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Nelnet Form 4 Reveals 5.2M Indirect Shares Held by Exec Chair Dunlap

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Nelnet, Inc. (NNI) – Form 4 filed 30-Jul-2025

Executive Chairman and 10% owner Michael S. Dunlap reports indirect beneficial ownership of ≈5.21 million Class B shares and 136 Class A shares across multiple entities as of the 28-Jul-2025 transaction date. The holdings are spread among Union Financial Services, Inc. (1.59 M shares), five 2015 Grantor Retained Annuity Trusts, two 2011 Post-Annuity Irrevocable Trusts, six 2015 Post-Annuity Irrevocable Trusts, three 2023 Post-Annuity Irrevocable Trusts, and six Dynasty Trusts established in 2011-2019. Dunlap disclaims beneficial ownership except to the extent of his pecuniary interest in each vehicle.

This filing is the second of two Form 4s submitted the same day to report the 28-Jul-2025 transfers; the first filing contained the initial line items, while this document lists additional positions that exceeded the SEC table-row limit. No derivative securities are reported, and the form provides no transaction codes, prices, or share counts acquired/disposed, indicating that this portion of the disclosure is limited to post-transfer ownership totals.

Because the filing records ownership rather than open-market activity, it does not directly signal buying or selling pressure for NNI shares, but it confirms that Dunlap continues to control a significant equity stake—largely through estate-planning structures.

Positive

  • None.

Negative

  • None.

Insights

TL;DR: Chairman reports 5.2 M indirect shares; no buy/sell data—neutral signal.

The form discloses sizeable indirect holdings yet lacks transaction codes or pricing, so it neither evidences insider buying nor selling. The positions remain concentrated within trusts and a 50%-owned corporation, suggesting estate or tax planning rather than a change in economic exposure. Market impact should be minimal because no shares were reported as entering the public float.

TL;DR: Filing clarifies ownership structure; governance risk unchanged.

Dunlap continues to exercise voting influence over >5 M Class B shares, maintaining his entrenched control. The multiplicity of trust vehicles introduces complexity but is common in founder-led firms. As there is no reduction in underlying economic stake, the governance balance and potential related-party considerations remain stable.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
DUNLAP MICHAEL S

(Last) (First) (Middle)
121 SOUTH 13TH STREET
SUITE 100

(Street)
LINCOLN NE 68508

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
NELNET INC [ NNI ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
X Officer (give title below) Other (specify below)
Executive Chairman of Board
3. Date of Earliest Transaction (Month/Day/Year)
07/28/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class B Common Stock 1,586,691(1) I By corporation
Class B Common Stock 330,271(2) I By GRAT
Class B Common Stock 461,196(3) I By GRAT
Class B Common Stock 279,021(4) I By GRAT
Class B Common Stock 359,058(5) I By GRAT
Class B Common Stock 240,025(6) I By trust
Class B Common Stock 353,417(7) I By trust
Class B Common Stock 353,417(8) I By trust
Class B Common Stock 46,329(9) I By trust
Class B Common Stock 44,773(10) I By trust
Class B Common Stock 67,439(11) I By trust
Class B Common Stock 67,439(12) I By trust
Class B Common Stock 65,183(13) I By trust
Class B Common Stock 65,183(14) I By trust
Class A Common Stock 46(15) I By trust
Class B Common Stock 173,182(15) I By trust
Class A Common Stock 45(16) I By trust
Class B Common Stock 173,183(16) I By trust
Class A Common Stock 45(17) I By trust
Class B Common Stock 173,183(17) I By trust
Class B Common Stock 125,000(18) I By Dynasty Trust
Class B Common Stock 125,000(19) I By Dynasty Trust
Class B Common Stock 125,000(20) I By Dynasty Trust
Class B Common Stock 100(21) I By 2019 Dynasty Trust
Class B Common Stock 100(22) I By 2019 Dynasty Trust
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Shares held by Union Financial Services, Inc. ("UFS"), of which the reporting person is president and owns 50.0% of the outstanding capital stock. The reporting person continues to report beneficial ownership of all the shares held by UFS, but disclaims beneficial ownership of the shares held by UFS except to the extent of his pecuniary interest therein.
2. Shares held by a Grantor Retained Annuity Trust dated October 13, 2015. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
3. Shares held by a separate Grantor Retained Annuity Trust dated October 13, 2015. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
4. Shares held by a separate Grantor Retained Annuity Trust dated October 13, 2015. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
5. Shares held by a separate Grantor Retained Annuity Trust dated October 13, 2015. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
6. Shares held by a Michael S. Dunlap 2011 Post Annuity Irrevocable Trust. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
7. Shares held by a separate Michael S. Dunlap 2011 Post Annuity Irrevocable Trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
8. Shares held by a separate Michael S. Dunlap 2011 Post Annuity Irrevocable Trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
9. Shares held by a 2015 post annuity irrevocable trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
10. Shares held by a separate 2015 post annuity irrevocable trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
11. Shares held by a separate 2015 post annuity irrevocable trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
12. Shares held by a separate 2015 post annuity irrevocable trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
13. Shares held by a separate 2015 post annuity irrevocable trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
14. Shares held by a separate 2015 post annuity irrevocable trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
15. Shares held by a Michael S. Dunlap 2023 Post Annuity Irrevocable Trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
16. Shares held by a separate Michael S. Dunlap 2023 Post Annuity Irrevocable Trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
17. Shares held by a separate Michael S. Dunlap 2023 Post Annuity Irrevocable Trust, of which an adult son of the reporting person is the beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
18. Shares held by a Dynasty Trust established by the reporting person in 2011, of which an adult son of the reporting person is the initial beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
19. Shares held by a separate Dynasty Trust established by the reporting person in 2011, of which an adult son of the reporting person is the initial beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
20. Shares held by a separate Dynasty Trust established by the reporting person in 2011, of which an adult son of the reporting person is the initial beneficiary. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
21. Shares held by a Dynasty Trust established by the reporting person in 2019, of which the adult sons of the reporting person and his spouse are the initial beneficiaries. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
22. Shares held by a Dynasty Trust established by the reporting person's spouse in 2019, of which the adult sons of the reporting person and his spouse are the initial beneficiaries. The reporting person continues to report beneficial ownership of all the shares held by the trust, but disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
Remarks:
Two of two Form 4s filed on July 30, 2025 for the reporting of the July 28, 2025 transfers included in the first Form 4. This second Form 4 includes additional holdings that could not be included in the first Form 4 due to a limitation on the number of line items that can be included per table in a single Form 4.
/s/ Audra Hoffschneider, Attorney-in-Fact for Michael S. Dunlap 07/30/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many Nelnet (NNI) shares does Michael S. Dunlap now report owning?

He reports indirect ownership of approximately 5.21 million Class B shares and 136 Class A shares.

What is the transaction date disclosed in this Form 4?

The earliest transaction date listed is 28-Jul-2025.

Were any open-market purchases or sales reported?

No. The filing lists post-transaction ownership totals only; no transaction codes or prices are provided.

Why was a second Form 4 necessary?

The filer states that SEC limits on table line items required a second Form 4 to capture additional holdings.

Which entity holds the largest block of shares?

Union Financial Services, Inc., where Dunlap is president and 50% owner, holds 1,586,691 Class B shares.

Are any derivative securities involved?

No derivative securities are reported in this filing.
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