Welcome to our dedicated page for Lulu'S Fashion Lounge Holdings SEC filings (Ticker: LVLU), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
The Lulu's Fashion Lounge Holdings, Inc. (LVLU) SEC filings page on Stock Titan centralizes the company’s regulatory disclosures as filed with the U.S. Securities and Exchange Commission. Lulu’s Fashion Lounge Holdings, Inc., a Delaware corporation headquartered in California, is an attainable luxury women’s fashion brand operating in the electronic shopping segment of the retail trade sector, with common stock listed on The Nasdaq Stock Market LLC under the symbol LVLU.
Investors and researchers can use this page to access Form 10-K annual reports and Form 10-Q quarterly reports, which provide detailed information on Lulus’ net revenue, gross profit, net loss, cash flows, active customers, and other financial and operational metrics. These filings also describe risk factors, business strategy, and segment information relevant to understanding the company’s performance and outlook.
The page also surfaces Form 8-K current reports, which Lulus uses to disclose material events. In 2025, these have included announcements of quarterly financial results and Adjusted EBITDA outlooks, the approval and implementation of a 1-for-15 reverse stock split, the transfer of the company’s listing to the Nasdaq Capital Market, the receipt of a Nasdaq notice confirming regained compliance with minimum bid price requirements, the entry into a Forbearance Agreement related to a prior credit facility, and the execution of a new Loan and Security Agreement (the 2025 Credit Agreement) with White Oak Commercial Finance, LLC and certain lenders.
Where available, Form 4 insider transaction reports and proxy materials can provide additional insight into equity ownership and executive or director compensation, complementing the narrative in periodic reports. Stock Titan enhances these documents with AI-powered summaries that explain key points in accessible language, highlight significant changes in liquidity, capital structure, or governance, and help users navigate complex agreements and capital markets actions.
Filings are updated in near real time as they are posted to the SEC’s EDGAR system, allowing users to monitor LVLU’s ongoing disclosure record, including developments in its credit facilities, listing status, and leadership appointments, directly from the company’s official submissions.
Lulu's Fashion Lounge Holdings, Inc. appointed Heidi Crane as Chief Financial Officer and granted her 34,837 restricted stock units (RSUs) as an initial equity award. The Form 4 shows the RSUs as common stock acquired at a price of $0.00 per share, reflecting compensation rather than a cash purchase.
Each RSU represents one share of LVLU common stock. The award vests over seven scheduled dates: 25% on March 31, 2026, then 12.5% on each quarter-end from June 30, 2026 through September 30, 2027, subject to Ms. Crane’s continued employment on each vesting date.
Lulu’s Fashion Lounge Holdings, Inc. appointed Heidi Crane as its permanent Chief Financial Officer, effective February 4, 2026, after she had served as fractional CFO since October 2025. She will also serve as principal financial officer and principal accounting officer.
Her employment agreement provides a base salary of $425,000 per year and an annual bonus target equal to 50% of base salary, based on performance. Crane is eligible for an initial 2026 RSU award with a target value of $425,000, vesting over seven dates from March 31, 2026 through September 30, 2027, with full vesting upon certain qualifying terminations related to a change in control. If terminated without cause or she resigns for good reason, she may receive four months of base salary, bonus components, and up to six months of COBRA premium reimbursement, subject to customary release and other conditions.
Lulu’s Fashion Lounge Holdings, Inc. extended the engagement of Heidi Crane as its fractional Chief Financial Officer through an amendment to its consulting arrangement with Business Talent Group, LLC. Ms. Crane remains employed by Business Talent Group and continues to serve the company under this consulting structure.
The amendment extends her term from January 23, 2026 until the conclusion of Milestone 2, which is expected to be on or about February 23, 2026, with the possibility of further extension by mutual agreement. For Milestone 2, the company will pay Business Talent Group $63,000 for Ms. Crane’s services. The full amendment is provided as an exhibit to the report.
Friedland Enterprises LLC filed a Schedule 13D disclosing an activist position in Lulu's Fashion Lounge Holdings, Inc. The reporting person, Christian B. Friedland, beneficially owns 137,447 common shares, representing about 5% of the company’s 2,748,930 shares outstanding as of January 8, 2026, acquired for an aggregate purchase price of approximately
Friedland states he believes the shares are significantly undervalued given positive Adjusted EBITDA over two consecutive quarters, more than 450 basis points of gross margin expansion, and positive year-to-date free cash flow, while the company trades at roughly 0.05x trailing revenue compared with REVOLVE Group at 1.35x. He attributes this gap to what he views as governance issues, weak investor communications, and a board that has not created shareholder value, citing a share price decline of over 95% since the November 2021 IPO and a July 2025 1-for-15 reverse stock split.
The filing outlines proposals including reducing authorized shares from 250 million to about 10 million, reconstituting the board and restructuring its compensation, returning founder Colleen Winter to the board with authority over merchandising, hiring a permanent CFO, overhauling investor relations and communications, and forming a special committee to evaluate strategic alternatives such as a sale or take‑private transaction.
Lulu’s Fashion Lounge Holdings (LVLU) reported Q3 2025 results. Net revenue was $73.591 million, with gross profit of $31.360 million and a net loss of $2.317 million. Year‑to‑date, revenue totaled $219.266 million and net loss was $13.310 million.
The balance sheet shows cash of $1.942 million, inventory of $38.422 million, and total stockholders’ equity of $2.519 million as of September 28, 2025. The company entered a new asset‑based revolving credit facility on August 14, 2025 with a $20.0 million commitment (plus a $5.0 million uncommitted accordion) at 30‑day SOFR + 3.95%. Outstanding borrowings were $9.2 million with $6.8 million unused availability. Proceeds were used in part to repay the prior revolving credit facility.
Operating cash flow for the first 39 weeks was $5.147 million. The company repurchased 123,934 shares year‑to‑date for $886,264, with $1.1 million remaining under the authorization. A 1‑for‑15 reverse stock split became effective July 7, 2025. Shares outstanding were 2,771,846 as of November 7, 2025.
Lulu’s Fashion Lounge Holdings, Inc. furnished an 8‑K announcing a press release with its third‑quarter results for the period ended September 28, 2025. The company also provided an Adjusted EBITDA outlook for the fourth quarter ending December 28, 2025 and reaffirmed its capital expenditure outlook for the year ending December 28, 2025.
The press release is included as Exhibit 99.1. The information under Item 2.02 is being furnished, not filed, under the Exchange Act.
Lulu's Fashion Lounge Holdings, Inc. (LVLU) filed a Form 3 initial statement for an officer identified as Fractional CFO.
The filing reports no securities beneficially owned and lists the event date as 10/13/2025. The form was signed by Alexa Miller as attorney-in-fact for Heidi Crane under Exhibit 24 – Power of Attorney. This is an administrative disclosure of insider status and does not reflect a securities transaction.
Lulu’s Fashion Lounge Holdings (LVLU) appointed Heidi Crane as Fractional Chief Financial Officer, effective October 13, 2025. Crane will provide CFO services through Business Talent Group under a Consulting Project Details Agreement, with the Company paying $170,000 for services from October 13, 2025 until the conclusion of Milestone 1, which is expected on or about January 22, 2026, payable in two installments of $85,000.
Effective October 13, 2025, Crystal Landsem is no longer Interim CFO and continues as Chief Executive Officer. She will also continue as the Company’s principal financial officer and principal accounting officer through the filing of the Form 10‑Q for the third quarter ended September 28, 2025.
The Company stated there are no arrangements or family relationships requiring disclosure related to Crane’s appointment and no related party transactions. A press release announcing the appointment was furnished as an exhibit.
Laura Holt, Chief Merchandising Officer of Lulu's Fashion Lounge Holdings, Inc. (LVLU), had 299 shares withheld to satisfy tax withholding upon the vesting of a restricted stock unit award reported with a transaction date of 09/30/2025. The Form 4 amendment corrects the reported post-transaction beneficial ownership to 10,418 shares after the company's 1-for-15 reverse stock split that became effective on 07/07/2025. The withheld shares were reported at a price of $4.7 per share. The amendment states it was filed solely to correct the number of shares shown after the reverse split and does not disclose additional transactions or changes to compensation beyond the RSU vesting.
Laura Holt, Chief Merchandising Officer of Lulu's Fashion Lounge Holdings, reported a transaction on Form 4 showing that 299 shares of common stock were withheld to satisfy tax withholding upon the vesting of a restricted stock unit award on 09/30/2025. The transaction is coded as a disposition with a reported price of $4.70 per share, leaving 160,493 shares beneficially owned following the withholding. The Form 4 was submitted on 10/02/2025 and signed by an attorney-in-fact. The filing discloses a routine withholding event tied to equity compensation; no additional transactions or derivative positions are reported.