Finance of America (NYSE: FOA) CIO trades 6,000 shares in 10b5-1 sale

Rhea-AI Filing Summary

Finance of America Companies Inc. reported that Chief Investment Officer Jeremy Prahm executed an open-market sale of 6,000 shares of Class A Common Stock on July 13, 2026, at a weighted average price of $25.5987 per share, in trades between $25.22 and $26.11. The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted on December 22, 2025. Following this sale, Prahm directly holds 191,856 shares of Class A Common Stock.

Insider Trade Summary 10b5-1

Net Seller: 6,000 shares

Net Sell 1 txn

Insider Prahm Jeremy

Role Chief Investment Officer

Sold 6,000 shs ($154K)

Type	Security	Shares	Price	Value
Sale	Class A Common Stock F1, F2	6,000	$25.5987	$154K

Holdings After Transaction: Class A Common Stock — 191,856 shares (Direct)

Footnotes (2)

1. F1. Represents a sale effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 22, 2025.
2. F2. The price reported in Column 4 is a weighted average price which has been rounded to four decimal points. These shares were sold in multiple transactions at prices ranging from $25.22 to $26.11, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the U.S. Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth herein.

Key Figures

Shares sold: 6,000 shares Weighted average sale price: $25.5987 per share Sale price range: $25.22–$26.11 per share +1 more

4 metrics

Shares sold 6,000 shares Open-market sale of Class A Common Stock on July 13, 2026

Weighted average sale price $25.5987 per share Average price for the reported open-market sale

Sale price range $25.22–$26.11 per share Range of prices for multiple transactions included in the sale

Shares held after transaction 191,856 shares Direct holdings of Class A Common Stock following the sale

Key Terms

Rule 10b5-1 trading plan, weighted average price, open-market sale

3 terms

Rule 10b5-1 trading plan regulatory

"Represents a sale effected pursuant to a Rule 10b5-1 trading plan adopted"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The price reported in Column 4 is a weighted average price"

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

open-market sale financial

"transaction_action: "open-market sale" for the Class A shares"

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 07/15/2026 - 04:03 PM Accepted by SEC EDGAR 07/15/2026 - 04:03 PM Learn about SEC filing dates

FAQ

What insider transaction did FOA report for CIO Jeremy Prahm?

CIO Jeremy Prahm sold 6,000 shares of Finance of America Class A Common Stock on July 13, 2026. The transaction was an open-market sale at a weighted average price of $25.5987 per share, executed under a pre-arranged Rule 10b5-1 trading plan.

How many Finance of America (FOA) shares does Jeremy Prahm hold after this sale?

After the reported transaction, Jeremy Prahm directly holds 191,856 shares of Finance of America Class A Common Stock. This figure reflects his post-transaction position as disclosed, following the sale of 6,000 shares in the July 13, 2026 open-market transaction.

At what prices were FOA shares sold in Jeremy Prahm's July 13, 2026 trade?

The reported sale was executed at a weighted average price of $25.5987 per share. Individual trades occurred in a price range from $25.22 to $26.11, inclusive, with shares sold in multiple transactions within that disclosed range.

Was Jeremy Prahm's FOA share sale made under a Rule 10b5-1 plan?

Yes. The filing states the sale was effected pursuant to a Rule 10b5-1 trading plan adopted by Jeremy Prahm on December 22, 2025. Such plans allow pre-scheduled trades, meaning the timing follows the plan’s terms rather than discretionary decisions.

What type of security did Jeremy Prahm sell in this FOA Form 4 filing?

Jeremy Prahm sold Class A Common Stock of Finance of America Companies Inc. The transaction involved 6,000 non-derivative shares in an open-market sale, and no derivative securities such as options or warrants were reported as part of this Form 4.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Prahm Jeremy

(Last) (First) (Middle)

C/O FINANCE OF AMERICA COMPANIES INC.,

5830 GRANITE PARKWAY, SUITE 400

(Street)

PLANO TEXAS 75024

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Finance of America Companies Inc. [ FOA ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Investment Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/13/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	07/13/2026		S(1)		6,000	D	$25.5987(2)	191,856	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents a sale effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 22, 2025.

2. The price reported in Column 4 is a weighted average price which has been rounded to four decimal points. These shares were sold in multiple transactions at prices ranging from $25.22 to $26.11, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the U.S. Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth herein.

Remarks:

	/s/ Tracy Lowe, as power of attorney for Jeremy Prahm	07/15/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)