Were Yoav Landman’s JFrog (FROG) share sales pre-planned under Rule 10b5-1?

Yes. The filing specifies that these sales were made pursuant to a Rule 10b5-1 trading plan adopted on September 1, 2025. Such plans allow insiders to schedule trades in advance, helping separate routine portfolio management from discretionary timing decisions.

JFrog CTO sells 15,000 shares in planned trades

Q: How many JFrog (FROG) shares did Yoav Landman sell in this Form 4?

Yoav Landman sold a total of 15,000 JFrog Ordinary Shares according to this Form 4. The sales occurred in three separate open-market transactions and are reported as non-derivative dispositions of common equity directly owned by the company’s Chief Technology Officer.

Q: How many JFrog (FROG) shares does Yoav Landman hold after these sales?

After these transactions, Yoav Landman directly owns 5,828,437 JFrog Ordinary Shares.This post-transaction figure suggests that the 15,000 shares sold represent a relatively small fraction of his total direct holdings, based on the share count reported in the Form 4.

Q: What type of transactions are reported in this JFrog (FROG) Form 4?

The Form 4 reports open-market sales of JFrog Ordinary Shares, coded as transaction type “S” for non-derivative securities. All three entries describe sales directly by the insider, with no derivative exercises, gifts, or tax-withholding-related dispositions included in this filing.

Q: How many separate sale transactions did JFrog CTO Yoav Landman report?

Yoav Landman reported three separate sale transactions of JFrog Ordinary Shares on April 10, 2026. Two of those were executed in multiple trades within price ranges, while the third was a smaller 100-share sale at a single reported price per share.

JFrog Ltd director and Chief Technology Officer Yoav Landman reported open-market sales of 15,000 Ordinary Shares.

Filing Impact

(Very High)

Filing Sentiment

(Negative)How Sentiment works

Sentiment and the balance of points

Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.

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Form Type

Rhea-AI Filing Summary

JFrog Ltd director and Chief Technology Officer Yoav Landman reported open-market sales of 15,000 Ordinary Shares. The sales on April 10, 2026 were executed in three tranches at prices of $42.49, $43.10, and $44.37 per share.

The filing states these transactions were made under a pre-arranged Rule 10b5-1 trading plan adopted on September 1, 2025. Following the sales, Landman directly holds 5,828,437 Ordinary Shares, indicating the transactions represent a small portion of his overall position.

Insider Trade Summary 10b5-1

Net Seller: 15,000 shares

Net Sell 3 txns

Insider Landman Yoav

Role CHIEF TECHNOLOGY OFFICER

Sold 15,000 shs ($643K)

Type	Security	Shares	Price	Value
Sale	Ordinary Shares	5,927	$42.49	$252K
Sale	Ordinary Shares	8,973	$43.10	$387K
Sale	Ordinary Shares	100	$44.37	$4K

Holdings After Transaction: Ordinary Shares — 5,828,437 shares (Direct)

Footnotes (3)

F1. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on September 1, 2025.
F2. This transaction was executed in multiple trades at prices ranging from $41.77 to $42.75. The price reported above reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price.
F3. This transaction was executed in multiple trades at prices ranging from $42.78 to $43.58. The price reported above reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price.

Key Figures

Shares sold (first tranche): 5,927 shares at $42.49 Shares sold (second tranche): 8,973 shares at $43.10 Shares sold (third tranche): 100 shares at $44.37 +2 more

5 metrics

Shares sold (first tranche) 5,927 shares at $42.49 Open-market sale of Ordinary Shares on April 10, 2026

Shares sold (second tranche) 8,973 shares at $43.10 Open-market sale of Ordinary Shares on April 10, 2026

Shares sold (third tranche) 100 shares at $44.37 Open-market sale of Ordinary Shares on April 10, 2026

Total shares sold 15,000 shares Aggregate net-sell position from this Form 4

Shares held after transactions 5,828,437 shares Direct ownership following April 10, 2026 sales

Key Terms

Rule 10b5-1 trading plan, weighted average sale price, Ordinary Shares, open-market sale, +1 more

5 terms

Rule 10b5-1 trading plan regulatory

"The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average sale price financial

"The price reported above reflects the weighted average sale price."

Ordinary Shares financial

"security_title": "Ordinary Shares""

Ordinary shares are a type of ownership stake in a company, giving shareholders a right to participate in the company’s profits and decision-making through voting. They are similar to owning a piece of a business, and their value can rise or fall based on the company's performance. Investors buy ordinary shares to potentially earn dividends and benefit from the company's growth over time.

open-market sale financial

"transaction_action": "open-market sale""

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

Form 4 regulatory

"The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many JFrog (FROG) shares did Yoav Landman sell in this Form 4?

Yoav Landman sold a total of 15,000 JFrog Ordinary Shares according to this Form 4. The sales occurred in three separate open-market transactions and are reported as non-derivative dispositions of common equity directly owned by the company’s Chief Technology Officer.

At what prices did Yoav Landman sell JFrog (FROG) shares?

Landman’s reported JFrog share sales were executed at prices of $42.49, $43.10, and $44.37 per share. Two of the transactions were done in multiple trades, with the reported prices reflecting the weighted average sale price for each aggregated trade group.

How many JFrog (FROG) shares does Yoav Landman hold after these sales?

After these transactions, Yoav Landman directly owns 5,828,437 JFrog Ordinary Shares.This post-transaction figure suggests that the 15,000 shares sold represent a relatively small fraction of his total direct holdings, based on the share count reported in the Form 4.

What type of transactions are reported in this JFrog (FROG) Form 4?

The Form 4 reports open-market sales of JFrog Ordinary Shares, coded as transaction type “S” for non-derivative securities. All three entries describe sales directly by the insider, with no derivative exercises, gifts, or tax-withholding-related dispositions included in this filing.

How many separate sale transactions did JFrog CTO Yoav Landman report?

Yoav Landman reported three separate sale transactions of JFrog Ordinary Shares on April 10, 2026. Two of those were executed in multiple trades within price ranges, while the third was a smaller 100-share sale at a single reported price per share.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

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Accepted by SEC EDGAR 04/14/2026 - 04:15 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Landman Yoav

(Last)

(First)

(Middle)

C/O JFROG LTD.

270 E. CARIBBEAN DRIVE

(Street)

SUNNYVALE

CALIFORNIA

94089

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
JFrog Ltd [ FROG ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	CHIEF TECHNOLOGY OFFICER

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
04/10/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Ordinary Shares	04/10/2026		S⁽¹⁾		5,927	D	$42.49⁽²⁾	5,837,510	D
Ordinary Shares	04/10/2026		S⁽¹⁾		8,973	D	$43.1⁽³⁾	5,828,537	D
Ordinary Shares	04/10/2026		S⁽¹⁾		100	D	$44.37	5,828,437	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on September 1, 2025.

2. This transaction was executed in multiple trades at prices ranging from $41.77 to $42.75. The price reported above reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price.

3. This transaction was executed in multiple trades at prices ranging from $42.78 to $43.58. The price reported above reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price.

	/s/ Shanti Ariker pursuant to power of attorney	04/14/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR