10b-5 trading plan regulatory

"The shares were disposed pursuant to a Rule 10b-5 trading plan adopted"

bona fide gift regulatory

"transaction code description: Bona fide gift"

A bona fide gift is a genuine, voluntary transfer of money, property, or benefits from one party to another made without expectation of repayment, services, or hidden conditions. Investors care because such gifts can affect company disclosures, related‑party transaction rules, tax treatment, and perceived conflicts of interest; think of it like someone giving you a present with no strings attached — but on a corporate scale, auditors and regulators need to verify it really is unconditional.

weighted average price financial

"Represents the weighted average price of shares sold at prices"

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Boone Cornelius report for EBAY?

Boone Cornelius reported selling 4,439 shares of EBAY common stock on September 18, 2025 at a weighted-average price of $89.53 per share, along with a separate bona fide gift of 1,471 shares at no consideration.

At what price did the EBAY shares sell in Boone Cornelius’s Form 4?

The reported weighted-average sale price was $89.53 per share, with individual sale prices ranging from $89.19 to $89.96. These trades were part of a disclosed transaction on September 18, 2025 by EBAY executive Boone Cornelius.

How many EBAY shares does Boone Cornelius hold after this Form 4?

After the reported sale and gift, Boone Cornelius directly holds 91,921 shares of EBAY common stock. This post-transaction balance reflects his remaining direct ownership following the September 18, 2025 transactions disclosed in the Form 4.

Was the EBAY stock sale by Boone Cornelius under a trading plan?

Yes. The disposition of shares was made under a Rule 10b-5 trading plan adopted by Boone Cornelius on May 22, 2025. Such plans pre-arrange trades, which can reduce the informational significance of the timing of these insider sales.

What type of non-sale transaction did the EBAY Form 4 disclose?

In addition to the sale, the Form 4 reports a bona fide gift of 1,471 EBAY common shares at a price of $0.00 per share. This gift transfer is coded as a "G" transaction, separate from the open-market style sale.

Who is the insider in this EBAY Form 4 and what is his role?

The insider is Boone Cornelius, who serves as EBAY’s SVP, Chief People Officer. The Form 4 details his sale and gift of company common stock and confirms his remaining direct ownership of 91,921 shares after these transactions.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

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Accepted by SEC EDGAR 09/19/2025 - 04:18 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

Boone Cornelius

(Last) (First) (Middle)

C/O EBAY INC. 2025 HAMILTON AVE.

(Street)

SAN JOSE CA 95125

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
EBAY INC [ EBAY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	SVP, Chief People Officer

3. Date of Earliest Transaction (Month/Day/Year)
09/18/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/18/2025		S		4,439(1)	D	$89.53(2)	93,392	D
Common Stock	09/18/2025		G		1,471(1)	D	$0	91,921	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The shares were disposed pursuant to a Rule 10b-5 trading plan adopted by the Reporting Person on May 22, 2025.

2. Represents the weighted average price of shares sold at prices that ranged from $89.19 to $89.96. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares sold at each separate price.

	By: Greg Kerber For: Cornelius Boone	09/19/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.