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Dennis Wilson group (LULU) backs three board nominees and seeks to declassify lululemon’s Board

(Moderate)
(Neutral)
Form Type
SCHEDULE 13D/A

Rhea-AI Filing Summary

Dennis J. Wilson and affiliated entities continue to hold a significant stake in lululemon athletica inc., reporting beneficial ownership of 9,904,856 shares of common stock, representing 8.6% of the company’s outstanding shares.

Through this Amendment No. 18 to their Schedule 13D, the reporting group notes that their ownership has not changed since the prior amendment, but updates their plans. On April 10, 2026, they filed a definitive proxy statement and a GOLD proxy card to solicit shareholder votes at the Annual Meeting. They are seeking to elect three nominees—Laura Gentile, Eric Hirshberg and Marc Maurer—to the Board and to approve a shareholder proposal requesting that lululemon take all necessary steps to declassify its Board, moving toward annual elections for all directors.

Positive

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Negative

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Insights

Large shareholder uses proxy campaign to push board changes at lululemon.

The reporting group led by Dennis J. Wilson maintains an 8.6% beneficial stake in lululemon athletica inc., totaling 9,904,856 common shares. This gives them meaningful influence but not control over shareholder outcomes.

The group has filed a definitive proxy statement and GOLD proxy card to solicit votes for three board nominees and a proposal requesting that lululemon declassify its Board. Declassification typically means moving from staggered multi‑year terms to annual elections for all directors, increasing shareholder input into board composition.

This development is important for investors because it signals an organized governance campaign rather than a passive holding. The actual impact will depend on voting results at the Annual Meeting, where shareholders will decide on the three nominees and the declassification proposal.

Aggregate beneficial ownership 9,904,856 shares Common stock beneficially owned by all Reporting Persons; 8.6% of class
Percent of class 8.6% Portion of lululemon common stock represented by 9,904,856 shares
Group shared voting power 9,901,004 shares Shares with shared voting power for Dennis J. Wilson
Wilson sole voting power 3,852 shares Shares with sole voting and dispositive power for Dennis J. Wilson
Anamered Investments holding 4,755,217 shares Shared voting and dispositive power; 4.1% of lululemon common stock
LIPO Investments holding 3,401,596 shares Shared voting and dispositive power; 2.9% of lululemon common stock
Wilson 5 Foundation holding 829,325 shares Shared voting and dispositive power; 0.7% of lululemon common stock
definitive proxy statement regulatory
"On April 10, 2026, the Reporting Persons filed a definitive proxy statement and accompanying GOLD proxy card"
A Definitive Proxy Statement is a detailed document that a company sends to its shareholders before a big meeting, like voting on important decisions. It explains what's being voted on and gives important information so shareholders can make informed choices. It matters because it helps shareholders understand and participate in key company decisions.
GOLD proxy card regulatory
"filed a definitive proxy statement and accompanying GOLD proxy card with the SEC"
beneficially owned financial
"The number of shares of Issuer common stock beneficially owned by the Reporting Persons has not changed"
Beneficially owned describes securities or assets where a person has the economic rights and control—such as the right to receive dividends and to direct voting—even if legal title is held in another name. Think of it like having the keys and using a car that’s registered to someone else: you get the benefits and make decisions. Investors care because beneficial ownership reveals who truly controls value and voting power, affecting corporate decisions and takeover dynamics.
declassify the Board governance
"requests that the Issuer take all necessary steps to declassify the Board"
Declassify the board means changing a company's board of directors from a staggered setup—where only a portion of directors face election each year—to a structure where all directors are elected annually. For investors this matters because it makes the board more directly accountable and responsive, like replacing a multi-year rotating club leadership with yearly elections, and it can speed corporate change or make hostile takeovers easier to pursue.
Annual Meeting governance
"for consideration by shareholders at the Annual Meeting, which requests that the Issuer take all necessary steps"
A company's annual meeting is a yearly gathering where owners (shareholders) and the board review performance, ask questions, and vote on key matters like electing directors, approving auditor choices, and sometimes setting pay or dividend policies. For investors it matters because decisions made and votes cast can change who runs the company, influence strategy and payouts, and affect the value or direction of their investment—similar to a homeowners’ meeting where rules and leaders that shape your property’s value are decided.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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FAQ

What ownership stake in lululemon (LULU) does Dennis J. Wilson’s group report?

The reporting group led by Dennis J. Wilson reports beneficial ownership of 9,904,856 shares of lululemon common stock, representing 8.6% of the class. This sizable stake gives the group meaningful influence in shareholder votes, including director elections and governance proposals.

What governance changes is the Wilson group seeking at lululemon (LULU)?

The group filed materials seeking shareholder support for a proposal that requests declassification of the Board. Declassifying the Board would have lululemon take all necessary steps to move away from a staggered structure toward annual elections for all directors, increasing accountability.

Which board nominees is the GOLD proxy card backing at lululemon (LULU)?

The GOLD proxy card solicits votes to elect Laura Gentile, Eric Hirshberg and Marc Maurer to lululemon’s Board. These nominees are supported by the reporting group and are part of its broader governance campaign at the upcoming Annual Meeting.

Has the Wilson group’s share ownership in lululemon (LULU) changed in this amendment?

The amendment states that the number of shares beneficially owned by the Reporting Persons has not changed since Amendment No. 17 filed on March 30, 2026. The filing mainly updates their plans and proxy solicitation activities, rather than reporting new share acquisitions or sales.

How much voting power does Anamered Investments Inc. report in lululemon (LULU)?

Anamered Investments Inc. reports 4,755,217 shares of lululemon common stock with shared voting and dispositive power. This position represents 4.1% of the class, forming a large portion of the overall 8.6% stake reported by the Wilson group.

What is the role of the GOLD proxy card in the lululemon (LULU) campaign?

The GOLD proxy card is used by the Reporting Persons to solicit shareholder votes at lululemon’s Annual Meeting. It supports electing three specific director nominees and approving a proposal requesting the declassification of the Board, offering shareholders an alternative voting option.





550021109

(CUSIP Number)
Dennis J. Wilson
21 Water Street, Suite 600,
Vancouver, British Columbia, Z4, V6B 1A1
604-737-7232

(Name, Address and Telephone Number of Person Authorized to Receive Notices and Communications)
04/10/2026

(Date of Event Which Requires Filing of This Statement)


If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this schedule because of §§ 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the following box.

The information required on the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).




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Dennis J. Wilson
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson
Date:04/14/2026
Anamered Investments Inc.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:04/14/2026
LIPO Investments (USA), Inc.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:04/14/2026
Wilson 5 Foundation
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director of Wilson 5 Foundation Management Ltd., corporate trustee of Wilson 5 Foundation
Date:04/14/2026
Wilson 5 Foundation Management Ltd.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:04/14/2026
Five Boys Investments ULC
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:04/14/2026
Shannon Wilson
Signature:/s/ Shannon Wilson
Name/Title:Shannon Wilson
Date:04/14/2026
Low Tide Properties Ltd.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:04/14/2026
House of Wilson Ltd.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:04/14/2026
Laura Gentile
Signature:/s/ Laura Gentile
Name/Title:Laura Gentile
Date:04/14/2026
Eric Hirshberg
Signature:/s/ Eric Hirshberg
Name/Title:Eric Hirshberg
Date:04/14/2026
Marc Maurer
Signature:/s/ Marc Maurer
Name/Title:Marc Maurer
Date:04/14/2026