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[Form 4] National Vision Holdings, Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

National Vision Holdings (EYE) Form 4 filing: On 07/08/2025, Mark Banner, President of the America’s Best segment, converted 11,728 restricted stock units (RSUs) into common stock (transaction code M). To satisfy withholding taxes, 3,462 shares were surrendered at $24.73 (code F), resulting in a net increase of 8,266 directly owned shares. Banner now directly holds 8,266 common shares and still has 64,575 unvested RSUs scheduled to vest in equal installments over the next two years. The gross value of the withheld shares is roughly $204 k, making this a routine equity-settled award rather than an open-market transaction.

National Vision Holdings (EYE) - Comunicazione Form 4: Il 08/07/2025, Mark Banner, Presidente del segmento America’s Best, ha convertito 11.728 unità azionarie vincolate (RSU) in azioni ordinarie (codice transazione M). Per coprire le imposte di ritenuta, sono state cedute 3.462 azioni al prezzo di 24,73 $ (codice F), con un incremento netto di 8.266 azioni possedute direttamente. Banner detiene ora direttamente 8.266 azioni ordinarie e ha ancora 64.575 RSU non maturate che saranno assegnate in rate uguali nei prossimi due anni. Il valore lordo delle azioni trattenute è di circa 204.000 $, rendendo questa un’operazione di assegnazione azionaria regolata in equity, piuttosto che una transazione sul mercato aperto.

National Vision Holdings (EYE) - Presentación del Formulario 4: El 08/07/2025, Mark Banner, Presidente del segmento America’s Best, convirtió 11,728 unidades restringidas de acciones (RSUs) en acciones comunes (código de transacción M). Para cubrir los impuestos retenidos, se entregaron 3,462 acciones a $24.73 (código F), resultando en un aumento neto de 8,266 acciones poseídas directamente. Banner ahora posee directamente 8,266 acciones comunes y aún tiene 64,575 RSUs no devengadas que se otorgarán en cuotas iguales durante los próximos dos años. El valor bruto de las acciones retenidas es aproximadamente $204,000, lo que convierte esta operación en una adjudicación de acciones regulada en patrimonio, en lugar de una transacción en el mercado abierto.

National Vision Holdings (EYE) Form 4 제출: 2025년 7월 8일, America’s Best 부문 사장인 Mark Banner가 11,728개의 제한 주식 단위(RSU)를 보통주로 전환했습니다(거래 코드 M). 원천징수 세금을 충당하기 위해 3,462주를 주당 24.73달러에 제출했으며(코드 F), 그 결과 직접 보유 주식이 순증가하여 8,266주가 되었습니다. 현재 Banner는 직접 8,266주의 보통주를 보유하고 있으며, 앞으로 2년간 균등하게 분할 지급될 예정인 64,575개의 미확정 RSU도 보유 중입니다. 원천징수된 주식의 총 가치는 약 20만 4천 달러로, 이는 공개 시장 거래가 아닌 정기적인 주식 기반 보상입니다.

National Vision Holdings (EYE) Déclaration Formulaire 4 : Le 08/07/2025, Mark Banner, Président du segment America’s Best, a converti 11 728 unités d’actions restreintes (RSU) en actions ordinaires (code transaction M). Pour couvrir les taxes à la source, 3 462 actions ont été remises au prix de 24,73 $ (code F), entraînant une augmentation nette de 8 266 actions détenues directement. Banner détient désormais directement 8 266 actions ordinaires et possède encore 64 575 RSU non acquises qui seront attribuées par tranches égales au cours des deux prochaines années. La valeur brute des actions retenues est d’environ 204 000 $, ce qui fait de cette opération une attribution d’actions réglée en capitaux propres, et non une transaction sur le marché ouvert.

National Vision Holdings (EYE) Form 4 Meldung: Am 08.07.2025 wandelte Mark Banner, Präsident des America’s Best Segments, 11.728 Restricted Stock Units (RSUs) in Stammaktien um (Transaktionscode M). Zur Begleichung der Quellensteuer wurden 3.462 Aktien zum Kurs von 24,73 $ abgegeben (Code F), was zu einem Nettozuwachs von 8.266 direkt gehaltenen Aktien führte. Banner hält nun direkt 8.266 Stammaktien und verfügt weiterhin über 64.575 unverfallbare RSUs, die in gleichen Raten über die nächsten zwei Jahre vesten werden. Der Bruttowert der einbehaltenen Aktien beträgt etwa 204.000 $, womit es sich um eine routinemäßige aktienbasierte Vergütung und nicht um eine Transaktion am offenen Markt handelt.

Positive
  • Officer increased direct ownership by 8,266 shares, suggesting continued alignment with shareholders.
  • 64,575 RSUs remain unvested, providing further long-term incentive for performance.
Negative
  • None.

Insights

TL;DR – Routine RSU conversion; small net share increase, limited market impact.

The Form 4 shows Banner exercising 11.7 k RSUs granted in 2024 and retaining the resulting stock after paying taxes in kind. Because the shares were not sold into the market, the filing does not signal bearish sentiment. The dollar value (~$204 k net) is modest relative to EYE’s float and market capitalization, so dilution is immaterial. Banner’s remaining 64.6 k RSUs indicate continued alignment with shareholders, but the transaction itself does not change the company’s fundamentals or outlook. Overall, I classify the disclosure as neutral for investors.

National Vision Holdings (EYE) - Comunicazione Form 4: Il 08/07/2025, Mark Banner, Presidente del segmento America’s Best, ha convertito 11.728 unità azionarie vincolate (RSU) in azioni ordinarie (codice transazione M). Per coprire le imposte di ritenuta, sono state cedute 3.462 azioni al prezzo di 24,73 $ (codice F), con un incremento netto di 8.266 azioni possedute direttamente. Banner detiene ora direttamente 8.266 azioni ordinarie e ha ancora 64.575 RSU non maturate che saranno assegnate in rate uguali nei prossimi due anni. Il valore lordo delle azioni trattenute è di circa 204.000 $, rendendo questa un’operazione di assegnazione azionaria regolata in equity, piuttosto che una transazione sul mercato aperto.

National Vision Holdings (EYE) - Presentación del Formulario 4: El 08/07/2025, Mark Banner, Presidente del segmento America’s Best, convirtió 11,728 unidades restringidas de acciones (RSUs) en acciones comunes (código de transacción M). Para cubrir los impuestos retenidos, se entregaron 3,462 acciones a $24.73 (código F), resultando en un aumento neto de 8,266 acciones poseídas directamente. Banner ahora posee directamente 8,266 acciones comunes y aún tiene 64,575 RSUs no devengadas que se otorgarán en cuotas iguales durante los próximos dos años. El valor bruto de las acciones retenidas es aproximadamente $204,000, lo que convierte esta operación en una adjudicación de acciones regulada en patrimonio, en lugar de una transacción en el mercado abierto.

National Vision Holdings (EYE) Form 4 제출: 2025년 7월 8일, America’s Best 부문 사장인 Mark Banner가 11,728개의 제한 주식 단위(RSU)를 보통주로 전환했습니다(거래 코드 M). 원천징수 세금을 충당하기 위해 3,462주를 주당 24.73달러에 제출했으며(코드 F), 그 결과 직접 보유 주식이 순증가하여 8,266주가 되었습니다. 현재 Banner는 직접 8,266주의 보통주를 보유하고 있으며, 앞으로 2년간 균등하게 분할 지급될 예정인 64,575개의 미확정 RSU도 보유 중입니다. 원천징수된 주식의 총 가치는 약 20만 4천 달러로, 이는 공개 시장 거래가 아닌 정기적인 주식 기반 보상입니다.

National Vision Holdings (EYE) Déclaration Formulaire 4 : Le 08/07/2025, Mark Banner, Président du segment America’s Best, a converti 11 728 unités d’actions restreintes (RSU) en actions ordinaires (code transaction M). Pour couvrir les taxes à la source, 3 462 actions ont été remises au prix de 24,73 $ (code F), entraînant une augmentation nette de 8 266 actions détenues directement. Banner détient désormais directement 8 266 actions ordinaires et possède encore 64 575 RSU non acquises qui seront attribuées par tranches égales au cours des deux prochaines années. La valeur brute des actions retenues est d’environ 204 000 $, ce qui fait de cette opération une attribution d’actions réglée en capitaux propres, et non une transaction sur le marché ouvert.

National Vision Holdings (EYE) Form 4 Meldung: Am 08.07.2025 wandelte Mark Banner, Präsident des America’s Best Segments, 11.728 Restricted Stock Units (RSUs) in Stammaktien um (Transaktionscode M). Zur Begleichung der Quellensteuer wurden 3.462 Aktien zum Kurs von 24,73 $ abgegeben (Code F), was zu einem Nettozuwachs von 8.266 direkt gehaltenen Aktien führte. Banner hält nun direkt 8.266 Stammaktien und verfügt weiterhin über 64.575 unverfallbare RSUs, die in gleichen Raten über die nächsten zwei Jahre vesten werden. Der Bruttowert der einbehaltenen Aktien beträgt etwa 204.000 $, womit es sich um eine routinemäßige aktienbasierte Vergütung und nicht um eine Transaktion am offenen Markt handelt.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Banner Mark

(Last) (First) (Middle)
C/O NATIONAL VISION HOLDINGS, INC.
2435 COMMERCE AVENUE, BLDG 2200

(Street)
DULUTH GA 30096

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
National Vision Holdings, Inc. [ EYE ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
President, America's Best
3. Date of Earliest Transaction (Month/Day/Year)
07/08/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 07/08/2025 M 11,728 A (1) 11,728 D
Common Stock 07/08/2025 F 3,462(2) D $24.73 8,266 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Units (1) 07/08/2025 M 11,728 (3) (3) Common Stock 11,728 $0 64,575 D
Explanation of Responses:
1. Restricted stock units convert into common stock on a one-for-one basis.
2. Reflects payment of tax liability by withholding securities incident to vesting of restricted stock units.
3. On July 8, 2024, the reporting person was granted 35,184 restricted stock units, vesting in three equal installments beginning on the first anniversary of the grant date.
Remarks:
/s/ Jared Brandman, as Attorney-in-Fact 07/09/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction was reported for EYE on 07/08/2025?

Mark Banner converted 11,728 RSUs into common stock and withheld 3,462 shares for taxes.

How many National Vision (EYE) shares does Mark Banner now own?

After the transaction, he holds 8,266 common shares directly and 64,575 unvested RSUs.

What do transaction codes M and F mean in this Form 4?

M = conversion of derivative security (RSUs); F = shares withheld to pay taxes on the vesting event.

Was any open-market purchase or sale involved?

No. The shares were issued through RSU vesting, and taxes were settled via share withholding—no market trade occurred.

What was the price used for the tax-withheld shares?

The company valued the withheld 3,462 shares at $24.73 each, totaling roughly $85,600.
National Vision

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EYE Stock Data

1.84B
77.24M
2.13%
105.42%
6.95%
Specialty Retail
Ophthalmic Goods
Link
United States
DULUTH