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JFrog (FROG) CFO planned share sales total 21,702

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

JFrog Ltd Chief Financial Officer Eduard Grabscheid reported open-market sales of a total of 21,702 ordinary shares of the company. The sales took place on March 2 and 3, 2026 at weighted average prices of about $40.15 and $40.32 per share, respectively. According to the disclosure, these transactions were executed under a pre-arranged Rule 10b5-1 trading plan, and the footnotes note that some shares were sold to cover tax withholding on vested restricted stock units. After these sales, Grabscheid directly holds 233,839 ordinary shares of JFrog.

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Insider Grabscheid Eduard
Role CHIEF FINANCIAL OFFICER
Sold 21,702 shs ($872K)
Type Security Shares Price Value
Sale Ordinary Shares 6,063 $40.32 $244K
Sale Ordinary Shares 15,639 $40.15 $628K
Holdings After Transaction: Ordinary Shares — 233,839 shares (Direct)
Footnotes (1)
  1. Represents the number of shares sold to cover the statutory tax withholding obligations in connection with the vesting of Restricted Stock Units (RSUs) and does not represent a discretionary sale by the Reporting Person. Includes 366 ordinary shares purchased pursuant to the JFrog Ltd. 2020 Employee Stock Purchase Plan ("ESPP"), for the purchase period ended February 28, 2026. In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's ordinary shares on February 27, 2026. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 15, 2025. This transaction was executed in multiple trades at prices ranging from $40.06 to $40.66. The price reported above reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Grabscheid Eduard

(Last) (First) (Middle)
C/O JFROG LTD.
270 E. CARIBBEAN DRIVE

(Street)
SUNNYVALE CA 94089

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
JFrog Ltd [ FROG ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
CHIEF FINANCIAL OFFICER
3. Date of Earliest Transaction (Month/Day/Year)
03/02/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Ordinary Shares 03/02/2026 S 15,639(1) D $40.15 239,902(2) D
Ordinary Shares 03/03/2026 S(3) 6,063 D $40.32(4) 233,839 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents the number of shares sold to cover the statutory tax withholding obligations in connection with the vesting of Restricted Stock Units (RSUs) and does not represent a discretionary sale by the Reporting Person.
2. Includes 366 ordinary shares purchased pursuant to the JFrog Ltd. 2020 Employee Stock Purchase Plan ("ESPP"), for the purchase period ended February 28, 2026. In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's ordinary shares on February 27, 2026.
3. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 15, 2025.
4. This transaction was executed in multiple trades at prices ranging from $40.06 to $40.66. The price reported above reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price.
/s/ Shanti Ariker pursuant to power of attorney 03/04/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did JFrog (FROG) report for its CFO?

JFrog reported that CFO Eduard Grabscheid sold 21,702 ordinary shares. The sales were open-market transactions executed on March 2 and 3, 2026, under a pre-arranged Rule 10b5-1 trading plan, according to the Form 4 filing footnotes.

How many JFrog (FROG) shares did the CFO sell and at what prices?

The CFO sold 21,702 JFrog ordinary shares in total. He sold 15,639 shares on March 2, 2026 at a weighted average price of about $40.15, and 6,063 shares on March 3, 2026 at a weighted average price of about $40.32 per share.

Does the JFrog (FROG) Form 4 indicate planned or discretionary sales by the CFO?

The Form 4 states the CFO’s sales were made under a Rule 10b5-1 trading plan. A footnote adds that some shares were sold to cover statutory tax withholding on RSU vesting, which the filing specifies does not represent a discretionary sale by the reporting person.

How many JFrog (FROG) shares does the CFO hold after the reported sales?

After the reported transactions, the CFO directly holds 233,839 JFrog ordinary shares. This post-transaction balance reflects his remaining direct ownership following the March 2 and March 3, 2026 open-market sales disclosed in the Form 4.

What price range is disclosed for the JFrog (FROG) CFO’s share sales?

The filing notes that one transaction was executed in multiple trades between $40.06 and $40.66. The reported per-share figures of about $40.15 and $40.32 represent weighted average sale prices across those individual trades, as described in the Form 4 footnotes.
Jfrog Ltd

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5.61B
105.31M
Software - Application
Services-prepackaged Software
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United States
SUNNYVALE