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[144] ON24, Inc. SEC Filing

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
144
Rhea-AI Filing Summary

Form 144 notice from an insider of ON24, Inc. (ONTF) reporting a proposed sale of 26,993 shares of common stock through Morgan Stanley Smith Barney on the NYSE with an aggregate market value of $151,236.38. The filing lists the securities as restricted stock acquired on 09/02/2025 and indicates the approximate sale date as 09/02/2025. The filer also disclosed four prior small open-market sales in the past three months totaling 16,128 shares for gross proceeds of $90,707.45, with individual sale dates in June and August 2025. The notice includes the standard representation that the seller is not aware of undisclosed material adverse information.

Positive
  • Full disclosure of planned sale: class, broker, shares, aggregate market value, exchange are provided
  • Broker and exchange specified: Morgan Stanley Smith Barney and NYSE listed as execution venues
  • Recent sales history disclosed: prior sales in June–August 2025 totaling 16,128 shares with gross proceeds reported
Negative
  • Insider selling activity: Proposed sale of 26,993 restricted shares may indicate insider liquidity
  • Material price impact possible: Aggregate market value of $151,236.38 represents a concentrated block that could affect trading in thin conditions

Insights

TL;DR Insider plans to sell ~27k restricted shares through Morgan Stanley; recent prior sales totaled ~16.1k shares for ~$90.7k.

The filing is a routine Rule 144 notice indicating an insider intends to sell restricted stock acquired and payable on the same date, with the transaction routed through a major broker and listed for sale on the NYSE. The disclosure of multiple recent small dispositions over June–August 2025 provides transparency about the insider's recent liquidity events. For investors, this is a non-operational disclosure of insider selling rather than company performance information.

TL;DR Filing documents compliant insider sale mechanics; no indication of undisclosed material information.

This Form 144 contains required details: class of security, broker, number of shares, market value, acquisition date and nature (restricted stock), and recent sales history. The signature block conveys the insider's representation about material information. There are no governance actions, officer departures, or procedural anomalies disclosed here—only a standard notification of intended sale under Rule 144.

144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

FAQ

What does ONTF Form 144 report?

This Form 144 reports a proposed sale of 26,993 ONTF common shares by an insider through Morgan Stanley Smith Barney on the NYSE, with aggregate market value of $151,236.38.

When were the shares acquired and when is the sale planned?

The shares are reported as restricted stock acquired on 09/02/2025 and the approximate sale date is listed as 09/02/2025.

How many shares did the filer sell in the past three months?

The filer disclosed four prior sales totaling 16,128 shares on 06/03/2025, 06/04/2025, 06/05/2025, and 08/20/2025 for gross proceeds of $90,707.45.

Who is the broker handling the proposed sale?

The proposed sale is to be executed by Morgan Stanley Smith Barney LLC, Executive Financial Services.

Does the filing state there is undisclosed material information?

By signing the notice the seller represents they do not know of any material adverse information about the issuer that has not been publicly disclosed.
ON24 INC

NYSE:ONTF

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230.02M
36.54M
13.59%
74.43%
2.91%
Software - Application
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United States
SAN FRANCISCO