STOCK TITAN

Lemonade (LMND) Chief Insurance Officer sells 10,000 shares in planned trade

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Lemonade, Inc. disclosed that Chief Insurance Officer John Peters sold shares of company stock. On January 6, 2026, he sold 10,000 shares of common stock at $80 per share in a planned transaction under a Rule 10b5-1 trading plan adopted on August 22, 2025. After this sale, he directly owned 60,771 shares of Lemonade common stock.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Peters John Sheldon

(Last) (First) (Middle)
C/O LEMONADE, INC.
5 CROSBY STREET, 3RD FLOOR

(Street)
NEW YORK NY 10013

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Lemonade, Inc. [ LMND ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Insurance Officer
3. Date of Earliest Transaction (Month/Day/Year)
01/06/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
COMMON STOCK 01/06/2026 S(1) 10,000 D $80 60,771 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents sale pursuant to a Rule 10b5-1 trading plan, adopted August 22, 2025.
Remarks:
/s/ Timothy Bixby, Attorney-in-Fact for John Peters 01/08/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Lemonade (LMND) report for John Peters?

Lemonade reported that Chief Insurance Officer John Peters sold 10,000 shares of common stock on January 6, 2026 at a price of $80 per share.

How many Lemonade (LMND) shares does John Peters own after the reported sale?

Following the reported transaction, John Peters directly owns 60,771 shares of Lemonade common stock.

Was the John Peters LMND stock sale part of a 10b5-1 trading plan?

Yes. The sale is noted as being made under a Rule 10b5-1 trading plan that was adopted on August 22, 2025.

What type of security did John Peters sell in this Lemonade (LMND) filing?

The transaction involved common stock of Lemonade, Inc., classified as a non-derivative security in the filing.

Is John Peters a director or officer of Lemonade (LMND)?

John Peters is reported as an officer of Lemonade, serving as the company’s Chief Insurance Officer.

How is John Peters’ ownership classified after this LMND transaction?

After the transaction, the 60,771 shares are reported as held with direct ownership by John Peters.

Lemonade Inc

NYSE:LMND

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5.44B
63.64M
18.41%
53.66%
23.42%
Insurance - Property & Casualty
Fire, Marine & Casualty Insurance
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United States
NEW YORK