Macy's (M) Bloomingdale's CEO Olivier Bron reports 13,500-share insider sale

Rhea-AI Filing Summary

Macy's, Inc. officer Olivier Bron, CEO of Bloomingdale's, reported a sale of company stock in a Form 4 filing. On 12/08/2025, he sold 13,500 shares of Macy's common stock in an open-market transaction at a weighted average price of $22.2126 per share.

The filing notes that the shares were sold in multiple trades at prices ranging from $22.1950 to $22.2750. After this transaction, Bron beneficially owns 5,302 shares of Macy's common stock directly. He has agreed to provide detailed trade breakdowns to Macy's or the SEC staff upon request.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Bron Olivier

(Last) (First) (Middle)

C/O MACY'S, INC.

151 WEST 34TH STREET

(Street)

NEW YORK NY 10001

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Macy's, Inc. [ M ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	CEO, Bloomingdale's

3. Date of Earliest Transaction (Month/Day/Year)
12/08/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	12/08/2025		S		13,500	D	$22.2126(1)	5,302	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The price reported in Column 4 is the weighted average price. These shares were sold in multiple transactions at prices ranging from $22.1950 to $22.2750, inclusive. The reporting person undertakes to provide to Macy's, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote to the Form 4.

Remarks:

	/s/ Steven R. Watts, as attorney-in-fact for Olivier Bron pursuant to a Power of Attorney	12/09/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Macy's (M) disclose for Olivier Bron?

Macy's disclosed that Olivier Bron, CEO of Bloomingdale's, sold 13,500 shares of Macy's common stock on 12/08/2025 in an open-market transaction.

At what price did Olivier Bron sell Macy's (M) shares?

The reported weighted average sale price was $22.2126 per share, with individual trades executed between $22.1950 and $22.2750.

How many Macy's (M) shares does Olivier Bron own after the reported sale?

Following the transaction, Olivier Bron beneficially owns 5,302 shares of Macy's common stock directly.

What is Olivier Bron's role at Macy's (M)?

Olivier Bron is reported as an officer of Macy's, serving as CEO, Bloomingdale's.

Was the Macy's (M) insider sale executed in a single trade or multiple trades?

The sale was executed in multiple transactions, with prices ranging from $22.1950 to $22.2750 per share, summarized as a weighted average.

What additional information did Olivier Bron agree to provide about his Macy's (M) stock sale?

He undertook to provide Macy's or SEC staff, upon request, full information on the number of shares sold at each separate price within the disclosed range.