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ISPO Form 4: Payam Zamani Reports 20,000-Share Purchase and Multi-Million Holdings

Filing Impact
(Neutral)
Filing Sentiment
(Positive)
Form Type
4

Rhea-AI Filing Summary

Inspirato Inc. insider filing shows CEO and director Payam Zamani purchased shares and reports existing holdings. The Form 4 discloses that on 08/26/2025 Mr. Zamani acquired 20,000 shares of Class A common stock at a weighted-average price of $2.96 per share. After the transaction, 1,170,000 shares are reported as directly beneficially owned and 4,288,928 shares are reported as indirectly beneficially owned, with a footnote explaining 300,000 of those shares are held by an affiliated entity controlled by One Planet Group and Mr. Zamani. The form was signed by Brent Wadman by power of attorney on 08/27/2025.

Positive

  • CEO acquired 20,000 Class A shares on 08/26/2025 at a weighted-average price of $2.96 per share.
  • Filing discloses direct and indirect beneficial ownership, including explanation of affiliated-entity holdings (300,000 shares).

Negative

  • None.

Insights

TL;DR: CEO purchased 20,000 Class A shares at a weighted average of $2.96, while reporting multi-million share indirect holdings.

The filing records a small open-market acquisition by the CEO on 08/26/2025 and clarifies total direct and indirect beneficial ownership. The purchase price range ($2.90–$3.06) is disclosed in a footnote as a weighted average of multiple trades. From an analytical perspective, the transaction is a clear insider buy but appears modest relative to the reported multi-million share position, limiting its standalone materiality.

TL;DR: Disclosure properly identifies direct and indirect ownership and affiliated-entity holdings, with required footnote detail.

The Form 4 includes the required breakdown of direct versus indirect ownership and explains the affiliation with One Planet Group and an affiliated entity holding 300,000 shares. Signatory authority is documented

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Zamani Payam

(Last) (First) (Middle)
C/O INSPIRATO INCORPORATED
1544 WAZEE STREET

(Street)
DENVER CO 80202

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Inspirato Inc [ ISPO ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
X Officer (give title below) Other (specify below)
CHIEF EXECUTIVE OFFICER
3. Date of Earliest Transaction (Month/Day/Year)
08/26/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 08/26/2025 P 20,000 A $2.96(1) 1,170,000 D
Class A Common Stock 4,288,928 I See footnote(2)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Reflects a weighted average purchase price. These shares were bought in multiple transactions at prices ranging from $2.90 to $3.06. The Reporting Person will provide, upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of common shares sold at each separate price.
2. The 4,288,928 shares of Class A common stock referenced in Box 5 includes 300,000 shares of Class A common stock that are held by an entity controlled by One Planet Group and its President and CEO, Mr. Zamani (the "Affiliated Entity"). In such capacity, Mr. Zamani has voting and dispositive power over the securities that are held by One Planet Group and the Affiliated Entity. As a result, 3,988,928 shares of Class A common stock may be deemed to be directly beneficially owned by One Planet Group and indirectly beneficially owned by Mr. Zamani, while the 300,000 shares of Class A common stock described above may be deemed to be indirectly beneficially owned by both One Planet Group and Mr. Zamani.
Remarks:
/S/ BRENT WADMAN, BY POWER OF ATTORNEY 08/27/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Inspirato (ISPO) insider Payam Zamani report on Form 4?

The Form 4 reports that Payam Zamani acquired 20,000 Class A shares on 08/26/2025 at a weighted-average price of $2.96 per share and discloses his direct and indirect holdings.

How many shares does Payam Zamani beneficially own after the reported transaction?

The filing reports 1,170,000 shares as directly beneficially owned and 4,288,928 shares as indirectly beneficially owned following the transaction.

Why does the filing mention One Planet Group and an affiliated entity?

A footnote explains that 300,000 shares are held by an entity controlled by One Planet Group and its President/CEO, resulting in shared indirect beneficial ownership with Mr. Zamani.

What price range covered the reported purchase?

The filing states the shares were bought in multiple transactions at prices ranging from $2.90 to $3.06, with the reported weighted-average of $2.96.

When was the Form 4 signed and who signed it?

The Form 4 was signed by Brent Wadman by power of attorney on 08/27/2025.
INSPIRATO INCORPORATED

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