Hims & Hers CFO exercises options, sells shares
Hims & Hers Health Chief Financial Officer Oluyemi Okupe exercised stock options and sold shares of Class A Common Stock.
Rhea-AI Filing Summary
Hims & Hers Health Chief Financial Officer Oluyemi Okupe exercised stock options and sold shares of Class A Common Stock. On April 20, 2026, he exercised options for 7,000 shares at $11.53 and 5,553 shares at $5.01, acquiring a total of 12,553 shares. The same day, he completed an open-market sale of 19,645 shares at an average price of $29.9626, under a pre-arranged Rule 10b5-1 trading plan adopted on May 21, 2025. Following these transactions, he held 262,954 shares directly and 7,853 shares indirectly through the Oluyemi Okupe Separate Property Trust dated September 1, 2021. The filing notes the options exercised were fully vested, with some awards vesting monthly over four years beginning April 1, 2023.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Exercise and sale activity reported; no spread calculated
Exercise and Sale
6 txns
Insider
Okupe Oluyemi
Role
Chief Financial Officer
Sold
19,645 shs ($589K)
Approx. gross sale proceeds
$589K
Approx. exercise cost
$109K
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Stock Option (right to buy) | 5,553 | $0.00 | $0.00 |
| Exercise | Stock Option (right to buy) | 7,000 | $0.00 | $0.00 |
| Exercise | Class A Common Stock | 5,553 | $5.01 | $28K |
| Exercise | Class A Common Stock | 7,000 | $11.53 | $81K |
| Sale | Class A Common Stock | 19,645 | $29.9626 | $589K |
| holding | Class A Common Stock | -- | -- | -- |
Holdings After Transaction:
Stock Option (right to buy) — 159,846 contracts (Direct);
Class A Common Stock — 262,954 shares (Direct);
Class A Common Stock — 7,853 shares (Indirect, Held by Oluyemi Okupe Separate Property Trust dtd 9-1-2021)
Footnotes (4)
- F1. The stock option exercises and sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted on May 21, 2025 by the Reporting Person.
- F2. Price reported constitutes the average weighted price of shares sold. Shares were sold at varying prices in the range of $29.95 - $30.005. The Reporting Person hereby undertakes, upon request of the Commission, the issuer or a security holder of the issuer, to provide full information regarding the number of shares sold at each separate price.
- F3. The stock options are fully vested and exercisable.
- F4. The options are subject to a service-based vesting requirement, which shall be satisfied over a 4-year period, with 1/48th of the options vesting monthly, beginning on April 1, 2023.
Key Figures
Shares sold: 19,645 shares
Average sale price: $29.9626 per share
Options exercised (11.53): 7,000 shares at $11.53
+5 more
8 metrics
Shares sold
19,645 shares
Open-market sale of Class A Common Stock on April 20, 2026
Average sale price
$29.9626 per share
Weighted average price for 19,645 shares sold
Options exercised (11.53)
7,000 shares at $11.53
Stock option exercise on April 20, 2026
Options exercised (5.01)
5,553 shares at $5.01
Stock option exercise on April 20, 2026
Direct holdings after
262,954 shares
Direct Class A holdings following reported transactions
Indirect holdings after
7,853 shares
Held via Oluyemi Okupe Separate Property Trust
Net buy/sell shares
-19,645 shares
Net share change across buy/sell activity in summary
Option expiration dates
2032-02-23 and 2033-03-01
Expiration of exercised stock option grants
Key Terms
Rule 10b5-1 trading plan, stock option, weighted price, service-based vesting requirement, +2 more
6 terms
Rule 10b5-1 trading plan regulatory
"The stock option exercises and sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
stock option financial
"The stock options are fully vested and exercisable"
A stock option is a contract that gives you the right to buy or sell a company's stock at a specific price within a certain time frame. People use them to potentially make money if the stock's price moves favorably or to protect against losses. It's like holding a coupon that can be used to buy or sell stock at a set price later on.
weighted price financial
"Price reported constitutes the average weighted price of shares sold"
service-based vesting requirement financial
"The options are subject to a service-based vesting requirement"
Class A Common Stock financial
"security_title: "Class A Common Stock""
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
Separate Property Trust financial
"Held by Oluyemi Okupe Separate Property Trust dtd 9-1-2021"
FAQ
What insider transactions did HIMS CFO Oluyemi Okupe report?
Hims & Hers CFO Oluyemi Okupe reported exercising options for 12,553 shares and selling 19,645 Class A shares. These transactions occurred on April 20, 2026 and were made under a pre-arranged Rule 10b5-1 trading plan adopted in May 2025.
What stock options did the HIMS CFO exercise in this Form 4?
He exercised stock options covering 7,000 shares at a $11.53 exercise price and 5,553 shares at a $5.01 exercise price. The filing notes the options were fully vested and exercisable at the time of these transactions.
Was the HIMS CFO’s stock sale made under a Rule 10b5-1 plan?
Yes. The filing states the option exercises and stock sales were effected under a Rule 10b5-1 trading plan adopted on May 21, 2025. Such plans pre-schedule trades, indicating these transactions were planned in advance rather than timed opportunistically.
What is the vesting schedule for the HIMS CFO’s stock options?
One footnote explains certain options have a service-based vesting schedule over four years, with 1/48th of the options vesting monthly. This vesting began on April 1, 2023, gradually increasing the number of exercisable options available to the CFO over time.
AI-generated analysis. How Rhea-AI works. Not financial advice.
