UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 6-K
Report of Foreign Private Issuer
Pursuant to Rule 13a-16 or 15d-16
of the Securities Exchange Act of 1934
Date of Report: August 20, 2026
Commission File Number: 001-40553
D-MARKET Elektronik Hizmetler ve Ticaret Anonim
Şirketi
(Exact Name of registrant as specified in its charter)
D-MARKET Electronic
Services & Trading
(Translation of Registrant‘s Name into English)
Kuştepe Mahallesi Mecidiyeköy Yolu
Cad. Trump Towers Tower: 2 No: 12 Floor: 2
Şişli-Istanbul, Türkiye
(Address of principal executive office)
Indicate by check mark whether the registrant files or will file annual
reports under cover of Form 20-F or Form 40-F:
Form 20-F x Form
40-F ¨
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
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D-MARKET ELECTRONIC SERVICES & TRADING |
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| August 20, 2026 |
By: |
/s/ ENDER ÖZGÜN |
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Name: |
Ender Özgün |
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Title: |
Chief Executive Officer |
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By: |
/s/ M. SEÇKİN KÖSEOĞLU |
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Name: |
M. Seçkin Köseoğlu |
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Title: |
Chief Financial Officer |
EXHIBITS
| Exhibit |
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Title |
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| 99.1 |
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Press release of D-MARKET Electronic Services & Trading dated August 20, 2026 |
Exhibit 99.1
VOTING
RESULTS OF THE EXTRAORDINARY GENERAL ASSEMBLY OF SHAREHOLDERS MEETING HELD ON 14 AUGUST 2026
ISTANBUL, August 20, 2026 -- D-MARKET Electronic
Services & Trading (d/b/a “Hepsiburada”) (NASDAQ: HEPS), a leading Turkish e-commerce platform (referred to herein
as “Hepsiburada” or the “Company”), today announces the voting results of the Extraordinary General
Assembly of Shareholders (the “EGM”), held on August 14, 2026.
The EGM was duly called and held in accordance
with the relevant provisions of the Turkish Commercial Code (the “TCC”) and the Regulation on Principles and Procedures
for General Assembly Meetings of Joint Stock Companies and attendance of Ministry Representatives to Such Meetings. A quorum was present
at the EGM in accordance with Article 18 of the Company’s Articles of Association and the TCC. On the same date, the Board of Directors
resolved to inform the Company’s shareholders of the affirmative outcome of the EGM results, and to notify them that the Company
will move forward with the proposed share capital increase process.
EGM Voting Results
Shareholders at the EGM decided the following,
by the majority of votes present:
| · | To approve the increase of the Company’s
current total share capital and matters of pre-emptive rights as per Article 461/2 of the TCC and the amendment of Article 6 of the Company’s
Articles of Association titled “Capital”. |
Forward-Looking Statements
This press release includes forward-looking statements
within the meaning of Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended,
and the Safe Harbor provisions of the US Private Securities Litigation Reform Act of 1995, and encompasses all statements, other than
statements of historical fact contained in this press release, and include but are not limited to, statements regarding changes to the
Company’s Articles of Association. These forward-looking statements can be identified by terminology such as “may,”
“could,” “will,” “seek”, “expects,” “anticipates,” “aims,” “future,”
“intends,” “plans,” “believes,” “estimates,” “targets,” “likely to”
and similar statements.
These forward-looking statements are based on
management’s current expectations. However, it is not possible for our management to predict all risks, nor can we assess the impact
of all factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially
from those contained in any forward-looking statements we may make. These statements are neither promises nor guarantees but involve known
and unknown risks, uncertainties and other important factors and circumstances that may cause Hepsiburada’s actual results, performance
or achievements to be materially different from its expectations expressed or implied by the forward-looking statements, including conditions
in the U.S. capital markets, negative global economic conditions, potential negative developments resulting from epidemics or natural
disasters, other negative developments in Hepsiburada’s business or unfavorable legislative or regulatory developments. We caution
you therefore against relying on these forward-looking statements, and we qualify all of our forward-looking statements by these cautionary
statements. For a discussion of additional factors that may affect the outcome of such forward-looking statements, see our 2025 annual
report filed with the SEC on Form 20-F (File No. 001-40553), and in particular the “Risk Factors” section, as well as the
other documents filed with or furnished to the SEC by the Company from time to time. Copies of these filings are available online from
the SEC at www.sec.gov, or on the SEC Filings section of our Investor Relations website at https://investors.hepsiburada.com. These and
other important factors could cause actual results to differ materially from those indicated by the forward-looking statements made in
this press release. Any such forward-looking statements represent management’s estimates as of the date of this press release. These
forward-looking statements should not be relied upon as representing the Company’s views as of any date subsequent to the date of
this press release. All forward-looking statements in this press release are based on information currently available to the Company,
and the Company and its authorized representatives assume no obligation to update these forward-looking statements in light of new information
or future events. Accordingly, undue reliance should not be placed upon the forward-looking statements.
About Hepsiburada
Hepsiburada is a leading e-commerce technology
platform in Türkiye, connecting millions of customers with a broad range of products and services. Through its marketplace, retail
operations, logistics capabilities, payment solutions and customer-focused technology, Hepsiburada aims to make commerce
easier, faster and more accessible for customers
and businesses across Türkiye.
Investor Relations Contact
ir@hepsiburada.com
Media Contact
corporatecommunications@hepsiburada.com