What was the transaction code for the share sale?

The sale of common stock was coded S.

HubSpot (HUBS) director exercises 235 options, sells 235 shares

Q: What did HubSpot (HUBS) disclose in the Form 4?

A director exercised 235 stock options at $490.47 and sold 235 shares at $493.30 on 11/03/2025.

Q: Was the transaction under a Rule 10b5-1 plan for HUBS?

Yes. It was effected pursuant to a Rule 10b5-1 trading plan adopted on 03/03/2025.

Q: How many HUBS shares were owned after the transactions?

Direct beneficial ownership was 513,466 shares after the reported transactions.

Q: What is the status and term of the exercised option?

The option was fully vested and shows an expiration date of 02/01/2032.

HubSpot, Inc. (HUBS) director reported an option exercise and a matched share sale.

Filing Impact

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Filing Sentiment

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Sentiment and the balance of points

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Form Type

Rhea-AI Filing Summary

HubSpot, Inc. (HUBS) director reported an option exercise and a matched share sale. On 11/03/2025, the insider exercised 235 stock options at $490.47 per share (Code M) and sold 235 common shares at $493.30 (Code S), pursuant to a Rule 10b5-1 trading plan adopted on 03/03/2025.

Following these transactions, directly beneficially owned shares were 513,466. The related stock option was reported as fully vested and carries an expiration date of 02/01/2032.

Insider Trade Summary

Exercise and Sale: 235 shares ($665.05 approx. pre-tax spread)

Exercise and Sale 3 txns

Insider Halligan Brian

Role Director

Sold 235 shs ($116K)

Approx. gross sale proceeds $116K

Approx. exercise cost $115K

Approx. pre-tax spread $665.05

Type	Security	Shares	Price	Value
Exercise	Stock Option (right to buy)	235	$0.00	$0.00
Exercise	Common Stock	235	$490.47	$115K
Sale	Common Stock	235	$493.30	$116K

Holdings After Transaction: Stock Option (right to buy) — 235 contracts (Direct); Common Stock — 513,466 shares (Direct)

Footnotes (2)

F1. This transaction reported on this Form 4 was effected pursuant to a 10b5-1 trading plan adopted on 3/3/2025.
F2. This stock option is fully vested.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What did HubSpot (HUBS) disclose in the Form 4?

A director exercised 235 stock options at $490.47 and sold 235 shares at $493.30 on 11/03/2025.

Was the transaction under a Rule 10b5-1 plan for HUBS?

Yes. It was effected pursuant to a Rule 10b5-1 trading plan adopted on 03/03/2025.

How many HUBS shares were owned after the transactions?

Direct beneficial ownership was 513,466 shares after the reported transactions.

What was the transaction code for the option exercise?

The option exercise was coded M, indicating an exercise or conversion of a derivative security.

What is the status and term of the exercised option?

The option was fully vested and shows an expiration date of 02/01/2032.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 11/05/2025 - 04:16 PM EST

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Halligan Brian

(Last)

(First)

(Middle)

C/O HUBSPOT, INC.

2 CANAL PARK

(Street)

CAMBRIDGE

02141

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
HUBSPOT INC [ HUBS ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
	Officer (give title below)	Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
11/03/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	11/03/2025		M⁽¹⁾		235	A	$490.47	513,701	D
Common Stock	11/03/2025		S⁽¹⁾		235	D	$493.3	513,466	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
Stock Option (right to buy)	$490.47	11/03/2025		M⁽¹⁾			235	⁽²⁾	02/01/2032	Common Stock	235	$0	235	D

Explanation of Responses:

1. This transaction reported on this Form 4 was effected pursuant to a 10b5-1 trading plan adopted on 3/3/2025.

2. This stock option is fully vested.

	/s/ Joseph Theis, attorney-in-fact	11/05/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR