Etsy (ETSY) director offloads 300 shares via 10b5-1 plan

Q: What insider transaction did ETSY (ETSY) report for Marla J. Blow?

Etsy reported that director Marla J. Blow sold 300 shares of common stock on August 17, 2026. The sales were split across three transactions, executed in the open market, with prices in the high-$70s to low-$80s per share as disclosed.

Q: At what prices were Marla J. Blow’s ETSY shares sold?

The Form 4 lists weighted average prices of $79.34 , $79.90 , and $81.22 per share. Footnotes explain these represent multiple trades, with ranges of $78.71–$79.795 and $79.87–$79.97 for the larger blocks, available in detail on request.

Q: How many ETSY shares did Marla J. Blow sell on August 17, 2026?

Marla J. Blow reported selling a total of 300 Etsy common shares on August 17, 2026. The transactions were 217 shares, 68 shares, and 15 shares, each reported as separate open-market sales of non-derivative common stock.

Q: Was Marla J. Blow’s ETSY stock sale under a Rule 10b5-1 plan?

Yes. The filing states the shares were sold under a Rule 10b5-1 trading plan adopted on August 21, 2025. Such plans pre-schedule trades, which can reduce the significance of trade timing as an information signal about the company.

Q: What type of security did Marla J. Blow trade in ETSY’s Form 4?

All reported transactions involve non-derivative Etsy common stock . There were no derivative security exercises or conversions disclosed in this Form 4, and the derivative holdings summary shows no new derivative transactions associated with this reporting date.

Q: Does the Form 4 show Marla J. Blow’s remaining ETSY shareholdings?

The reported transactions disclose 300 shares sold , but the post-transaction share balance field is blank. As a result, this Form 4 does not state Marla J. Blow’s total remaining Etsy shareholdings after these sales.

Filing Impact

(Neutral)

Filing Sentiment

(Negative)

Form Type

Rhea-AI Filing Summary

ETSY INC (ETSY) director Marla J. Blow reported selling a total of 300 shares of Etsy common stock on August 17, 2026 in three open-market transactions. The sales, executed under a Rule 10b5-1 trading plan adopted on August 21, 2025, occurred at weighted average prices around $79–$81 per share, with detailed price ranges disclosed for the larger trades.

Insider Trade Summary 10b5-1

Net Seller: 300 shares

Net Sell 3 txns

Insider Blow Marla J

Role Director

Sold 300 shs ($24K)

Type	Security	Shares	Price	Value
Sale	Common Stock ^{F1, F2}	217	$79.34	$17K
Sale	Common Stock ^{F1, F3}	68	$79.90	$5K
Sale	Common Stock ^F1	15	$81.22	$1K

Holdings After Transaction: Common Stock — 13,024 shares (Direct)

Footnotes (3)

F1. These shares were sold pursuant to a 10b5-1 trading plan adopted by the Reporting Person on August 21, 2025.
F2. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $78.71 to $79.795 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F3. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $79.87 to $79.97 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Key Figures

Shares sold (total): 300 shares Shares sold (first transaction): 217 shares Price range first block: $78.71–$79.795 per share +4 more

7 metrics

Shares sold (total) 300 shares Aggregate common stock sold by Marla J. Blow on August 17, 2026

Shares sold (first transaction) 217 shares Common stock sale at a weighted average price of $79.3400 per share

Price range first block $78.71–$79.795 per share Range of prices for the 217-share sale, per footnote F2

Shares sold (second transaction) 68 shares Common stock sale at a weighted average price of $79.9000 per share

Price range second block $79.87–$79.97 per share Range of prices for the 68-share sale, per footnote F3

Shares sold (third transaction) 15 shares Common stock sale at a price of $81.2200 per share

10b5-1 plan adoption date August 21, 2025 Date Marla J. Blow adopted the trading plan used for these sales

Key Terms

Rule 10b5-1 trading plan, weighted average sale price, open market or private transaction

3 terms

Rule 10b5-1 trading plan regulatory

"These shares were sold pursuant to a 10b5-1 trading plan adopted by the Reporting Person"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average sale price financial

"The reported price in Column 4 is a weighted average sale price."

open market or private transaction market

"transaction_code_description: Sale in open market or private transaction"

FAQ

What insider transaction did ETSY (ETSY) report for Marla J. Blow?

Etsy reported that director Marla J. Blow sold 300 shares of common stock on August 17, 2026. The sales were split across three transactions, executed in the open market, with prices in the high-$70s to low-$80s per share as disclosed.

At what prices were Marla J. Blow’s ETSY shares sold?

The Form 4 lists weighted average prices of $79.34, $79.90, and $81.22 per share. Footnotes explain these represent multiple trades, with ranges of $78.71–$79.795 and $79.87–$79.97 for the larger blocks, available in detail on request.

How many ETSY shares did Marla J. Blow sell on August 17, 2026?

Marla J. Blow reported selling a total of 300 Etsy common shares on August 17, 2026. The transactions were 217 shares, 68 shares, and 15 shares, each reported as separate open-market sales of non-derivative common stock.

Was Marla J. Blow’s ETSY stock sale under a Rule 10b5-1 plan?

Yes. The filing states the shares were sold under a Rule 10b5-1 trading plan adopted on August 21, 2025. Such plans pre-schedule trades, which can reduce the significance of trade timing as an information signal about the company.

What type of security did Marla J. Blow trade in ETSY’s Form 4?

All reported transactions involve non-derivative Etsy common stock. There were no derivative security exercises or conversions disclosed in this Form 4, and the derivative holdings summary shows no new derivative transactions associated with this reporting date.

Does the Form 4 show Marla J. Blow’s remaining ETSY shareholdings?

The reported transactions disclose 300 shares sold, but the post-transaction share balance field is blank. As a result, this Form 4 does not state Marla J. Blow’s total remaining Etsy shareholdings after these sales.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 08/19/2026 - 06:01 PM Accepted by SEC EDGAR 08/19/2026 - 06:00 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Blow Marla J

(Last)

(First)

(Middle)

C/O ETSY, INC.

117 ADAMS STREET

(Street)

BROOKLYN

NEW YORK

11201

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
ETSY INC [ ETSY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
	Officer (give title below)	Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/17/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	08/17/2026		S⁽¹⁾		217	D	$79.34⁽²⁾	13,107	D
Common Stock	08/17/2026		S⁽¹⁾		68	D	$79.9⁽³⁾	13,039	D
Common Stock	08/17/2026		S⁽¹⁾		15	D	$81.22	13,024	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. These shares were sold pursuant to a 10b5-1 trading plan adopted by the Reporting Person on August 21, 2025.

2. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $78.71 to $79.795 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

3. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $79.87 to $79.97 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

	/s/ Brittany Keen, Attorney-in-Fact	08/19/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR