Hershey (HSY) director reports 130-share sale under 10b5-1 plan

Q: Was the Hershey (HSY) insider sale made under a Rule 10b5-1 trading plan?

Yes. The sale was effected pursuant to a Rule 10b5-1 trading plan that the reporting person adopted on August 1, 2025 .

Q: What is the relationship of the reporting person to Hershey (HSY)?

The reporting person is identified as a Director of The Hershey Company.

Q: Is this Hershey (HSY) Form 4 filed by one or multiple reporting persons?

The document indicates it is a Form filed by one reporting person , covering the holdings and transaction of that individual director.

Q: What type of Hershey (HSY) security was involved in this transaction?

The transaction involved Hershey common stock , as listed in the non-derivative securities table.

Filing Impact

(Neutral)

Filing Sentiment

(Negative)

Form Type

Rhea-AI Filing Summary

The Hershey Company director sale under 10b5-1 plan

A Hershey Company director, Cordel Robbin-Coker, reported selling 130 shares of Hershey common stock on 01/05/2026 at a price of $184.10 per share. After this transaction, the director beneficially owns 1,408.51 Hershey shares in direct form.

The filing notes that this sale was carried out under a pre-arranged Rule 10b5-1 trading plan adopted on August 1, 2025, which is designed to allow insiders to trade according to a preset schedule.

Insider Trade Summary

Net Seller: 130 shares

Net Sell 1 txn

Insider Robbin-Coker Cordel

Role Director

Sold 130 shs ($24K)

Type	Security	Shares	Price	Value
Sale	Common Stock	130	$184.10	$24K

Holdings After Transaction: Common Stock — 1,408.51 shares (Direct)

Footnotes (1)

F1. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 1, 2025.

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Form 4 Insider Transactions: What Each Field Means →

Accepted by SEC EDGAR 01/06/2026 - 05:29 PM

FAQ

What insider transaction did Hershey (HSY) report in this filing?

The filing shows a Hershey Company director, Cordel Robbin-Coker, sold 130 shares of Hershey common stock on 01/05/2026 at $184.10 per share.

How many Hershey (HSY) shares does the director own after the sale?

Following the reported transaction, the director beneficially owns 1,408.51 shares of Hershey common stock in direct ownership.

Was the Hershey (HSY) insider sale made under a Rule 10b5-1 trading plan?

Yes. The sale was effected pursuant to a Rule 10b5-1 trading plan that the reporting person adopted on August 1, 2025.

What is the relationship of the reporting person to Hershey (HSY)?

The reporting person is identified as a Director of The Hershey Company.

Is this Hershey (HSY) Form 4 filed by one or multiple reporting persons?

The document indicates it is a Form filed by one reporting person, covering the holdings and transaction of that individual director.

What type of Hershey (HSY) security was involved in this transaction?

The transaction involved Hershey common stock, as listed in the non-derivative securities table.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Robbin-Coker Cordel

(Last)

(First)

(Middle)

19 E. CHOCOLATE AVENUE

(Street)

HERSHEY

17033

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
HERSHEY CO [ HSY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
	Officer (give title below)	Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
01/05/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	01/05/2026		S⁽¹⁾		130	D	$184.1	1,408.51	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 1, 2025.

	/s/ Kathleen S. Purcell, Agent for Cordel Robbin-Coker	01/06/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR