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Director Long (NIC) gains 6.356 plan shares, holds 80,684 direct

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Nicolet Bankshares director Donald J. Long Jr. reported a routine compensation-related share acquisition. He acquired 6.356 shares of Common Stock in the Nicolet National Bank Deferred Compensation Plan for Non-employee Directors by deferring his first-quarter 2026 board fees at $158.42 per share.

Following this transaction, his indirect holdings in the deferred compensation plan total 5,616.815 shares. Separately, he directly holds 80,684 shares of Nicolet Bankshares common stock. The plan holdings also include 11.834 shares previously received through dividend reinvestment.

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Insider LONG DONALD J JR
Role null
Type Security Shares Price Value
Grant/Award Common Stock 6.356 $158.42 $1K
holding Common Stock -- -- --
Holdings After Transaction: Common Stock — 5,616.815 shares (Indirect, By Nicolet National Bank Deferred Compensation Plan For Non-employee Directors); Common Stock — 80,684 shares (Direct, null)
Footnotes (1)
  1. Mr. Long acquired 6.356 shares in the Nicolet National Bank Deferred Compensation Plan for Non-employee Directors by deferring his first quarter 2026 earned board fees. Includes 11.834 shares received as dividend reinvestment in the Nicolet National Bank Deferred Compensation Plan for Non-employee Directors from Nicolet Bankshares, Inc. paid cash dividend on March 16, 2026.
Deferred plan acquisition 6.356 shares Common Stock credited for Q1 2026 board fees
Implied value per share $158.42 per share Value used for 6.356-share deferred fee credit
Indirect plan holdings 5,616.815 shares Total in Nicolet National Bank Deferred Compensation Plan
Direct common stock holdings 80,684 shares Common Stock held directly after reported transactions
Dividend reinvestment shares 11.834 shares Shares received via dividend reinvestment in the plan on March 16, 2026
Deferred Compensation Plan financial
"acquired 6.356 shares in the Nicolet National Bank Deferred Compensation Plan for Non-employee Directors"
A deferred compensation plan is an arrangement where an employer agrees to pay part of an employee’s pay or bonus at a later date instead of immediately, often to reduce current tax bills or to tie rewards to long-term performance. For investors it matters because these promises create future cash obligations and influence executive incentives and retention; they can affect a company’s reported liabilities, cash flow planning and the risk profile if the business faces financial trouble.
Non-employee Directors financial
"Deferred Compensation Plan for Non-employee Directors by deferring his first quarter 2026 earned board fees"
dividend reinvestment financial
"Includes 11.834 shares received as dividend reinvestment in the Nicolet National Bank Deferred Compensation Plan"
Dividend reinvestment is when the money earned from a company's profit sharing, called dividends, is automatically used to buy more shares of that company instead of being received as cash. This process helps investors grow their holdings over time without extra effort, much like using earned interest to buy more of a savings account. It encourages long-term investment growth by continuously increasing the amount of shares owned.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
LONG DONALD J JR

(Last)(First)(Middle)
C/O NICOLET NATIONAL BANK
111 NORTH WASHINGTON STREET

(Street)
GREEN BAY WISCONSIN 54301

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
NICOLET BANKSHARES INC [ NIC ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
04/14/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock04/14/2026A6.356(1)A$158.425,616.815(2)IBy Nicolet National Bank Deferred Compensation Plan For Non-employee Directors
Common Stock80,684D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Mr. Long acquired 6.356 shares in the Nicolet National Bank Deferred Compensation Plan for Non-employee Directors by deferring his first quarter 2026 earned board fees.
2. Includes 11.834 shares received as dividend reinvestment in the Nicolet National Bank Deferred Compensation Plan for Non-employee Directors from Nicolet Bankshares, Inc. paid cash dividend on March 16, 2026.
/s/ H. Phillip Moore, Jr., as attorney-in-fact for Donald Long, Jr.04/22/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did Donald J. Long Jr. report for NIC?

Donald J. Long Jr. reported acquiring 6.356 Nicolet Bankshares shares through a deferred compensation plan. The shares were credited in exchange for his first-quarter 2026 board fees, reflecting routine, compensation-related accumulation rather than an open-market purchase or sale.

How many Nicolet Bankshares (NIC) shares did the director gain and at what price?

He gained 6.356 common shares at a value of $158.42 per share within the deferred compensation plan. This reflects board fees converted into stock-based compensation, not a cash purchase on the open market by the director.

What are Donald J. Long Jr.’s indirect holdings in NIC after this Form 4?

After the reported transaction, his indirect holdings in the Nicolet National Bank Deferred Compensation Plan total 5,616.815 Nicolet Bankshares shares. These plan balances represent deferred director compensation and include shares from past dividend reinvestment activity.

How many Nicolet Bankshares (NIC) shares does the director hold directly?

The filing shows Donald J. Long Jr. directly holding 80,684 shares of Nicolet Bankshares common stock. This direct position is separate from his deferred compensation plan holdings, which are reported as indirect ownership on the Form 4.

How were dividends treated in the Nicolet deferred compensation plan for NIC?

The plan holdings include 11.834 shares received through dividend reinvestment from a cash dividend paid on March 16, 2026. Instead of cash, those dividends were reinvested into additional Nicolet Bankshares shares inside the deferred compensation plan.