STOCK TITAN

NIKE insider Heinle Treasure reduces stake by 4,300 Class B shares

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

NIKE, Inc. (NKE) insider Heinle Treasure, EVP & Chief People Officer, reported the sale of $71.27-weighted average proceeds for 4,300 Class B common shares on 10/06/2025. After the transactions, Ms. Treasure directly beneficially owned 29,396.489 Class B shares and indirectly held 558 shares through the company 401(k) plan. The filing notes the sale price is a weighted average from multiple transactions and that market trades by officers follow company policy restricting timing outside earnings blackout periods unless under approved 10b5-1 plans. The report was signed by an attorney-in-fact on behalf of the reporting person.

Positive

  • Transaction disclosed promptly under Section 16 reporting rules
  • Explicit citation of company trading policy suggests procedural compliance
  • Reporting person retains substantial direct ownership at 29,396.489 shares

Negative

  • Insider sale of 4,300 shares could be interpreted as a reduction in stake
  • Sale was executed in multiple trades, requiring the weighted-average price disclosure

Insights

TL;DR: Insider sale disclosed and documented under company trading rules; holdings remain substantial.

The transaction shows an officer executed a market sale of 4,300 Class B shares at a weighted average price of $71.27. The filing explicitly references the company policy that governs trading windows and the availability of 10b5-1 plans, indicating procedural compliance.

The main dependency is adherence to the stated trading policy and whether these trades were routine or part of a planned program; the filing notes no 10b5-1 plan in effect. Monitor subsequent Forms 4 for additional activity within the next quarter to see if this is isolated or part of a pattern.

TL;DR: Sale size is modest relative to the remaining direct holding; price reported as a weighted average across trades.

The sale of 4,300 shares reduced direct beneficial ownership to 29,396.489 shares while 558 shares remain in the 401(k) plan. The price range disclosed ($71.27 to $71.275) is narrow, showing execution at near-identical prices across multiple trades.

Key near-term check: further insider transactions or any company disclosures affecting compensation or equity plans could change trading behavior; watch subsequent filings and quarter-end disclosures for clustering of sales.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Heinle Treasure

(Last) (First) (Middle)
ONE BOWERMAN DRIVE

(Street)
BEAVERTON OR 97005

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
NIKE, Inc. [ NKE ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
EVP: CHIEF PEOPLE OFFICER
3. Date of Earliest Transaction (Month/Day/Year)
10/06/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class B Common Stock 10/06/2025(1) S 4,300 D $71.27(2) 29,396.489(3) D
Class B Common Stock 558 I by Retirement Plan(4)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Pursuant to Company policy, market transactions in Company stock by officers and directors are permitted only after the first full trading day after the release of quarterly earnings and ending on the fourteenth day of the third month of the following fiscal quarter, except pursuant to approved 10b5-1 trading plans.
2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $71.27 to $71.275, inclusive. The reporting person undertakes to provide NIKE, Inc., any security holder of NIKE, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in the footnote (2) to this Form 4.
3. Includes shares acquired pursuant to NIKE, Inc.'s Employee Stock Purchase Plan.
4. Shares held in account under the NIKE, Inc. 401(k) Savings and Profit Sharing Plan.
/s/ Kelsey A. Baldwin, attorney-in-fact for Ms. Heinle 10/07/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did the NKE insider Heinle Treasure report selling?

The report shows the sale of 4,300 Class B common shares at a weighted average price of $71.27.

How many NIKE (NKE) shares does Heinle Treasure own after the sale?

After the reported transactions, Ms. Treasure directly beneficially owned 29,396.489 Class B shares and indirectly held 558 shares via the company 401(k) plan.

Was the sale conducted under a 10b5-1 plan?

The filing references company trading rules and 10b5-1 plans generally but does not state that this sale was made under an approved 10b5-1 plan.

What price range was disclosed for the sale?

The filing reports a weighted average price of $71.27, with individual trade prices ranging from $71.27 to $71.275.

Who signed the Form 4 for the reporting person?

The Form 4 was executed by an attorney-in-fact on behalf of the reporting person.
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