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Hershey (HSY) SVP Turoff granted 6,600 shares, 609 withheld for taxes

Filing Impact
(Moderate)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Hershey Co senior vice president, general counsel and secretary James Turoff reported equity-related transactions in company Common Stock. On February 25, 2026, he acquired 6,600 shares in a grant or award and had 609 shares withheld at $229.64 per share to cover tax obligations, leaving him with 30,927 shares held directly.

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Negative

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SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Turoff James

(Last) (First) (Middle)
THE HERSHEY COMPANY
19 EAST CHOCOLATE AVENUE

(Street)
HERSHEY PA 17033

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
HERSHEY CO [ HSY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
SVP, GC & Secretary
3. Date of Earliest Transaction (Month/Day/Year)
02/25/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 02/25/2026 A 6,600 A $0 31,536 D
Common Stock 02/25/2026 F 609 D $229.64 30,927 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
/s/ Kathleen S. Purcell, Agent for James Turoff 02/27/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Hershey (HSY) insider James Turoff report on this Form 4?

James Turoff reported an equity award and related tax withholding in Hershey common stock. He received 6,600 shares as a grant or award and had 609 shares withheld to satisfy tax obligations tied to that award.

How many Hershey (HSY) shares did James Turoff acquire in the transaction?

James Turoff acquired 6,600 shares of Hershey common stock through a grant or award. This award increased his direct holdings before a portion of the shares was used to cover associated tax liabilities.

What does the tax-withholding transaction mean in the Hershey (HSY) Form 4?

The Form 4 shows 609 Hershey shares disposed of as a tax-withholding transaction. These shares were delivered at a price of $229.64 per share to satisfy tax liabilities arising from the 6,600-share grant or award.

What is James Turoff’s Hershey (HSY) share ownership after these transactions?

After the grant and tax-withholding disposition, James Turoff directly owns 30,927 shares of Hershey common stock. This figure reflects his updated holdings following both the 6,600-share award and the 609-share tax-related disposition.

What do the transaction codes A and F indicate in this Hershey (HSY) Form 4?

Code A indicates a grant, award, or other acquisition of 6,600 Hershey shares. Code F indicates 609 shares were disposed of to pay an exercise price or tax liability by delivering securities instead of paying cash.

Is the Hershey (HSY) insider transaction a market buy or sell of shares?

The reported transactions are not open-market buys or sells. One entry is an award of 6,600 shares, while the other is a 609-share tax-withholding disposition, where shares are delivered to cover tax obligations rather than sold in the market.
Hershey Co

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