[Form 4] ON24, Inc. Insider Trading Activity
ON24, Inc. insider Sahasi Jayesh, EV President, Product and CTO, reported a planned sale of common stock under a Rule 10b5-1 trading plan. The reporting person sold 2,888 shares on 08/20/2025 at a weighted-average price of $5.2138 per share to satisfy tax-withholding obligations related to vested restricted stock units. After the transaction, the reporting person beneficially owned 754,075 shares. The filing states the 10b5-1 plan was adopted on March 4, 2025, and the sales occurred in multiple transactions at prices ranging from $5.17 to $5.29.
- Transaction executed under a documented Rule 10b5-1 plan, supporting compliance and pre-planned trading safeguards
- Transparent disclosure including weighted-average price and stated price range ($5.17 to $5.29)
- Insider sold shares (2,888) to cover tax withholding on vested RSUs, which is a liquidity event for the reporting person
Insights
TL;DR: Routine tax-withholding sale under an established 10b5-1 plan; not a material change to ownership.
The Form 4 discloses a small disposition of 2,888 shares executed to cover tax withholding on vested restricted stock units, using a Rule 10b5-1 plan adopted March 4, 2025. The weighted-average sale price reported is $5.2138, with individual trades between $5.17 and $5.29. Post-transaction beneficial ownership remains at 754,075 shares, indicating the sale was limited in size and administrative in nature. From a market-impact perspective, this type of filing is typically neutral because it reflects a routine, periodic liquidity event rather than a change in insider confidence or company fundamentals.
TL;DR: Filing shows compliant insider activity under a documented trading plan; disclosure is clear and specific.
The report explicitly states the transactions were effected pursuant to a documented Rule 10b5-1 trading plan and provides a price range and weighted-average price, enabling transparency. The sale satisfied tax withholding arising from RSU vesting, a common corporate practice. The signature by attorney-in-fact is included with the filing date of 08/22/2025. There are no indications of amendments or additional agreements disclosed in this Form 4.