EL Form 144 Filing: 7,619-share sale via Morgan Stanley (~$692K)

Rhea-AI Filing Summary

Insider sale notice for The Estée Lauder Companies, Inc. (EL). The form identifies a proposed sale of 7,619 common shares through Morgan Stanley Smith Barney on the NYSE with an aggregate market value of $691,957.58 and an approximate sale date of 08/22/2025. The filing shows the securities were acquired on 08/22/2025 by stock option exercise from the issuer and paid for in cash. The form also lists a sale by Peter Jueptner of 7,619 shares on 08/21/2025 generating gross proceeds of $669,300.96. The signer affirms no undisclosed material adverse information is known.

Positive

• Full disclosure of transaction details including broker, share count, market value, and sale dates
• Attestation by the seller that no undisclosed material adverse information is known

Negative

• Insider sale size of 7,619 shares (~$692k) may be viewed negatively by some investors despite routine nature
• No 10b5-1 plan date is provided in the filing, so the timing cannot be confirmed as preplanned from this document

Insights

Securities Analyst

TL;DR: Routine Rule 144 notice disclosing an insider sale of 7,619 shares worth roughly $692k, with acquisition via option exercise and cash payment.

The filing provides clear transactional detail required under Rule 144: class, broker, number of shares, market value, and dates. The proximity of acquisition and sale dates is documented without commentary; the filing includes a separate listed sale on 08/21/2025 by the named seller with gross proceeds noted. From a trading-disclosure perspective this is a standard, timely notification that enables market transparency but does not itself reveal operational performance.

Corporate Governance Expert

TL;DR: The notice reflects standard insider reporting and an attestation of no undisclosed material information; procedural compliance appears satisfied.

The form records the seller's representation regarding material nonpublic information and documents the use of a broker (Morgan Stanley Smith Barney). It also shows securities acquired by option exercise and sold shortly thereafter, which is permissible when reported. The filing lacks any statement of trading plans or 10b5-1 adoption dates, so readers can only rely on the attestation provided.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	7619	691957.58	359889444	08/22/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	08/22/2025	Stock Option Exercise	Issuer			7619	08/22/2025	Cash

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
PETER JUEPTNER 767 Fifth Avenue New York NY 10153	Common	08/21/2025	7619	669300.96

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

Who is the seller reported in the Form 144 for EL?

Peter Jueptner is listed as the seller in the filing.

How many Estée Lauder (EL) shares are covered by this Form 144?

The notice covers 7,619 common shares.

What is the aggregate market value reported for the shares in this Form 144?

The aggregate market value is reported as $691,957.58.

When were the shares acquired and by what method according to the filing?

The shares are listed as acquired on 08/22/2025 via a stock option exercise from the issuer, paid in cash.

What proceeds were reported for recent sales by the seller in the past 3 months?

A sale on 08/21/2025 of 7,619 shares produced gross proceeds of $669,300.96.