Giftify VP sells 1,000 shares at $1 under plan

GIFTIFY’s vice president of sales reported a 1,000‑share sale under a pre‑existing Rule 10b5‑1 trading plan, leaving him with 36,833 shares.

Rhea-AI Filing Summary

GIFTIFY, INC. (GIFT) reported that Vice President of Sales Timothy William Miller sold 1,000 shares of common stock on July 2, 2026, at $1.00 per share in a sale described as either an open-market or private transaction. After this sale, he held 36,833 shares directly. The sale was made pursuant to a Rule 10b5-1 trading plan that Mr. Miller entered into with Merrill Lynch on February 6, 2025, which provides for the sale of 1,000 shares on the first day of each month beginning March 1, 2025.

Insider Trade Summary 10b5-1

Net Seller: 1,000 shares

Net Sell 1 txn

Insider Miller Timothy William

Role Vice President, Sales

Sold 1,000 shs ($1K)

Type	Security	Shares	Price	Value
Sale	Common Stock	1,000	$1.00	$1K

Holdings After Transaction: Common Stock — 36,833 shares (Direct)

Key Figures

Shares sold: 1,000 shares Sale price per share: $1.00 per share Approximate transaction value: $1,000 +3 more

6 metrics

Shares sold 1,000 shares Sale of common stock reported for July 2, 2026

Sale price per share $1.00 per share Price for the 1,000 shares sold on July 2, 2026

Approximate transaction value $1,000 1,000 shares sold at $1.00 per share

Holdings after transaction 36,833 shares Directly held common shares after the July 2, 2026 sale

Planned monthly sale size 1,000 shares per month Rule 10b5-1 Plan beginning March 1, 2025

Rule 10b5-1 Plan adoption date February 6, 2025 Date Mr. Miller entered into the trading plan with Merrill Lynch

Key Terms

Rule 10b5-1 Plan, open market or private transaction, common stock

3 terms

Rule 10b5-1 Plan regulatory

"Mr. Miller entered into a 10b5-1 Plan on February 6, 2025, with Merrill Lynch"

A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.

open market or private transaction market

"described as a sale in an open market or private transaction"

common stock financial

"sold 1,000 shares of common stock on July 2, 2026"

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did GIFT (GIFTIFY, INC.) disclose in this Form 4?

The company disclosed that Vice President of Sales Timothy William Miller sold 1,000 shares of GIFTIFY common stock on July 2, 2026 in a transaction described as an open-market or private sale.

At what price were the GIFT shares sold in Timothy Miller’s July 2026 transaction?

Timothy William Miller sold 1,000 shares of GIFTIFY common stock at a price of $1.00 per share on July 2, 2026, implying gross proceeds of approximately $1,000 for this transaction.

How many GIFTIFY (GIFT) shares does Timothy Miller hold after this reported sale?

After the July 2, 2026 sale, Timothy William Miller directly held 36,833 shares of GIFTIFY common stock, as reported in the Form 4 filing.

Was Timothy Miller’s GIFT share sale made under a Rule 10b5-1 trading plan?

Yes. The filing states that Timothy William Miller entered into a Rule 10b5-1 Plan with Merrill Lynch on February 6, 2025, under which he sells 1,000 shares on the first day of each month beginning March 1, 2025.

What role does Timothy William Miller hold at GIFTIFY, INC. (GIFT)?

Timothy William Miller is identified as an officer of GIFTIFY, INC., serving as Vice President, Sales, according to the Form 4 filing.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/15/2026 - 04:33 PM Accepted by SEC EDGAR 09/15/2026 - 04:32 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Miller Timothy William

(Last) (First) (Middle)

1100 WOODFIELD ROAD,

SUITE 510

(Street)

SCHAUMBURG ILLINOIS 60173

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
GIFTIFY, INC. [ GIFT ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Vice President, Sales

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/02/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	07/02/2026		S		1,000	D	$1	36,833	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

Remarks:

Mr. Miller entered into a 10b5-1 Plan on February 6, 2025, with Merrill Lynch under which he sells 1,000 shares on the first day of each month commencing March 1, 2025.

	/s/ Timothy Miller	09/15/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)