HSY Form 144 Notice: Insider Sells 1,500 Shares via Fidelity on Sep 18, 2025
Rhea-AI Filing Summary
Hershey Co. (HSY) Rule 144 notice reports a proposed sale of 1,500 common shares via Fidelity Brokerage, scheduled for 09/18/2025, with an aggregate market value of $283,680 and 148,110,715 shares outstanding. The shares were acquired on 02/21/2024 through restricted stock vesting and were granted as compensation. The filer disclosed two prior open-market sales in the past three months: 5,000 shares sold 07/21/2025 for $900,000 and 1,500 shares sold 08/18/2025 for $267,795. The filing includes the standard representation that the seller is not aware of undisclosed material adverse information.
Positive
- Detailed disclosure of the proposed sale including broker, date, shares, and aggregate market value
- Acquisition origin disclosed (restricted stock vesting on 02/21/2024) clarifying basis of shares
- Recent sales in past three months are reported, enhancing transparency about insider liquidity
Negative
- Significant recent insider sales disclosed totaling $1,167,795 in gross proceeds over the past three months
Insights
TL;DR: Routine insider sale of vested restricted shares; prior recent sales disclosed; no new company operational data presented.
The filing documents a planned Rule 144 sale of 1,500 common shares by an insider using Fidelity on 09/18/2025, acquired via restricted stock vesting on 02/21/2024 as compensation. The disclosure of two recent market sales (5,000 shares for $900,000 and 1,500 shares for $267,795) provides transparency on the insider's recent liquidity events. There is no operational, financial performance, or forward-looking company information in this filing to alter valuation models.
TL;DR: Filing meets Rule 144 disclosure requirements and includes required representation about material nonpublic information.
The notice properly lists acquisition details (restricted stock vesting, acquisition and payment dates), broker information, planned sale date, and historical sales in the last three months, aligning with typical Rule 144 compliance. The filer attests they are unaware of undisclosed material adverse information, and no 10b5-1 trading plan date is stated. The form appears complete for a standard proposed sale notice; it contains no indications of procedural noncompliance within the provided content.