Flowers Foods (FLO) Chief Brand Officer boosts stock holdings in Form 4

Rhea-AI Filing Summary

Flowers Foods, Inc. Chief Brand Officer reported acquiring additional company stock. On 01/04/2026, the officer acquired 24,570 shares of Flowers Foods common stock at a stated price of $0, increasing direct ownership to 99,158 shares. The filing also shows indirect ownership of 2,038.662 shares held through the issuer's 401(k) plan, based on a plan statement dated as of 12/12/2025. This Form 4 reflects an update to the executive’s beneficial ownership position rather than company-level operating results.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

COURTNEY H MARK

(Last) (First) (Middle)

1919 FLOWERS CIRCLE

(Street)

THOMASVILLE GA 31757

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
FLOWERS FOODS INC [ FLO ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Brand Officer

3. Date of Earliest Transaction (Month/Day/Year)
01/04/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	01/04/2026		A		24,570	A	$0	99,158	D
Common Stock								2,038.662(1)	I	By 401(k)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Total includes exempt acquisitions of shares allocated to reporting person under Issuer's 401(k) Plan, based upon a plan statement dated as of 12/12/2025.

	/s/ Stephanie B. Tillman, Agent	01/06/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
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FAQ

What insider transaction did FLO report in this Form 4?

The Chief Brand Officer of Flowers Foods, Inc. (FLO) reported acquiring 24,570 shares of common stock on 01/04/2026 at a stated price of $0.

How many FLO shares does the reporting person now own directly?

After the reported transaction, the officer beneficially owns 99,158 shares of Flowers Foods common stock in direct ownership.

Does the FLO insider hold shares indirectly through a retirement plan?

Yes. The Form 4 shows 2,038.662 shares of Flowers Foods common stock held indirectly through the issuer's 401(k) Plan.

Who is the reporting person in this FLO Form 4 and what is their role?

The reporting person is an officer of Flowers Foods, Inc. serving as Chief Brand Officer, as indicated in the relationship section.

What period does the 401(k) information in the FLO filing relate to?

The explanation notes that the total includes exempt acquisitions of shares allocated under the issuer's 401(k) Plan, based on a plan statement dated as of 12/12/2025.

Is this FLO Form 4 filed for one or multiple reporting persons?

The Form 4 is indicated as being filed by one reporting person, not by a group.